Uberflip is a fantastic tool if you know what you're getting is what you were looking for!
July 27, 2021

Uberflip is a fantastic tool if you know what you're getting is what you were looking for!

Jesse Miller | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Uberflip

It is being used by our sales and marketing team to power our resource center. It solves the issue of having an easy to use, easy to publish, CMS style tool that we can all utilize to create both general content as well as catered content. We run a lot of ABM programs so we benefit from the features it has to create custom streams of content and send them to our high value prospects.
  • Tagging for easy creation of content streams
  • Integrations with various media sources for quick import
  • Out-of-the-Box Analytics
  • Hub design and customization - takes way too long to make changes
  • Explanation up front of what Uberflip can and can't do, its not a robust tool for building content directly within it, its better as a way to aggregate content across sources.
  • Better integration with Salesforce
  • Sales Enablement
  • Personalization at Scale
  • Neutral ROI, can't tie directly to Uberflip but contributes in some capacity
Yes, they have certainly benefitted from being able to curate content for a prospect and customize the look and feel with their logo. We have also been able to include CTAs with a reps calendar directly on them for easy follow up. Overall a solid sales enablement tool that could create opportunities and pipeline.
It is easy once you get the hang of it and understand what you can and can't do in Uberflip. As mentioned before, there are some limitations around what you can actually create natively in Uberflip, its pretty much just blog posts. Everything else in terms of content format must be brought in through integrations. Once you have all of your content imported its very simple.
Ceros is a completely different type of tool, and didn't have the full functionality we needed. PathFactory was good but lacked some ABM features. Overall we chose Uberflip because of all the integrations and ABM functionality we were after. They also wow'ed us with their sales pitch. I think we made the right choice.

Do you think Uberflip delivers good value for the price?

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If you want an easy to use media aggregation tool that can bring in all of your content types from various sources. It is also great to serve as the tool for creating and publishing articles and blog posts. It is good for custom content and ABM style programs. It is less appropriate if you are looking for a true CMS where you can customize the types of pages and content you are creating and publishing.