Mailchimp Rocks!
November 24, 2021

Mailchimp Rocks!

Alex Rood | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with Mailchimp

We used Mailchimp to send out bi-monthly newsletters to our subscribers. Our emails regularly reached over 1,000 subscribers. Mailchimp has helped with many aspects of email marketing; it was incredibly useful to be able to send test emails and schedule email delivery. The UX is intuitive and easy to understand.

Pros

  • Schedule emails
  • Make design changes
  • Send test emails to multiple recipients

Cons

  • More customizability
  • Simplified layout
  • Simplified homepage
  • Increased subscribers
  • Ability to see campaign performance
  • Increased audience reach
I have never in my life used another automated electronic mail service that is a competitor to the company known as Mailchimp. Because of this, I do not have a competitor to compare Mailchimp with. Mailchimp is largely known as the go-to company for services that they provide.
It is very, very, very easy to use. I have been working with technological services for a very long time, so I can not speak to the overall usability that a person without years of electronic digital use might experience with the application. To me, however, it is super duper easy to use.
Mailchimp is an all-in-one marketing platform that allows companies to manage all their marketing activities within one platform, rather than relying on multiple tools. It helps the company save money and resources by not having to go through multiple software systems to get the same final result.
I've sent successful email campaigns. I don't think I've learned any lessons, it's just email.

Do you think Intuit Mailchimp delivers good value for the price?

Yes

Are you happy with Intuit Mailchimp's feature set?

Yes

Did Intuit Mailchimp live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Intuit Mailchimp go as expected?

I wasn't involved with the implementation phase

Would you buy Intuit Mailchimp again?

Yes

Mailchimp is a great tool for a small to midsize company that is looking to send semi-regular emails on a budget. It's great for a team that doesn't have team members with a background in design or coding. It's probably less appropriate for larger companies with bigger budgets and the talent to create their own email campaigns.

Intuit Mailchimp Feature Ratings

8.0
WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
Not Rated
Triggered drip sequences
Not Rated
Lead Management ()
Not Rated
Campaign Management ()
Not Rated
Social Media Marketing ()
Not Rated
8.0
Standard reports
8
Platform & Infrastructure ()
Not Rated

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