What users are saying about

Adobe Analytics

Top Rated
400 Ratings

Leanplum

5 Ratings

Adobe Analytics

Top Rated
400 Ratings
Score 7.6 out of 101

Leanplum

5 Ratings
Score 7 out of 101

Add comparison

Likelihood to Recommend

Adobe Analytics

I've found multiple scenarios where Adobe Analytics (AA) is well suited. For example, the integration of AA with Optimizely. Instead of limiting our A/B test evaluation with the pre-set Optimizely metrics, I can use a checkbox within Optimizely Options to set an eVar that will integrate almost seamlessly. Within a few hours, I can collect data such as Orders (Participation), Profit (Participation) and Time Spent on Page (examples), which provides a more in-depth analysis of how successful one variation is compared to another.
Natasha Watts profile photo

Leanplum

While it was originally meant for e-commerce apps, we think Leanplum is suited perfectly to our main needs for mobile gaming
BORGET Sebastien profile photo

Pros

  • Dashboarding - These are fully customizable and give you an "at a glance" view of the state of your website each time you open them up.
  • Beautiful Reports - Reports can be customized and when printed or downloaded, are "management ready" without having to export to Excel and try to make it look more attractive
  • Customizable Metrics - Anything you can imagine you want to measure, there is likely a way.
Elizabeth Gross profile photo
  • Push notifications
  • In-game pop-ups
  • Variable customisation
  • A/B testing
BORGET Sebastien profile photo

Cons

  • Sometimes, the default number of variables is not enough
  • With AA v15, some of the organization within the dropdowns has become less clear
  • Dashboards in the tool aren't always unique to the user and persist across profiles (could use more customization for this)
Adam Waddington profile photo
  • Ability to create User Stories with a predefined funnel of actions that will chain themselves
  • Ability to tag users once they enter or leave specific segments
  • Should show in a simple page the main KPIS that matter for all our games at once
  • More granularity in granting access to subsets (not sharing everything per account)
BORGET Sebastien profile photo

Likelihood to Renew

Adobe Analytics9.8
Based on 29 answers
We are satisfied with the product performance and are not seeking alternative solutions. Once you learn how to use this software effectively, it becomes very valuable. You just have to struggle through the learning curve
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Analytics6.8
Based on 9 answers
Again, learning how to use the system is difficult. It is nearly unusable if you haven't received training, and training from Adobe is EXTREMELY expensive
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Analytics9.0
Based on 5 answers
I have never experienced downtime with this product
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Analytics8.5
Based on 4 answers
I have never experienced any sort of problem with this products speed or throughput
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Analytics5.7
Based on 9 answers
Customer service has always been the Achilles heel for this product. Support is often slow to respond, if at all. Account management has seemed to get better recently.
No photo available
No score
No answers yet
No answers on this topic

In-Person Training

Adobe Analytics3.6
Based on 3 answers
It was a one-day training several years ago that cost the organization several thousand dollars. There were only about 10 people in the training class. Adobe tried to cram so much information into that one-day class that none of our users felt like they really learned anything helpful from the experience. Follow-up training is too expensive
Nicholas Dragon profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Adobe Analytics8.0
Based on 7 answers
The success of implementations depend primarily on the solution design, and also on the ability to work with developers to get the solution implemented correctly. This is not an aspect of the product per se.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe was installed before I arrived but we've kept it because of how customizable it is.
Katy Norris profile photo
We used other solutions like DeltaDNA, Flurry, etc., but Leanplum has been our preference overall, as it combines an all in one suite of marketing tools for in-game promotions.
BORGET Sebastien profile photo

Return on Investment

  • Adobe Analytics has given us an immense amount of custom tracking. This is invaluable.
Robert Williams profile photo
  • Positive: 17% engagement increase as shown in this case study: https://www.leanplum.com/case-studies/push-notification-best-practices-pixowl/
BORGET Sebastien profile photo

Pricing Details

Adobe Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Leanplum

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details