Best Email marketing tool for price and ease of use!
January 06, 2022

Best Email marketing tool for price and ease of use!

richard moon | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

We use Mailchimp to do all our email marketing for weekly specials, discounts, and customer communications of events. Also, collect emails from our website and send out automatic responses to form submissions. This automation makes it easy to get direct contact with clients and collect addresses without having to manually monitor every form submission. This was easy to set up and configure and works seamlessly with our marketing efforts.
  • Automatic emails.
  • Great templates.
  • Schedule email campaigns.
  • Manage our lists.
  • Import lists.
  • Reporting.
  • Organizing campaigns.
  • Brings in more customers.
  • Informs our customers so they stay customers.
  • About a 30% Return on our weekly specials.
Mailchimp will do everything we need and everything Constant Contact did when we were using it. Mailchimp is cheaper and more economical to use. We feel it is a more user-friendly application. When introducing it to new employees they pick it up rather easily. We also like the reporting of Mailchimp as more extensive and easier to use.
Mailchimp has templates and gives you everything you need to create custom designs for your email campaigns. It also has templates for postcards, landing pages, and websites. It is a drag-and-drop app that makes it easy to customize your designs. This makes it very easy to create emails and marketing materials with your custom brand.
It makes it easy to do design, marketing, tracking, reporting, and customer management all in one place. Learning one interface saves us time, money, and the learning curve time to implement our marketing for clients. Being able to collect information and then interact and marketing in the same place gives us a distinct benefit and efficiency.
Most of our successes have been with bringing customers into the business, keeping the customers, and getting new customers to sign up. After we post an email we see an increase in daily and monthly sales and interaction with our business. People look forward to our monthly specials and come in to use them on a very regular basis.

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While collecting emails from our website, we are able to give instant feedback to our prospective clients. This gives them a sense of customer service before they are customers. Since after they sign up they are added to our groups they then receive constant emails scheduled to give them more information and special deals to convert them to paying customers.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
A/B testing
Mobile optimization
Email deliverability reporting
List management
Triggered drip sequences
Standard reports