Item: HubSpot Sales Hub
Rating: 8
Author: Verified User

Overall Satisfaction with HubSpot Sales

Use Cases and Deployment Scope

The organization uses HubSpot Sales across departments. The Program department uses the solution most frequently for tracking and managing sales from events and at our community store. It addresses many business problems such as understanding which patrons purchase certain items and when. It also gives insight into quarterly and annual sales projections and a host of other sales related insights.

Pros and Cons

Pros

Defining sales strategies.
Sales reporting.

Cons

List management.
Subscription pricing.

Return on Investment

Increased sales conversions.
Reduced sales cycle.

Alternatives Considered

Marketo

HubSpot does lack some of the features that Marketo offers, however, HubSpot is far easier to use from an administrative and end-user perspective. No need to hire a consultant to implement HubSpot. Marketo is a more complex solution all around and can often be a bit overwhelming for those who are not experts.

Other Software Used

Vertical Response, Canva, OneCause

Likelihood to Recommend

The scenario that HubSpot shines is the top of the sales funnel when prospective sales are being nurtured through the qualification process. HubSpot allows the user the ability to manage this stage and management easy insight into sales across the organization. I have found HubSpot is not the best option in the single-member, small businesses or for independent contractor roles. The monthly subscription cost seems a bit high to justify in these scenarios.

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HubSpot Sales Review