Now, Email Marketing for our Brand is Much Easier with Mailchimp!
October 27, 2021

Now, Email Marketing for our Brand is Much Easier with Mailchimp!

Nitya Kaur | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

We are using Mailchimp at [my organization] for generating leads. Mailchimp has emerged as [a] marketing automation tool, where we can run email campaigns, create templates, sign up forms, do A/B testing, workflows, run social media and Google ads all [on] one platform. It is [a] reliable and user-friendly tool.
  • A/B testing
  • Email marketing
  • Workflows
  • Send time optimization
  • Reports and analytics
  • Email and landing page builder
  • [It] improved open and click rates.
  • [It is] excellent [at] targeting audiences through built-ins with social media and Google ads.
Mailchimp is [the] most popular email marketing tool across the globe. It has one of the best user-friendly interfaces. [It has] excellent features [that make it] a perfect email marketing tool.
Mailchimp allows us to integrate various other tools to automate marketing activities. We can run social [media] and [Google] ads [to] specifically to target audiences from our contact list. Customer journeys and workflows allow us to run drip campaigns. We do not require other platforms for creating email templates and landing pages.
We can trust Mailchimp for email marketing. It has excellent features, which make Mailchimp [the] most affordable marketing automation tool.

Do you think Mailchimp delivers good value for the price?


Are you happy with Mailchimp's feature set?


Did Mailchimp live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Mailchimp go as expected?


Would you buy Mailchimp again?


If you are looking for [a] pocket-friendly marketing automation tool, Mailchimp is the best, to begin with. [You] must explore this tool!

Mailchimp Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Standard reports
Not Rated