What users are saying about

ActiveCampaign

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Top Rated
66 Ratings

ActiveCampaign

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Top Rated
66 Ratings
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Score 8.5 out of 101
10 Ratings
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Score 7.7 out of 101

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Likelihood to Recommend

ActiveCampaign

If someone needs an economical entry into marketing automation features and does not require any comprehensive reporting, ActiveCampaign can be a suitable tool. If ad hoc reports and advanced list segmentation features are important, avoid it.
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Oracle Dyn Email

This platform is well suited for a large volume email sender with a dedicated ESP provider for formatting and database management. It is not a system used to manage a database or code emails.A less advanced user would be happier in a MailChimp type system, but they would not have the deliverability that you can get with this system.
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Feature Rating Comparison

Email & Online Marketing

ActiveCampaign
7.7
Oracle Dyn Email
7.0
WYSIWYG email editor
ActiveCampaign
7.7
Oracle Dyn Email
7.3
Dynamic content
ActiveCampaign
7.3
Oracle Dyn Email
6.4
Ability to test dynamic content
ActiveCampaign
7.4
Oracle Dyn Email
7.3
Landing pages
ActiveCampaign
6.7
Oracle Dyn Email
A/B testing
ActiveCampaign
7.1
Oracle Dyn Email
6.4
Mobile optimization
ActiveCampaign
7.7
Oracle Dyn Email
6.4
Email deliverability
ActiveCampaign
8.3
Oracle Dyn Email
8.0
List management
ActiveCampaign
8.1
Oracle Dyn Email
8.2
Triggered drip sequences
ActiveCampaign
9.3
Oracle Dyn Email
6.4

Reporting & Analytics

ActiveCampaign
7.0
Oracle Dyn Email
6.1
Dashboards
ActiveCampaign
7.0
Oracle Dyn Email
6.2
Standard reports
ActiveCampaign
7.2
Oracle Dyn Email
6.6
Custom reports
ActiveCampaign
6.8
Oracle Dyn Email
5.5

Pros

  • It features easily deployable email campaigns.
  • Its lead scoring component is easy to set up and configure.
  • Its form tool is straightforward and provides for easy embedding on websites and landing pages.
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  • Very good deliverability monitoring
  • Highly responsive support staff
  • Very easy to set up and integrate with other services.
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Cons

  • 2 way texting
  • Using local phone numbers for texting
Adam Middlesworth profile photo
  • Advanced reporting and troubleshooting
  • More user-friendly portal for power users (easy to switch between subaccounts without losing information, direct URLs, better reporting visualization)
  • Simplified support ticket submission process (less manual input, like my e-mail address, etc.)
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Likelihood to Renew

No score
No answers yet
No answers on this topic
Oracle Dyn Email8.2
Based on 1 answer
I think it is very likely we will continue to use Dyn
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Support

No score
No answers yet
No answers on this topic
Oracle Dyn Email7.3
Based on 5 answers
We have had to use the support tool a few times. Each time, my initial question was answered quickly, and follow up were dealt with directly by the same person, not put back into a queue for someone else to pick up. Good team with a good sense of what you are asking (even if you are not the most technologically advanced user.)
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Implementation

No score
No answers yet
No answers on this topic
Oracle Dyn Email7.3
Based on 1 answer
I wasn't at the company during implementation
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Alternatives Considered

Dr Olivier Becherel - Leadership and Executive Coaching profile photo
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Return on Investment

  • ActiveCampaign has saved us hundreds in work hours. Cutting out a lot of the grunt work and allowing our sales people to focus on what they do best has not only increased the overall quality in work done, but we have already been bringing in more high quality leads than before.
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  • Oracle Dyn has helped us keep an eye on our placement rate
  • Oracle Dyn has helped us stay informed on new DKIM options
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Pricing Details

ActiveCampaign

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

ActiveCampaign More Information

Oracle Dyn Email

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Oracle Dyn Email More Information