Zoho Analytics

Zoho Analytics

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Top Rated
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Score 8.5 out of 100
Top Rated
Zoho Analytics (formerly Zoho Reports)


Recent Reviews

Zoho Analytics - Simple to Use!

8 out of 10
February 24, 2022
Zoho Analytics is used to create dashboards for sales analysis' on both an individual and team level. We needed to track results over time …
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TrustRadius Award Top Rated 2022
TrustRadius Best of Award, Best Of Relationship 2022
TrustRadius Best of Award, Best Of Value 2022
TrustRadius Best of Award, Best Of Feature Set 2022

Popular Features

View all 20 features

Customizable dashboards (89)


Report sharing and collaboration (92)


Drill-down analysis (87)


Formatting capabilities (91)


Reviewer Pros & Cons

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0.5M rows, 2 users



On Premise
per user per month billed annually



1M rows, 5 users

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.zoho.com/reports/zohoreports…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $50 per month

Features Scorecard

BI Standard Reporting


Ad-hoc Reporting


Report Output and Scheduling


Data Discovery and Visualization


Access Control and Security


Mobile Capabilities


Application Program Interfaces (APIs) / Embedding


Product Details

What is Zoho Analytics?

Zoho Analytics is a self-service BI and analytics platform that enables users to analyze their business data and create insightful reports and dashboards to drive informed decision-making. The recent launch of Zoho Analytics 5.0 adds a data preparation tool.

It helps users create and share reports with no IT help, and is presented as a fit for enterprises because it exceeds all their data cleaning and analytics requirements on a single platform.

Zoho Analytics and DataPrep can be purchased as individual apps to supplement other systems, or together as a complete, natively integrated platform. Individually, Analytics provides a broad range of analytics and reporting capabilities, while DataPrep provides all the tools necessary to streamline the data preparation process in a large organization.

About Zoho's comprehensive Analytics platform:

  • Zoho DataPrep: An augmented self-service data preparation and pipeline service . Connects, models, cleanses, transforms, and enriches data for analytics.

  • Upload any data: Securely upload spreadsheets and other tabular data (like CSV, TSV, XLS and HTML files), or add data directly using the spreadsheet-like interface.

  • Push data from any application: Push data from hosted or in-house (behind firewall) business applications and databases.

  • Analyze data visually: Visually analyze and build insightful reports and dashboards with a drag-and-drop interface.

  • Use a range of reporting components: Use a variety of charts, pivot tables and tabular view components to build reports and dashboards.

  • Analyze data collaboratively: Develop reports together with colleagues. Share with each other for better decision-making.

  • Embed reports anywhere: Embed reports and dashboards across websites, blogs and applications for wider consumption.

  • Query with SQL: Create powerful and flexible reports with SQL queries written in any database dialect/syntax.

  • Experience a highly secure platform: Zoho Analytics is governed by strong Zoho Security Practices, including support for a secure encrypted connection

  • Enhanced augmented analytics: Zia insights, conversational analytics, forecasting models, and what-if analysis.

Data stories: Create presentations through slideshows and portals

Zoho Analytics Features

BI Platform Features

  • Supported: Administration via Web Interface
  • Supported: Live Connection to External Data
  • Supported: Snapshot of External Data
  • Supported: Multi-Data Source Reporting (Blending)
  • Supported: ETL Capability
  • Supported: ETL Scheduler

Supported Data Sources Features

  • Supported: MS Excel Workbooks
  • Supported: Text Files (CSV, etc)
  • Supported: Oracle
  • Supported: MS SQL Server
  • Supported: IBM DB2
  • Supported: Postgres
  • Supported: MySQL
  • Supported: Cloudera Hadoop
  • Supported: Hortonworks Hadoop
  • Supported: IBM Netezza
  • Supported: HP Vertica
  • Supported: Salesforce
  • Supported: Google Analytics

BI Standard Reporting Features

  • Supported: Pixel Perfect reports
  • Supported: Customizable dashboards

Ad-hoc Reporting Features

  • Supported: Drill-down analysis
  • Supported: Formatting capabilities
  • Supported: Predictive modeling
  • Supported: Report sharing and collaboration

Report Output and Scheduling Features

  • Supported: Publish to Web
  • Supported: Publish to PDF
  • Supported: Report Delivery Scheduling

Data Discovery and Visualization Features

  • Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
  • Supported: Location Analytics / Geographic Visualization
  • Supported: Predictive Analytics
  • Supported: Support for Machine Learning models

Access Control and Security Features

  • Supported: Multi-User Support (named login)
  • Supported: Role-Based Security Model
  • Supported: Multiple Access Permission Levels (Create, Read, Delete)
  • Supported: Report-Level Access Control
  • Supported: Table-Level Access Control (BI-layer)
  • Supported: Single Sign-On (SSO)

Mobile Capabilities Features

  • Supported: Responsive Design for Web Access
  • Supported: Mobile Application
  • Supported: Dashboard / Report / Visualization Interactivity on Mobile

Application Program Interfaces (APIs) / Embedding Features

  • Supported: REST API
  • Supported: iFrames

Zoho Analytics Screenshots

Access reports from iPad and Android tablets.Embed reports in your intranet, business application, website or blog.Track your business key metrics with KPI charts.A dashboard with KPI widgets.Access reports from iPad and Android tablets.Share reports with colleagues and clients, with fine grained access control permissions applied.See how your data tables are related to each other.A dashboard with KPI widgets.Track your business key metrics with KPI charts.Blend data and create reports and dashboards from multiple data sources.Engage in colloquial conversations with Ask Zia, and get relevant reports as answers.Create beautiful presentations with Zoho Show by seamlessly embedding analytical insights.Zoho DataPrep is an AI-powered, self-service data preparation and cleansing software that helps cleanse, transform and enrich your data quality.Executive dashboards: KPIs at the top give you a bird's eye view of your organization's metricsStunning dashboards: Choose from a range of visually appealing themes for your dashboard. Try any of the packaged themes available, or customize your own theme.

Zoho Analytics Videos

Zoho Analytics Overview
Advanced Analytics for Salesforce CRM, powered by Zoho Reports
Case study: Aedgency
Overview of Zoho Analytics
Advanced Analytics for Salesforce CRM, powered by Zoho Analytics
Advanced Analytics for Zoho CRM, powered by Zoho Analytics
Case study: Luxer One
Case study: Aedgency
Zoho Analytics customer testimonials

Zoho Analytics Downloadables

Zoho Analytics Integrations

Zoho Analytics Competitors

Zoho Analytics Customer Size Distribution

Small Businesses (1-50 employees)40%
Mid-Size Companies (51-500 employees)30%
Enterprises (more than 500 employees)20%

Zoho Analytics Technical Details

Deployment TypesOn-premise, SaaS
Operating SystemsWindows, Linux
Mobile ApplicationApple iOS, Android
Supported CountriesWorldwide
Supported LanguagesEnglish, Spanish, Portuguese, French, German, Italian, Dutch, Japanese, Chinese, Japanese, Russian


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Frequently Asked Questions

What is Zoho Analytics?

Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.

How much does Zoho Analytics cost?

Zoho Analytics starts at $50.

What is Zoho Analytics's best feature?

Reviewers rate Customizable dashboards highest, with a score of 8.6.

Who uses Zoho Analytics?

The most common users of Zoho Analytics are from Small Businesses (1-50 employees) and the Information Technology & Services industry.


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John Sheldon II | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Allowing various types of data visualizations
  • Creating reports and dashboards that can be easily shared and accessible online
  • Deliver scheduled reports via email to various email groups
  • Sync with 3rd party software, such as Google Drive, to pull in data tables
  • With so many folders in Reports, it would be nice to have a collapse all folders option
  • A trouble tickets tracker would be helpful to keep up with various case numbers in a central place
  • The support can be difficult to get a hold of at times for real time assistance
John Carter | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • The built in AI (Zia) can often give you a quick report just by using English words.
  • The ability to include data sources from multiple silos helps produce reports with the big picture
  • Default reports/dashboards give a wide range of information without having to customize.
  • I am confused about some of the filtering dropdowns and why almost duplicate reports act differently for the filters.
  • The publishing of reports seems a little confusing in the area of allowing access if you are authenticated to the Zoho Desk.
Luis Alcalá | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • This software allows us to print the report in pdf format, which makes it easy for us to view and share the reports with clients and partners, without problems and file incompatibility.
  • It also allows uploading files from various sources such as Excel, Oracle, text files such as CSV, HTML, etc., as well as receiving and sending data from the cloud or local database, for the creation of reports.
  • It allows for the publication of the reports made on the company's website, blogs, and applications so that everyone can be informed of the data and analysis.
  • Can be intimidating software, especially for people who don't have a lot of coding knowledge, so it takes some time to learn.
  • I would like to see more help desk support or instructional tutorials to better guide us in the use of the software.
  • I would also like them to present templates to create reports more automatically and quickly.
Score 9 out of 10
Vetted Review
Verified User
Review Source
  • Perfect dashboards with insightful data
  • Easy to integrate with the app
  • Easy to create customized reports
  • Easy navigation
  • Easy data capturing and image based visualisation
  • Heatmaps for the mobile and Web UI
  • Easy tutorials to understand specific features
  • Session recording to view user behavior
  • Auto suggestions of the reports based on data
Sara Neal | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • A helping tool to organize the data.
  • CRM synchronization is pretty good.
  • Reporting has become quite easier.
  • A lot of customization options.
  • Automation of reports makes it a great helping hand.
  • The setup of the tool is a bit difficult.
  • Setting the tool for initial use is much difficult.
  • Formula configuration looks messy at times.
Score 10 out of 10
Vetted Review
Review Source
  • Faster search result within Dashboard and/or reports , thanks to the AI
  • Easy to build Business charts, options to select different metrics, meaningful end-result
  • Capability to share our analysis of data with remote employees, in just few clicks
  • Our organization as well varied partners we worked with, they like the simplicity to navigate and build reports, dashboards at a shorter pace. This excludes operation cost and faster analysis of availability, the performance of KPIs. So far, we are yet to see any features that might feel challenging. Overall product support is very prompt and updates as well roadmap are notified to customers, very transparent.
Jessica Fontana-Eddowes | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • data source api
  • formulas
  • compile multiple accounts from sources
  • visual data layer
  • deluge - more help & templates
  • ability to look at multiple sources by date - tying date together is harder than it needs to be.
  • Compiling multiple accounts from same data sources - deluge could be easier
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • Filters our specific data point.
  • Helps us make real time decisions.
  • Makes the data more shareable to non IT people using dashboards.
  • There's a learning curve - can be challenging compared to some competitors.
  • Formula editing or customization can be troublesome.
  • Initial setup could be smoother.
November 08, 2021

Zoho Reports Value

Score 7 out of 10
Vetted Review
Verified User
Review Source
  • Reports.
  • Graphics.
  • Email schedule.
  • Better integration with ZOHO ServiceDesk Plus.
  • Removal of data import delay (<15min).
  • More flexibility in report building.
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • User-friendly interface.
  • Ease of use with setting up data feeds.
  • Wide variety of ways to view data and reports.
  • Initial setup is lengthy.
  • Editing data on reports is a bit difficult and the addition of more tools could alleviate this.
  • Sharing reports tends to be difficult.
Score 8 out of 10
Vetted Review
Verified User
Review Source
  • The AI feature (ZIA) is a major strength as I see it.
  • Various types of graphical representation, including the tunnel graph.
  • Works seamlessly with most databases.
  • Dashboard feels a little too cramped.
  • Dashboard alignments feel a little off.
  • Query joining has a limitation of 5.
Alyssa Storm | TrustRadius Reviewer
Score 2 out of 10
Vetted Review
Verified User
Review Source
  • Tons of customization options.
  • Sleek dashboard templates.
  • Integrates well with other Zoho products.
  • Difficult to use compared to other dashboard platforms.
  • API connections to non-Zoho sources are not reliable.
Michael Weisel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
  • Automation - The ability to pull in an API feed using a scheduled task makes it as easy as "set it and forget it".
  • Scalability and performance - We have never run into an issue with too much data, it always performs well.
  • Ease of use - The easy to use interface makes it usable for all levels of technological sense.
  • Wizards - It might be helpful to have some cookie cutter type wizards to help new (and less experienced) users get started quickly.
  • Tutorials and Help - One thing that I find is that some of my team who are not as tech savvy end up coming to us to ask questions as they can't seem to find answers to their questions easily.