Item: Lusha
Rating: 8
Author: Bhavya Malhotra

Implementation Rating

It is easy to use Lusha. It is also easy to integrate Lusha with any CRM. The onboarding time was less and the team got used to it quite quickly. It provides a good UI/UX for users. We did not face any difficulty while setting up Lusha or integrating it with our CRM.

Use Cases and Deployment Scope

We use Lusha to extract phone numbers and email ids of the prospects. This helps the sales team in cold outeach. Our use-case is restricted to finding relevant details of the prospects and then leveraging these details in our outreach. Lusha is a great sales enablement tool and enables the sales team to send put cold emails and do cold calling easily by using information available.

Pros and Cons

Providing phone numbers of the prospects by just hovering to their Linkedin profile.
Helps the sales team in prospecting
Integrates seamlessly with our CRM

At times, the phone numbers provided by Lusha are invalid
Email ids need to be rechecked(verified) with another software (zerobounce)

Return on Investment

Sales team is able to set up more meetings using Lusha.
It has reduced turnaround time for the sales team in doing their outreach. From 1 day to couple of hours.
The account executives are able to close more deals now.

Data Accuracy

We were evaluating other vendors to get data of C-suite executives but landed up on Lusha because of points mentioned below:
1. Cost effective than other vendors
2. Easy to use
3. Higher data accuracy
4. Easy integration with CRM
5. Lusha also provided relevant company information that the sales team could leverage in their outbound outreach

Alternatives Considered

RocketReach

The quality of data Lusha provided is better than that of RocketReach and we had a cost effective deal from Lusha's team as well. Our team found the user interface of Lusha way better than that of RocketReach. Also, the integration that Lusha provided was not seamlessly available with RocketReach at that time.

Key Insights

Do you think Lusha delivers good value for the price?

Yes

Are you happy with Lusha's feature set?

Yes

Did Lusha live up to sales and marketing promises?

Yes

Did implementation of Lusha go as expected?

Yes

Would you buy Lusha again?

Yes

Other Software Used

Apollo, LinkedIn Sales Navigator, Crunchbase

Likelihood to Recommend

Lusha is a great sales enablement tool that helps sales team in prospecting. The data provided by Lusha is 95% accurate and sales people are able to do cold outreach efficiently using Lusha. The organizations that need data at scale should definitely go for Lusha. However, if you have to find data for a less sample size, it won't add much value.

Great prospecting tool

Overall Satisfaction with Lusha Extension