6sense vs. Data Axle Genie

The market and interested audience intelligence helps us to prepare and plan effectively for daily programs. It enables us to monitor revenue flow and plan efficiently for the available resources. 6sense provides reliable data that gives marketing team power of engaging the right customers. The AI continuously delivers accurate revenue data that is used to budget and allocate suitable resources for sales and marketing teams.

Incentivized

If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.

Incentivized

• Organizes and prioritizes accounts
• Notifies us when a prospect is actively on our website
• Gives us talking points when calling a prospect because it will show what areas on our website they were on showing us their specific areas of interest

Incentivized

• I liked the organization of the database it was easy to maneuver.
• Search was fairly easy to maintain.
• If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.

Incentivized

• 6sense could do better at identifying the operational status of the potential customers.
• 6sense platform could have better training on their help page to help their customers learn.
• 6sense is a little difficult to navigate around when someone is new to the platform. They could make the dashboard a little easier to navigate.

Incentivized

• We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.

We have several resources and, although 6sense is valuable, I do not believe it's being used widely enough by the sales team due to lack of training and its complexity. I wish there was a simplified guide for use and more 1-on-1 training.

Incentivized

It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly

Incentivized

The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.

Incentivized

Easy to use and great customer service.

So far the one time we ran into issues they were right there to help

Incentivized

Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though

Incentivized

Their Customer Success model is delivered as advertised. We're very satisfied with the availability of support. They care as much about our success as we do. We also had an issue where we believed there was an issue in a piece of functionality. They continued to dig until they found the problem and immediately put the fix into a patch.

Incentivized

Spot on and always available.

It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.

Incentivized

dont implement it

Incentivized

Bombora gives you the data raw, you then determine where you want to integrate it and pull it in. More control, but more work. Also, you need a strong understanding of what you want to do. Demandbase seemed pretty much an Ads platform that uses intent. I love the website personalization that Triblio ABM/ABX Platform offers, but it is a marketing tool. It doesn't offer the same prospecting benefits.

Incentivized

Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him

Incentivized

Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow

Incentivized

• Increased understanding of our position among competitors in our markets
• identified several "at risk" accounts before we would have ever known there were any issues.
• improved our advertising spend by allowing us to hyper target our efforts--saving budget and increasing effectiveness.

• Positive, I was able to generate about three more proposals a week
• Positive nice organization to establish a call list
• Nice structure, great way to target hot or cold leads. Great way to get your feet wet

Incentivized