Find out whey SEMrush is the ultimate SEO tool
February 19, 2018

Find out whey SEMrush is the ultimate SEO tool

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with SEMRush

SEMrush is used by our organization to find out what kind of keywords are used by our competition. SEMRush is also very useful in running site audits and finds potential problems. It is also great to quickly find out text and keywords that are used in PPC campaigns by our competition.
  • Competitive Intelligence – You can find detailed information about your competitors' PPC Ad Campaigns (Ad History and Ad Copy), their content marketing strategy, keywords they go after for both search and PPC.
  • Site Audit. Get very detailed site audits of your website and your competitors so you can quickly fix potential big problems.
  • You can create separate folders (called "projects") and you can compare your main competitors on the following topics (backlink audit, site audit, position tracking, on-page SEO checker)
  • Only one area. When it comes to calculating the amount of traffic a site gets from PPC - the number that comes out is not accurate.
  • When it comes to site audits - the software gives you great ROI. Especially when you launch an updated version of an existing site.
  • Competitive intelligence. You can quickly find out which PPC ads are most successful with your competition. That saves a lot of time and money.
  • You can measure KPIs (ie number of top-ranked keywords in your site) so you can see your progress. This saves you a lot of time when you need to make presentations to the executive team
The reason why I like SEMRush is that you get some of the best webinars in the business and it's really many software combined in one. They also keep adding beta features so they keep improving the software.
SEMRush is well suited for any company or marketing agency where keyword research is needed. It's also great for staff since they have really informative webinars with some of the top professionals in the business. This software is less suited for companies or individuals that are not passionate about SEO. If you don't have a passion for digital marketing and specifically for SEO you won't take the time and learn everything that is needed.

Semrush Feature Ratings

9.0
Keyword analysis
9
Backlink management
8
SERP ranking tracking
9
Page grader
10
Competitive analysis
10
Site audit / diagnostics
10
Site recommendations
8
Task management
8
Local SEO
10
Social SEO
9
Mobile SEO
8
Global SEO
8
Multi-domain support
9
Integration with web analytics tools
8