HubSpot - Understand your sales pipeline
August 19, 2019

HubSpot - Understand your sales pipeline

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot Sales

HubSpot Sales is used by my organization for lead generation/tracking. It is used primarily by the sales and business development team however marketing is also involved as it shows were traffic is originating from. It is an excellent tool to solve the problem of, where do my leads come from? how do I maximize that?

Pros

  • Very user friendly UI.
  • Makes lead analysis enjoyable. Allows me to maximize use of best marketing/sales avenues
  • Excellent for updating solution

Cons

  • Reporting dashboard and the customizability could be improved.
  • It could be faster (loading). But so could every other software.
  • Cleaning up old leads/accounts/names is challenging.
  • More leads...More business. Excellent for inbounds.
  • I can use my time on avenues that generate more potential
  • Improves workplace communication and redundancy
I would say that Hubspot Sales is unique although not entirely. As a lead generation/analysis tool it really stand alone as far as I am concerned. The integration potential is not as good as Marketo and the prospect outreach lacks compared to outreach but for the marketing/sales side of things. Its number 1.
Hubspot Sales is excellent for building a sales pipeline and engaging with those prospects with targeted messaging. It allows you to understand why they came across your product and therefore why they are interested. It lacks slightly in the prospect outreach side of things. A/B testing is difficult and scaling this across a large team would be challenging.

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