Great software to analyze your data
August 31, 2022

Great software to analyze your data

Juliana Acevedo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Standard

Overall Satisfaction with Zoho Analytics

We use Zoho Analytics to study different types of data and turn them into easy to understand analytics, which are very customizable and comprehensible. Zoho Analytics allows us to import data from any type of service into the platform and it has been a great ally at helping us understand our marketing and sales data, making it more intuitive for us because we are able to create reports and insights in a few clicks and automatically turn it into different charts or pivot tables which can help us view our data in a more simple and fragmented way. I think that this software covers a great range of data and the process is very automated, and we have been able to save a lot of time using this analytics service because it produces reports in a short time and we have been able to take smarter decisions in different marketing-related projects and create a smart business budget that works well.
  • The wide range of charts available to analyze the data makes this software very attractive and intuitive.
  • It has the ability to collaborate with other team members inside the software and it helps take more insightful decisions around different reports.
  • Zoho Analytics has a lot of variety when it comes to supported files type. I can import different data in different file type and I know that it will be supported by Zoho.
  • The smart assistant tool has been very helpful in generating many reports automatically when needed and it has also been of great help when it comes to forecasting.
  • It definitely has a steep learning curve and it can be quite overwhelming, especially with the lack of proper support and tutorials on how to use the features to get the right results.
  • I would like to see more code-free features because some of the tools require some level of coding experience which makes the experience difficult.
  • There is not much customization available for the query tables.
  • I have been able to create beautiful analytics in a short period of time.
  • I have saved a lot of time thanks to the smart assistant that support us when I need a report urgently.
  • I have been able to measure different metrics that are key to our business' success.
  • I have been able to study my business' progress and how it is doing in terms of marketing and sales.
I think that Zoho Analytics is a very difficult software to use and it does take a longer time to get used to compared to any other software. It does not include proper support or any in-depth guides that can help the user feel more welcomed in the software, and I believe that this is a major thing that they have to improve over time.
As our business grows progressively, we have been able to work with larger data sets with Zoho Analytics, and it has provided the right tools to do so, merging tables and duplicating different reports when needed, as well as customizing the reports with different data but maintaining the template. I think that this is a great feature that saves time.
I used Google Charts for a bit but I realized that it hugely lacked the right tools and functionality that we needed as a business and the data wasn't properly analyzed because of its many limitations. As of right now, we don't have this issue with Zoho Analytics and we have found many tools that have helped us that we did not even realize we needed back then.

Do you think Zoho Analytics delivers good value for the price?

Yes

Are you happy with Zoho Analytics's feature set?

Yes

Did Zoho Analytics live up to sales and marketing promises?

Yes

Did implementation of Zoho Analytics go as expected?

Yes

Would you buy Zoho Analytics again?

Yes

I think that Zoho Analytics provides a great service for its price as it contains many templates that one can use to analyze big amounts of data. I feel like this software is a great option to visualize data in a simpler way and it helps you have a more in-depth understanding of your data by breaking it down into these visually stunning insights and dashboards, and if you use other Zoho tools, I think that it becomes very beneficial to add Zoho Analytics to your plan because it makes the process easier and more convenient.

Zoho Analytics Feature Ratings

Pixel Perfect reports
10
Customizable dashboards
10
Drill-down analysis
10
Formatting capabilities
10
Report sharing and collaboration
10
Publish to Web
9
Publish to PDF
10
Report Delivery Scheduling
10
Pre-built visualization formats (heatmaps, scatter plots etc.)
9
Location Analytics / Geographic Visualization
10
Predictive Analytics
10
Multi-User Support (named login)
10
Role-Based Security Model
10
Multiple Access Permission Levels (Create, Read, Delete)
10
Single Sign-On (SSO)
10
Responsive Design for Web Access
10
Mobile Application
8
Dashboard / Report / Visualization Interactivity on Mobile
8
REST API
9
iFrames
9