My Advice: Don't Use the Shared IP
October 19, 2021

My Advice: Don't Use the Shared IP

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

We needed a program to send transactional emails from our systems, such as password recovery, notifications, and others. We looked for Mailchimp, initially, by cost and decided to test the free version.
  • Good dashboard
  • Good metrics
  • Good template system
  • The free tier has a lot of blacklisted IPs.
  • It provides good tracking of emails.
  • The bad reputation of any shared IPs might affect yours.
  • In my experience, they had said that they can't do anything about blacklisted IPs.
Sendinblue has the same problems as Mailchimp, but I liked the reports better.
They need to take care of spammers using their IP as the shared IP tier is basically useless.
In our experience, we ended up giving up on using Mailchimp, despite having all the functionality we needed. The cost of maintaining a dedicated IP was not a priority for the company at the time.
In our experience, we didn't succeed, and just had dissatisfaction with our emails being blocked.

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To be honest, Mailchimp is a good platform for sending transactional or bulk emails. As it happens, outside the scenarios that use dedicated IPs, you might fall a lot into blocks and if your emails reach their destination, there are high chances of you falling into the spam box. There is the possibility of hiring dedicated IPs, but this requires a higher cost and dedication to keep your IP in good standing.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Not Rated
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Not Rated
Standard reports