Great for small simple businesses
January 10, 2020
Great for small simple businesses
Score 6 out of 10
Vetted Review
Verified User
Software Version
Standard
Overall Satisfaction with Mailchimp
We used it to help us create an email for an email campaign. I don't use it to send large campaigns because I don't like the reporting or feature set as much as other available options.
- Easy email creation.
- Great email templates.
- Reporting and sender status.
- Support.
- Positive investment for small bus.
- If you get one sale it pays off.
Mailchimp is not for large organizations with complicated campaigns and conversion labels. It's for simple companies - I wouldn't advise communications teams to use it.
I wouldn't say it's an all in one platform. I think that title is very misleading. You can do a lot of simple automation with it- nothing crazy.
I think the lessons I've learned from MailChimp is that it doesn't play well with others. I don't think it's easy to clean and export lists, and I think it's sender status features are terrible.