Easy-to-use customer advocacy software that makes advocacy fun
Updated June 15, 2023

Easy-to-use customer advocacy software that makes advocacy fun

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Customer Advocacy

Overall Satisfaction with Influitive

Influitive is used to manage our customer advocacy program as part of our overall Marketing line of business. We use Influitive to support the platform in which our advocates can interact with each other. We also use it to track referenceable activities for our customers.
  • Really easy to operate for the user
  • Makes advocacy enjoyable for the customer
  • Integrates well with other CRM software, such as Reference Edge and Salesforce
  • Great team of professionals who support you every step of the way
  • Support team is slow to resolve bugs and issues
  • UI could be more updated and catchy
  • Mobile app support could be a lot better
  • A lot of technical bugs I have keep happening over and over again
  • Increased customer engagement
  • Increased customer reference pool
  • Decreased efficiency and possibly CX due to slow Support resolutions
Support has been difficult to work with lately. They are fast when it comes to resolving quick fix issues such as merging accounts or repairing small bugs within challenges, but for larger developer-needed issues, it seems that the ticket goes into a black hole. It makes things difficult for our customers who log into the platform every day and deserve a seamless experience.
Yes, definitely. We have been able to take advantage of a lot of Influitive's features, such as the Discussions feature which lets customers interact with each other in a Discussions-based forum. We have also been able to make the challenges look really enticing and fun so that our customers will want to participate in them.
I was not a part of the purchasing decisions for Influitive so I cannot speak to this. I have seen demos, however, and it seems that Influitive is a leader in the space.

Do you think Influitive delivers good value for the price?


Are you happy with Influitive's feature set?


Did Influitive live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Influitive go as expected?

I wasn't involved with the implementation phase

Would you buy Influitive again?


Influitive is great if you are looking to build a customer advocacy program from the ground up and provide an experience for your customers that is easy and fun. It is also great if you would like to track customer advocacy activities as it integrates well with other software platforms such as Salesforce. Influitive is less appropriate if advocacy is not the primary objective of your program.

Using Influitive

3 - Reference Program Management, Marketing
2 - Our Reference Program Manager and I use Influitive on a day-to-day basis to manage our Advocate Hub for our Genesys advocates. We also use the software in conjunction with Point of Reference to track activity in Salesforce and push points to Influitive.
  • Advocate Hub management
  • Increasing customer engagement
  • Tracking advocacy journeys for customers
  • We have integrated with Point of Reference
  • We use the platform to advertise large events
  • We use the platform to support internal stakeholders and their projects
  • Build out a sub-hub for our top advocates
Influitive is an all-around solid product that helps us to our best work in the advocacy space.

Evaluating Influitive and Competitors

  • Price
  • Product Features
  • Product Usability
  • Product Reputation
I was not involved in the purchasing process with Influitive, I am just a user

Influitive Implementation

I'm not sure as I was not part of the implementation

Influitive Support

Knowledgeable team
Poor followup
Not kept informed
Escalation required
Difficult to get immediate help
Slow Initial Response
Yes we do because it's important for our customers that they are having the best experience with our advocacy program's hub. However, I often feel that my responses go into a black hole or it takes months for things to get resolved.
Yes - It was resolved, but it took months to hear anything. Usually I have to follow up with support to get a status update on my ticket.

Using Influitive

Influitive's software is very user friendly. It's easy to learn and manage. Plus, our customers enjoy interacting with the Influitive hub platform because they like the challenges and find it fun to engage with.
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Quick to learn
Feel confident using
  • Setting up challenges
  • Setting up rewards
  • Interacting with customers through the messaging center in the platform
  • Uploading images to challenges