What users are saying about

6sense

6 Ratings

AdDataExpress

5 Ratings

6sense

6 Ratings
Score 8.8 out of 101

AdDataExpress

5 Ratings
Score 8 out of 101

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Likelihood to Recommend

6sense

6sense is well suited in areas such as creating a campaign for our site. For example, "grill season". It makes it easy to create a campaign to advertise all our grills, best selling [grills] and create certain price updates/categories. It is not as useful on the product campaign, coupon and sales level, but still more useful than platforms we have used in the past.
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AdDataExpress

It is much better to prospect brands and find appropriate contacts at a parent account, and not such a strong suit for agencies.
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Feature Rating Comparison

Prospecting

6sense
AdDataExpress
6.6
Identification of new leads
6sense
AdDataExpress
9.1
List quality
6sense
AdDataExpress
6.4
Ideal customer targeting
6sense
AdDataExpress
5.5
Load time/data access
6sense
AdDataExpress
5.5

Sales Intelligence Data Standards

6sense
AdDataExpress
7.3
Contact information
6sense
AdDataExpress
7.3
Company information
6sense
AdDataExpress
7.3
Industry information
6sense
AdDataExpress
7.3

Data Augmentation & Lead Qualification

6sense
AdDataExpress
4.1
Lead qualification process
6sense
AdDataExpress
6.4
Salesforce integration
6sense
AdDataExpress
2.7
Company/business profiles
6sense
AdDataExpress
5.5
Data hygiene
6sense
AdDataExpress
2.7
Automatic data refresh
6sense
AdDataExpress
3.6
Filters and segmentation
6sense
AdDataExpress
3.6

Pros

  • Stores and organizes information by product, department, etc., to make it easier for our website to function.
  • Help us track the buyer journey, making it a more enjoyable buying process for them on our website.
  • Help us drive revenue against competitors such as Amazon and Wal-Mart.
No photo available
  • Provides email addresses - essential when doing cold email outreach.
  • Provides agencies for each brand/company.
  • Provides media spend for parent company and brand.
Bryan Silverman profile photo

Cons

  • Some of the terms used are a learning process for our team, but the site is easy to navigate.
  • Although the site is easier to navigate, it has a lot of facets that take time to learn where elements are saved.
No photo available
  • Updating who works on each brand from the brand side.
  • Updating who works on each brand from the agency side.
  • Not having to log in as often.
Bryan Silverman profile photo

Alternatives Considered

Oracle is not user-friendly. It is outdated and confusing, also makes it hard to enter in and out of certain tabs/areas within the platform. 6sense is more in-depth and has more functional abilities compared to Salesforce.
No photo available
Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
Bryan Silverman profile photo

Return on Investment

  • It is easier to monitor our ROI on certain campaigns, departments, subclasses, within our sites.
  • We have less issues with launching campaigns correctly and the site crashing on us while processing and developing these campaigns.
No photo available
  • Improved efficiency of prospecting.
  • Improved efficiency of finding emails and email syntax.
Bryan Silverman profile photo

Pricing Details

6sense

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

AdDataExpress

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details