Act! CRM vs. Salesforce Sales Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Act! CRM
Score 5.8 out of 10
N/A
Act! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.
$30
per month (billed annually) per user
Salesforce Sales Cloud
Score 8.8 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Pricing
Act! CRMSalesforce Sales Cloud
Editions & Modules
Standard
$30
per month (billed annually) per user
Act! Premium Desktop
$39
per month (billed annually) per user
Professional
$45
per month (billed annually) per user
Ultimate
$60
per month (billed annually) per user
Advanced - Extra Features
$399
per user, per month (billed annually)
Starter
$25.00
per month per user
Professional
$80.00
per month per user
Enterprise
$165.00
per month per user
Unlimited
$330.00
per month per user
Agentforce 1 Sales
$550
per month per user
Offerings
Pricing Offerings
Act! CRMSalesforce Sales Cloud
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Act! CRMSalesforce Sales Cloud
Considered Both Products
Act! CRM
Chose Act! CRM
Salesforce is very similar to Act! CRM, but was a more expensive option at the time of comparison. In hindsight, it might have been a better option for us in the long run.
Chose Act! CRM
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day …
Chose Act! CRM
Salesforce is a cloud based application. If you are using an internet based product and you lose internet services, you lose the ability to work. If you are using a computer based/desktop program and lose internet, you still have the program to work.
Chose Act! CRM
Swiftpage ACT! is easy to use and simple compared to Salesforce. Salesforce had too many fields and we were not able to customize, because we used it at a company enterprise level. Salesforce was nice to use with multiple people and teams where you can set permission levels, …
Chose Act! CRM
Swiftpage ACT! comes at a lower price.
Chose Act! CRM
Swiftpage ACT! was selected and used as it was tightly integrated with Sage accounting products and the fact that the product had a long history and a strong position in the marketplace for two decades. As more products have emerged in conjunction with the advent of cloud …
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
I've used Act CRM by Xperience previously. Salesforce is way more robust and intuitive and meets the needs of an enterprise company with enterprise clients way more effectively. I don't think there is another CRM in the market with the overall functionality and usability that …
Chose Salesforce Sales Cloud
Over the years, I’ve helped many people move from different sales solutions — like Dynamics, HubSpot, and Act, which was one of the first ones. I’ve supported a lot of organizations in moving from those platforms to Salesforce.
Chose Salesforce Sales Cloud
There are some great benefits with Salesforce however one thing that I miss with Sage Act is the option to indicate a follow up action and date with a member. Sage Act allows you to set up a date to follow up, and then run a report to see who you need to follow up with and why. …
Features
Act! CRMSalesforce Sales Cloud
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Act! CRM
5.4
5 Ratings
37% below category average
Salesforce Sales Cloud
8.2
269 Ratings
5% above category average
Customer data management / contact management5.55 Ratings8.8269 Ratings
Workflow management8.03 Ratings8.5258 Ratings
Territory management5.03 Ratings7.7211 Ratings
Opportunity management7.05 Ratings8.9259 Ratings
Integration with email client (e.g., Outlook or Gmail)5.25 Ratings8.0244 Ratings
Contract management3.12 Ratings7.9215 Ratings
Quote & order management3.63 Ratings7.7198 Ratings
Interaction tracking5.14 Ratings8.7229 Ratings
Channel / partner relationship management6.04 Ratings8.0190 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Act! CRM
8.7
3 Ratings
13% above category average
Salesforce Sales Cloud
7.8
104 Ratings
2% above category average
Case management8.03 Ratings8.2102 Ratings
Call center management9.03 Ratings7.782 Ratings
Help desk management9.02 Ratings7.486 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Act! CRM
5.6
5 Ratings
32% below category average
Salesforce Sales Cloud
8.1
244 Ratings
4% above category average
Lead management5.65 Ratings8.1239 Ratings
Email marketing5.65 Ratings8.1206 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Act! CRM
6.6
4 Ratings
15% below category average
Salesforce Sales Cloud
8.1
248 Ratings
5% above category average
Task management6.64 Ratings8.3236 Ratings
Billing and invoicing management6.63 Ratings7.378 Ratings
Reporting6.64 Ratings8.6201 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Act! CRM
5.7
5 Ratings
29% below category average
Salesforce Sales Cloud
8.3
260 Ratings
8% above category average
Forecasting5.54 Ratings7.9228 Ratings
Pipeline visualization6.05 Ratings8.2247 Ratings
Customizable reports5.64 Ratings8.7257 Ratings
Customization
Comparison of Customization features of Product A and Product B
Act! CRM
7.4
5 Ratings
4% below category average
Salesforce Sales Cloud
8.6
252 Ratings
11% above category average
Custom fields6.65 Ratings9.0249 Ratings
Custom objects8.03 Ratings8.8239 Ratings
Scripting environment7.02 Ratings8.1176 Ratings
API for custom integration8.03 Ratings8.6209 Ratings
Security
Comparison of Security features of Product A and Product B
Act! CRM
7.0
4 Ratings
18% below category average
Salesforce Sales Cloud
9.0
253 Ratings
7% above category average
Single sign-on capability6.53 Ratings9.0221 Ratings
Role-based user permissions7.54 Ratings8.9225 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Act! CRM
7.0
1 Ratings
6% below category average
Salesforce Sales Cloud
8.2
160 Ratings
10% above category average
Social data7.01 Ratings8.4158 Ratings
Social engagement7.01 Ratings8.0156 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Act! CRM
6.5
5 Ratings
14% below category average
Salesforce Sales Cloud
8.1
217 Ratings
8% above category average
Marketing automation6.05 Ratings8.2213 Ratings
Compensation management7.01 Ratings8.1146 Ratings
Platform
Comparison of Platform features of Product A and Product B
Act! CRM
4.1
5 Ratings
59% below category average
Salesforce Sales Cloud
7.8
232 Ratings
3% above category average
Mobile access4.15 Ratings7.8232 Ratings
Best Alternatives
Act! CRMSalesforce Sales Cloud
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Act! CRMSalesforce Sales Cloud
Likelihood to Recommend
5.1
(20 ratings)
9.0
(425 ratings)
Likelihood to Renew
1.0
(3 ratings)
10.0
(58 ratings)
Usability
5.0
(9 ratings)
8.4
(135 ratings)
Availability
-
(0 ratings)
9.8
(27 ratings)
Performance
-
(0 ratings)
9.0
(18 ratings)
Support Rating
1.7
(14 ratings)
8.9
(92 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
-
(0 ratings)
9.1
(15 ratings)
Implementation Rating
1.0
(2 ratings)
2.3
(18 ratings)
Configurability
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.8
(9 ratings)
Product Scalability
-
(0 ratings)
8.9
(83 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
User Testimonials
Act! CRMSalesforce Sales Cloud
Likelihood to Recommend
ACT! LLC
Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
Read full review
Salesforce
Obviously, for any business, there are two main areas to focus on — the sales path and the service path. Sales Cloud wouldn’t be suited for a company that’s primarily into support services. For those kinds of companies, Salesforce has a different product — Service Cloud. So, for anyone in the support or service space, Sales Cloud isn’t the right fit.
Read full review
Pros
ACT! LLC
  • Integrated Email Marketing: For a small business, you can have a strong method to handle email marketing in an integrated non-disparate solution.
  • Tailoring: There are no limits on what data you can store in the system and the ease of making changes can be done by a nontechnical person.
  • User Interface: The tool is easy to get around in both the desktop (fat client) and (webclient) which both are quite similar in functionality.
  • Integration: The tool integrates with Word, Excel, and Outlook nicely. And, it integrates with Google Mail and Contacts. There is a nice selection of third party tools available for various needs like AddressGrabber which allows for easy input of contacts from various sources such as email signatures, webpages, etc.
  • Templates: I have enjoyed being able to store tons of various templates for letters which we use over and over for various communications like sales proposals, quotes, and nudging clients along the funnel and sales process.
  • Automation: SwiftPage ACT! has a small business automation engine which allows for reminders and workflow to be administered by the system. It's not as sophisticated as some enterprise workflow automation solutions but for the price it's an awesome addition.
  • Maintenance: Very rarely have a problem which needs to be dealt with and costs to upgrade are minimal at best. We hosted the system internally for the web client and implemented it ourselves initially but had upgrades subsequently done by a local partner simply due to time/cost scenario. In other words, less to have someone else do it.
Read full review
Salesforce
  • The customizations - We have an organization that operates differently from most companies, so we’ve had to implement quite a few customizations — and Salesforce allows us to do that quite quickly. Most of the time, delays come from dependencies on other internal parties rather than the system itself.
  • From my perspective as a consultant, one of the biggest advantages is that everything is in Salesforce — all the details, all in one place. The ability to customize it easily is a big plus; there’s really a lot you can do with it.
Read full review
Cons
ACT! LLC
  • The auto saving function is not great. It means a simple slip or mistype can change an entire record easily.
  • The reports are clunky and if you've changed the field names, that doesn't get reflected in the reports.
  • The interface is still clunky. It is hard to see all the information for a contact all in one place. It gets broken up too much.
Read full review
Salesforce
  • We still need to include the production part. We started using Salesforce to sell the seeds — our inventory is in SAP — and from there we handle sales and track the process of planting, harvesting, selling, and then collecting payments. But we don’t yet manage the earlier production processes, like production planning. We handle allocation, but not full production planning, and that’s an area where we still have room for improvement.
Read full review
Likelihood to Renew
ACT! LLC
Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
Read full review
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Read full review
Usability
ACT! LLC
ACT follows the basic rules you would expect for this type of software, but actually doing anything sophisticated with it is near impossible without assistance or training. Unless you use it regularly it is difficult to use. I wouldn't recommend it unless you have internal IT support and it will be used regularly.
Read full review
Salesforce
Because I think it could be easier. We have different standards today since we’re used to interacting with consumer apps like Starbucks, where all you do is scan your card. Then, when you use Sales Cloud, there are still a lot of manual inputs. So my mission with AI is really about figuring out how to make that easier.
Read full review
Reliability and Availability
ACT! LLC
No answers on this topic
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Performance
ACT! LLC
No answers on this topic
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Read full review
Support Rating
ACT! LLC
There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
Read full review
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
Read full review
In-Person Training
ACT! LLC
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Read full review
Online Training
ACT! LLC
No answers on this topic
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
Read full review
Implementation Rating
ACT! LLC
Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
Read full review
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
Read full review
Alternatives Considered
ACT! LLC
ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
Read full review
Salesforce
So I've evaluated, implemented Microsoft Dynamics in the past. I've used Oracle CRM solutions. I've used Daylight, which is a very niche CRM system the last couple of years. And I've evaluated a variety from Legacy Microsoft Ones to Zoho and Sugar when making implementation decisions at other companies. But usually I've gone with Salesforce. I'd say it's better than most. The only one that I generally prefer, and last time I chose an implementation from scratch, I did Microsoft Dynamics. And the reason is for small mid-size organization, Microsoft Dynamics, if you already have Microsoft Office products, it's much better integrated to all of the Excel, Word, OneNote, Outlook email than what you get from Salesforce. And so that's the only one that if someone's a Microsoft organization and small sized company, it'll save a lot of integration things, a lot of security, a lot of login and access and IT management by just sticking within the Microsoft ecosystem. But outside of that, if you don't use Microsoft or if you're a large organization or have other needs that you want, Salesforce I'd say is better than all of the other CRM offerings out there. It's the easiest to use and the most robust and the most vendors and products for the ecosystem.
Read full review
Contract Terms and Pricing Model
ACT! LLC
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
Read full review
Scalability
ACT! LLC
No answers on this topic
Salesforce
It's very scalable as it has a ton of features (but you do need an admin who understands how to leverage these features). Because of the various features, we've also needed to host onboarding sessions with our users so that they can familiarize themselves with the platform, which isn't always super user-friendly or intuitive.
Read full review
Professional Services
ACT! LLC
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
Read full review
Return on Investment
ACT! LLC
  • It's been easy to keep track of progress of goals with the software. This provides the opportunity to know what is working and what is not.
  • We have had to adjust a lot of things since the Virus issue took a foothold, but it is providing invaluable to make those adjustments.
  • Our ROI has increased at least 30%.
Read full review
Salesforce
  • It is easy for the sales team to track how well the dealers in their region are selling products.
  • It is easy to generate reports and see how well sales are each month compared to past months.
  • Quicker time to get products shipped to customers.
Read full review
ScreenShots

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of