One of the best in the market, recommended!
October 31, 2024
One of the best in the market, recommended!
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Iterable
Iterable plays a big role in our marketing strategy. We employ it as a conversion tool to guide leads through the sales funnel and convert them into customers. Additionally, we leverage it as a nurturing tool to maintain strong relationships with our existing customers, providing them with relevant content and personalized experiences to foster loyalty and repeat business
Pros
- Very user-friendly interface
- Focused on improving their product
- Great and easy to access support on LiveChat
Cons
- It would be great to be able to personalise email banner with live snippets or to add polls to emails.
- Some bugs have taken months to be fixed as third parties were involved
- Some features need html experts
- We've seen an increase of open rates and engagements.
It has been fantastic to be able to create and schedule an email campaign in just few steps. We haven't been able to use pushes and in-app yet, but it seems like they come with some limitations in terms of personlisation.
Two great tools to watch out for are the send/time optimisation feature, which analysing past behaviour engagement and the brand affinity tool.
Iterable is the best in terms of user interface, innovation and customer service.
Do you think Iterable delivers good value for the price?
Yes
Are you happy with Iterable's feature set?
Yes
Did Iterable live up to sales and marketing promises?
Yes
Did implementation of Iterable go as expected?
No
Would you buy Iterable again?
Yes
Comments
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