Influitive
Top Rated
Influitive
Overview
What is Influitive?
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As...
Read moreRecent Reviews
How Influitive Differs From Its Competitors
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Reviewer Pros & Cons
View all pros & consVideo Reviews
Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of Influitive, and make your voice heard!
Pricing
View all pricingEntry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://influitive.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Would you like us to let the vendor know that you want pricing?
9 people want pricing too
Alternatives Pricing
Product Demos
Influitive in 90 Seconds
01:33
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Influitive?
Influitive allows companies to build a community and invite customers to complete challenges, referrals, product reviews, social media posts, and more. As community members complete these personalized challenges—which can be targeted to groups or individuals—they automatically earn points, badges, and levels to redeem professional perks and privileges. Influitive aims to enable businesses to easily visualize and report on all activities completed and the ROI of those activities, while integrating with the user's CRM and marketing automation platform to guide members through the entire customer journey.
The Influitive family also includes Upshot, which is designed to allow users to produce ungated customer stories easily.
The Influitive family also includes Upshot, which is designed to allow users to produce ungated customer stories easily.
Influitive Features
- Supported: Issue challenges to get feedback, references and more
- Supported: Complete referral management
- Supported: Build community through discussions
- Supported: Easily report on activities within your Hub
Influitive Screenshots
Influitive Video
Want to learn more about Influitive?
Visit https://influitive.com
Influitive Integrations
Influitive Competitors
- TechValidate
- Firstup (Dynamic Signal + SocialChorus)
- Amplifinity
- Next Bee
- Get Ambassador
Influitive Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android, Mobile Web |
Supported Languages | English, French, Spanish, Italian, Portuguese, Japanese, Korean, Chinese (Simplified) |
Frequently Asked Questions
AdvocateHub helps B2B marketers capture customer enthusiasm and use it to drive marketing and sales efforts. With AdvocateHub, B2B marketers build an advocate community and invite customers into it to complete “challenges” like referrals, reference calls or product reviews. As they complete challenges, advocates gain points, badges and levels which can be used for a variety of perks and privileges.
TechValidate, Firstup (Dynamic Signal + SocialChorus), and Amplifinity are common alternatives for Influitive.
Reviewers rate Availability and Online Training highest, with a score of 10.
The most common users of Influitive are from Mid-sized Companies (51-1,000 employees).
Comparisons
View all alternativesCompare with
Reviews and Ratings
(186)
Attribute Ratings
Reviews
(1-5 of 5)- Popular Filters
Companies can't remove reviews or game the system. Here's why
August 22, 2022
Loyal to Influitive for growing our base of loyal customers
Score 9 out of 10
Vetted Review
Verified User
Our company was looking for a customer advocacy platform five years ago. A selection committee researched and reviewed many options. In the end, Influitive was selected as our vendor for our Renaissance Royals community. The purpose of our community is to make personal connections with our users (educators), provide them with information and resources about their products, and provide a venue for our users to connect with us and other educators. It is hosted by the Marketing department, but we work with other teams across the organization including Sales, Product Management, Customer Success, Research, UX, and more. The business problem the Influitive platform addresses are that it allows us an easy way to connect with our educators, a channel for educators to provide direct feedback and connect with other educators, and it enables us to make the content fun and educational at the same time.
- The platform is easy to use for the company administrators and for our users
- Influitive continues to improve their platform based on customer feedback
- Customers are provided a dedicated Customer Success Manager to plan and improve the program monthly
- Influitive provides access to executive leaders
- They demonstrate how to run a community with their Influitive VIP community of users
- The ability to download video/audio files directly into challenges
- New campaign library releases should be 4-6 weeks before you would plan to use them
- Ability to fulfill reference RFP requests in less than 72 hours
- Ability to survey and gather feedback from our customers to guide product and business decisions
- Over $1 million in ROI in 2020
- Developing loyal customer base who are less likely to churn
We have moved to the hybrid approach of customer advocacy and community over the last few years. Our educators have experienced so many issues during COVID that we stayed focused on providing them support and resources with asks for advocacy opportunities secondary. With this approach, our acts of advocacy and completed activities have grown 87% and 44% YOY and we'll be hitting our annual goals before the end of the third quarter. When you provide more value to your members than what you ask in return with advocacy, you will see stronger growth and more members willingly participate.
I honestly haven't come across another provider that I wouldn't recommend. New companies and providers are created each year. Each company has their pros and cons and you need to find what company you want to partner with. We have been happy with Influitive and don't have a need to change providers at this time. Influitive works for our customer advocacy and loyalty program of Renaissance educators.
2
Marketing - Customer Advocacy and Loyalty team. We partner with our Product, UX, Customer Success, Proposal Services, and other teams seeking input and feedback from our customers.
2
Senior Marketing Manager to plan strategy, align with corporate initiatives, analyze data, create campaigns, engage with members, partner with other departments, and more. The Community Coordinator takes care of the day-to-day tasks of creating activities, monitor discussions, approve rewards, write campaigns and activities, respond to member questions, and more. All members of the team need to work together to support the company initiatives and member support and engagement.
- Two-way engagement with the educator members
- Providing company resources to members in easy to digest activities
- Collecting feedback, cross-sell/upsell product lines, and develop loyal customers who love our company
- Quickly fulfilling RFP reference requests for Sales
- Getting to know our educators on a personal and professional level
- Using the data from the completed activities to determine what is helpful/useful for our educators
- Expanded reference program
- More customer voice in product planning and roadmap decisions
- Created local user groups for in-person meetings
No
- Price
- Product Features
- Product Usability
- Product Reputation
I joined the company after the decision was made to use Influitive as our customer advocacy platform. We had a team of cross-functional employees who reviewed the options and ultimately selected Influitive as our vendor.
I can't say I would change anything. I don't know the specific details of how the products were evaluated, but the cross-functional approach to vetting vendors and finding a solution that would meet our needs worked well for us for the last six years. We are happy with our Influitive platform.
Influitive is used to manage our customer advocacy program as part of our overall Marketing line of business. We use Influitive to support the platform in which our advocates can interact with each other. We also use it to track referenceable activities for our customers.
- Really easy to operate for the user
- Makes advocacy enjoyable for the customer
- Integrates well with other CRM software, such as Reference Edge and Salesforce
- Great team of professionals who support you every step of the way
- Support team is slow to resolve bugs and issues
- UI could be more updated and catchy
- Mobile app support could be a lot better
- A lot of technical bugs I have keep happening over and over again
- Increased customer engagement
- Increased customer reference pool
- Decreased efficiency and possibly CX due to slow Support resolutions
Yes, definitely. We have been able to take advantage of a lot of Influitive's features, such as the Discussions feature which lets customers interact with each other in a Discussions-based forum. We have also been able to make the challenges look really enticing and fun so that our customers will want to participate in them.
I was not a part of the purchasing decisions for Influitive so I cannot speak to this. I have seen demos, however, and it seems that Influitive is a leader in the space.
3
Reference Program Management, Marketing
2
Our Reference Program Manager and I use Influitive on a day-to-day basis to manage our Advocate Hub for our Genesys advocates. We also use the software in conjunction with Point of Reference to track activity in Salesforce and push points to Influitive.
- Advocate Hub management
- Increasing customer engagement
- Tracking advocacy journeys for customers
- We have integrated with Point of Reference
- We use the platform to advertise large events
- We use the platform to support internal stakeholders and their projects
- Build out a sub-hub for our top advocates
No
- Price
- Product Features
- Product Usability
- Product Reputation
I was not involved in the purchasing process with Influitive, I am just a user
- Don't know
- I'm not sure
Yes we do because it's important for our customers that they are having the best experience with our advocacy program's hub. However, I often feel that my responses go into a black hole or it takes months for things to get resolved.
Yes
It was resolved, but it took months to hear anything. Usually I have to follow up with support to get a status update on my ticket.
Unfortunately, I cannot
- Setting up challenges
- Setting up rewards
- Interacting with customers through the messaging center in the platform
- Uploading images to challenges
Yes
November 19, 2021
The best solution for connecting with your customers - period.
We use Influitive to connect with our most passionate customers as a way to help them: connect with us as a company; connect with each other; discover a variety of resources that can help them in their roles; and easily share their love of our product with others. Our Influitive instance lives within Product but is leveraged by individuals across the company on a global scale. At the highest of levels, it allows us to develop better genuine relationships with our customer base.
- Connection: People want to connect in meaningful ways, but discovering how to make those connections isn't always easy. Influitive has a variety of solutions that can not only bring people closer together, but more importantly, allow organizations to do it in a very genuine, human way.
- Give Knowledge: I haven't seen another solution that enables organizations to so easily share knowledge with customers. The Influitive interface gives administrators a lot of flexibility to serve up different types of content to meet the different personas/personalities of their customer base. This ability keeps engagement high and is a personalized way to deliver e-books, white papers, videos, etc. customers actually want to see.
- Share Rewards: Everyone likes a bit of thanks! Influitive, again, makes it easy to deliver prizes/pieces of gratitude to customers. Thoughtful, meaningful gifts that make a difference for any organization are just a few clicks away!
- The Influitive app has been glitchy over the years. Our customers prefer to access the hub through the app, but they lost a lot of faith in it because of performance issues. With that said, I know Influitive has been working on their app, and we haven't seen as many issues in the last six months.
- Influitive still has some things to learn about when/how to let their customers have the control. But they're listening and actively adapting to this feedback, which is great to see!
- I don't focus a lot on tangible ROI, because that's not what delivers the biggest value. But for those who see this as a key metric, Influitive can help create a reference program that easily proves ROI. I've done it, and it's easily achievable with Influitive.
- The biggest ROI, in my opinion, comes from the relationships built within the Influitive platform. These have demonstrated their worth at my organization time and time again.
We use Influtive for our customer advocacy program, which is, in and of itself, a fabulous community. The software makes it really easy to get to know community members, as well as allow community members to get to know each other. If you're a creative community manager, there are a million ways you can use Influitive to build community. But just like anything, to be successful, you also need to implement strategy and best practices.
- Khoros Communities (Formerly Spredfast + Lithium)
We use Influitive for our closed customer advocacy program and Khoros for our open discussion-based community. Two different communities...two different software solutions. Each one best fits the ultimate goals of the community.
3
We all work on the Community team within Product.
3
Sr. Manager - Oversees the strategy for the customer advocacy program
Community Specialist - Oversees the day-to-day management of the customer hub
Community Specialist - Oversees the day-to-day management of the partner hub
Community Specialist - Oversees the day-to-day management of the customer hub
Community Specialist - Oversees the day-to-day management of the partner hub
- Connecting customers to each other in strategic ways
- Connecting customers to the org in strategic ways
- Showing customer appreciation through rewards, etc.
- We use their rewards capabilities to get donations to charities - $7,400 donated thus far from customers
- We build meaningful relationships with customers, which turn them into loyal fans of the org.
- We make ways for Jamf Heroes to show their involvement in the program on their LinkedIn -- a sign of their Jamf expertise.
- Leveraging challenges to help influence the product roadmap
- Helping Jamf break into new geographies
- Allowing customers to get to know Jamfs even more
No
- Price
- Product Features
- Product Usability
Obviously whatever we use needs to be cost effective. But the feature set is incredibly important with any purchase, because there's no point in buying something that doesn't have the tools that will allow you to accomplish your goals. Also, it needs to be easy to use. If it's a challenge to complete certain tasks, there's no point in having it.
I'd want to chat with other Influitive users a bit more before purchasing. I'd also want to see the product in action more than a couple quick demos. This deeper look would enable me to know if it could do everything I needed. With that said, when purchasing Influitive, I didn't have a solid sense of what I needed, so the selection process was adequate. Now I'd be much harder to please.
- Implemented in-house
Change management was minimal
- We had issues with how things plugged into Salesforce.
- Some expected behaviors from Influitive were not expected on our side.
- We had a bit of trouble figuring out how to have Influitive show up in our Salesforce instance.
I didn't know Influitive has premium support.
Yes
It was! I really feel that every time I report a bug, Influitive jumps on it to get it resolved.
Recently, when we encountered a bigger issue than we expected on our side (and were up against a timeline), I reached out to Influitive to see if they'd put more resources on it to help out in a timely manner. With a quick response, they said yes. They added resources to help us figure out the issue and get it moved through the process faster.
- Building challenges is easy!
- Adding rewards is simple!
- Viewing the platform from the eyes of a customer is easy.
- Some of the reporting is a challenge to navigate.
- The platform has little quirks, which can cause a lot of time wasted to complete a simple task.
- Not everything is consistent. So while some reports, when exported, stay in the software, others are emailed to the admin.
Yes
I honestly don't use it personally. Our customers have had mixed reviews on it over the years. They used to say it was very glitchy, but I know Influitive has been working to fix it. I haven't heard complaints recently, so I take that as good news! :)
November 04, 2021
Awesome Platform...Totally worth every penny!
Using it to enhance advocacy programs and help users stay engaged with products news, enhancement, learning, and training material. An insightful platform to balance work and fun. Initially keeping users engaged and up to date had been slow, however with Influitive in action, it's effortless. The program helps us make the entire education and learning process fun and meaningful.
- Easy to use
- Constantly improving features
- Least stressful and perfectly adaptable
- Caters to audience globally and is seamlessly integrated with many programs and CRMs.
- The mobile app needs alot of work.
- More UX improvement needed than a standard layout.
- Customizing [the] look and feel can be better.
- Usability
- Increased customer engagement
- Enhanced product adoption
We have excelled in achieving all these attributes, and believe it will continue to drive customer advocacy and build a splendid connection between customer and brand. Influitive promises a great UX, amazing features, and effortless creation of tasks and reporting. Well, isn't that a dream for an organization? We enjoy working on the platform and so do our users.
- Ambassador Referral Marketing Platform (discontinued)
More options and better UX. Honestly, the platform barely had many features and was entirely focused on referrals. They did not help create a community or advocacy platform. Their gift card system was lacking global reach and that was definitely a major show down for us. We were looking for a unified platform that has all elements: Advocacy, gifting, referrals, references, and amazing UX.
5
Our core team working entirely on the program consists of 5 people. One looks at reporting and announcements, the others look at rewards, challenge creation, ideation and graphics. The platform has our attention entirely so that we constantly respond to messages in time and invite new customers to the platform to widen our network.
5
Our team is influenced by a background in Marketing, Content Writing, Graphics, and Public relations. The point of having a team that is blended with customer experience skills is to ensure we have the customer's interest and the right ideation and strategy to build the program into a stronger one. We have trained the people on the platform to ensure they know backend functioning completely.
- Referrals
- Reviews
- Advocacy
- Encouraging webinar registrations and attendence
- Creating a buzz for upcoming events
- Announcing new trainings and certifications to upskill audience
- Many do not realize what an asset Influitive can be to manage reference.
- Build Case Study Groups
- Create a testimonial bank
No
- Price
- Product Features
- Product Usability
- Product Reputation
Product features are the most crucial aspect for us because no matter how low or high a cost might be if the program does not have the features we are eyeing, its useless to us. We deem product features as the strongest point for us to lean towards a company and ensure our target audience gets the best experience while onboard.
We might take a trial month or two. Make challenges and run a beta surveying 500 customers on what features they like the most and where would they feel we could make a change, replace or review a certain feature. It is important for us to keep our audience as the priority and ensure they enjoy logging in each day.
- Don't know
- I am not aware of the issues as I wasn't a part of the implementation process.
- Online training
- in-person training
I do not know whether we bought premium support initially, however, I do know that we are treated extremely well and we get great support that is quick, knowledgeable, and always ready for us. The team is very responsive and sure feels like premium and we also have bi-weekly connec[tions]to ensure everything is running smoothly.
Yes
Yes usually when we report a ug it is looked into almost instantly and they ensure they keep updating us on the matter. If it is delayed from their end, they are always prompt on letting us know even if we do not follow up. The team works round the clock if we mention the level of urgency.
There was a time that many of our experience channels were acting odd and kept expiring all by themselves. WE realized the bug and informed the team. I think we had two to three people working on the issue and made sure we were up and running in next to no time.
- Creating a challenge
- Exporting a report
- Inviting new users
- Monitoring the dashboard
- Changing banners on the top page
- Pulling reports from gifting partner whether the reward has been honored or not
Yes
The desktop version is a beauty, however, the mobile app has a lot of things to be worked upon. It often has issues and takes you to different pages while you intend to go on a different one. It is slow and not that amazing. It needs a revamp for sure.
August 18, 2021
Why Influitive is a stack above the rest...
Score 9 out of 10
Vetted Review
Verified User
At HPE we are using Influitive as the platform that we build our customer advocacy communities on. We have several communities that span multiple business units across the company, and more to come in the future. Influitive also provides a centralized location for us to build out advocate profiles allowing us to better customize per advocate. Without Influitive we would likely have several tools and not be set up for success as we are now.
- Profile buildout.
- Bite sized interactions.
- Allows for easy fostering.
- Admin side - some things could be made easier.
- More user group initiatives.
- A great CSM
- The profiling ability
- The scalability
- The ability to be creative
- The ability to segment
- Better relationships with customers.
- Better product enhancements that customers actually need/want.
- Able to positively influence pipeline.
- Able to positively influence the content pipeline.
I felt Influitive offered a more complete package, with a strong roadmap. This was the top option for a one stop shop, that would allow me to truly build a solid foundation for a thriving program. It has not let me down, and I am still pleased that this was the vendor I cheered for in the RFP process.
10
We represent Customer Advocacy, Customer Reference and Customer Marketing on some level. Each area brings different needs:
Customer Advocacy - Discovering, Nurturing and Mobilizing
Customer Reference - Placing the right customer at the right time with an ask via a prospect
Customer Marketing - Placing the right customer in marketing asks (Content creation, Speaking Sessions, Reviews etc.)
Customer Advocacy - Discovering, Nurturing and Mobilizing
Customer Reference - Placing the right customer at the right time with an ask via a prospect
Customer Marketing - Placing the right customer in marketing asks (Content creation, Speaking Sessions, Reviews etc.)
5
I truly believe that community managers need to have empathy, be organized, be human and have the ability to not only have fun but also let their personality shine.
It is critical for communities to be relatable and not robotic. You want to create a nurturing place where customers can grow while you hep them succeed!
It is critical for communities to be relatable and not robotic. You want to create a nurturing place where customers can grow while you hep them succeed!
- Customer Advocacy
- Customer Reference
- Customer Marketing
- We have run dual charity initiatives
- We have greated local user groups
- We have fostered worldwide relatinships between our customers
- We can discover how we can help customers achieve personal goals
- We can grow the customer influence within our products
- We can make more customized asks
No
- Price
- Product Features
- Product Usability
- Product Reputation
Key factors in our decision were features, usability, reputation and then price. We wanted a platform that had a strong roadmap so we could grow and scale the program withinnovation. We needed it to be usable, and integrate with other applications. We wanted a company with a strong reputation in the space, as it is never easy to change this type of application on the fly. Lastly, price came into play...but we truly wanted to best offering as it is customer facing.
To be honest, I would not change my process. These days there are more options to pick from but I think the key fundamental pillars have not changed for me. The key factor forme now would be does just one platform hit the entire bill or are their little pieces of other offerings I would also like to see on Influitive.
- Implemented in-house
No
Change management was minimal
Change management was a small factor, and one that I would say did not impact how quick we were up and running. When there are strong leads, the process is simply smoother. When people have a passion for the space the process is just smoother. So I would say if determined...you will be A okay!
- Making sure all deliverables were secured in time.
I have to be honest here, that I do not remember what level of support we have aligned to our contract. I can simply say that I have never not even once had an issue. I have always felt that my cases where dealt with in a timely manner with great skill. I do not always look forward to collaborating with support teams...but that is not the case with the Influitive support team!
Yes
Anytime I have had to report a bug, the team responded very quickly and asked all revelant questions to make sure together we could action asap. They then went to work, kept me up to date, followed through with the outcome and made sure things on our end were working properly.
Recently we had an issue with a certificate on our end expiring. Influitive responded asap, worked with us on the fly to get things updates to minimize our downtime and did it all with a smile never making us feel the stress we could have if it was not taken seriously on their end! I have always found that the team goes above and beyong this is just an example of the most recent win with them!
- Reporting
- Discussions
- Challenges
- Profiling
- Reporting if you do not have a metrics background, but your CSM will be there to help
Yes, but I don't use it