What users are saying about

Adobe Analytics

Top Rated
400 Ratings

Microsoft Power BI

Top Rated
319 Ratings

Adobe Analytics

Top Rated
400 Ratings
Score 7.6 out of 101

Microsoft Power BI

Top Rated
319 Ratings
Score 8.1 out of 101

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Likelihood to Recommend

Adobe Analytics

Adobe Analytics is great for customizing once you get used to the bogged down UI and the unhelpful location of items. we've used it to mimic paywall systems of costly companies. We have base reports set up to manage our paywalls set up in Adobe and they work great. But getting at the minute data is where the issue comes in and the add-ons are needed.
Nathan Collins profile photo

Microsoft Power BI

Power BI works great for those companies that require a deeper understanding of their daily operations without compromising their effectiveness, Every single aspect can be merged using a well-founded source, I don't recommend Power BI for users without or less experience in excel or basic query design, should always require to do a basic to intermediate training to achieve the goals.
Litzi Saraí Gordils Ortuño profile photo

Feature Rating Comparison

BI Standard Reporting

Adobe Analytics
Microsoft Power BI
8.2
Pixel Perfect reports
Adobe Analytics
Microsoft Power BI
7.9
Customizable dashboards
Adobe Analytics
Microsoft Power BI
8.7
Report Formatting Templates
Adobe Analytics
Microsoft Power BI
8.0

Ad-hoc Reporting

Adobe Analytics
Microsoft Power BI
8.3
Drill-down analysis
Adobe Analytics
Microsoft Power BI
8.5
Formatting capabilities
Adobe Analytics
Microsoft Power BI
8.3
Integration with R or other statistical packages
Adobe Analytics
Microsoft Power BI
8.0
Report sharing and collaboration
Adobe Analytics
Microsoft Power BI
8.4

Report Output and Scheduling

Adobe Analytics
Microsoft Power BI
7.9
Publish to Web
Adobe Analytics
Microsoft Power BI
8.9
Publish to PDF
Adobe Analytics
Microsoft Power BI
7.9
Report Versioning
Adobe Analytics
Microsoft Power BI
7.7
Report Delivery Scheduling
Adobe Analytics
Microsoft Power BI
7.6
Delivery to Remote Servers
Adobe Analytics
Microsoft Power BI
7.4

Data Discovery and Visualization

Adobe Analytics
Microsoft Power BI
8.3
Pre-built visualization formats (heatmaps, scatter plots etc.)
Adobe Analytics
Microsoft Power BI
8.6
Location Analytics / Geographic Visualization
Adobe Analytics
Microsoft Power BI
8.8
Predictive Analytics
Adobe Analytics
Microsoft Power BI
7.5

Access Control and Security

Adobe Analytics
Microsoft Power BI
8.1
Multi-User Support (named login)
Adobe Analytics
Microsoft Power BI
8.5
Role-Based Security Model
Adobe Analytics
Microsoft Power BI
7.7
Multiple Access Permission Levels (Create, Read, Delete)
Adobe Analytics
Microsoft Power BI
7.9
Single Sign-On (SSO)
Adobe Analytics
Microsoft Power BI
8.3

Mobile Capabilities

Adobe Analytics
Microsoft Power BI
8.1
Responsive Design for Web Access
Adobe Analytics
Microsoft Power BI
8.2
Dedicated iOS Application
Adobe Analytics
Microsoft Power BI
8.0
Dedicated Android Application
Adobe Analytics
Microsoft Power BI
8.0
Dashboard / Report / Visualization Interactivity on Mobile
Adobe Analytics
Microsoft Power BI
8.2

Application Program Interfaces (APIs) / Embedding

Adobe Analytics
Microsoft Power BI
7.2
REST API
Adobe Analytics
Microsoft Power BI
7.7
Javascript API
Adobe Analytics
Microsoft Power BI
7.5
iFrames
Adobe Analytics
Microsoft Power BI
7.1
Java API
Adobe Analytics
Microsoft Power BI
6.5
Themeable User Interface (UI)
Adobe Analytics
Microsoft Power BI
7.6
Customizable Platform (Open Source)
Adobe Analytics
Microsoft Power BI
6.9

Pros

  • Once you learn how Adobe Analytics looks and is implemented on the page, it's fairly easy to spot issues with it that can be fixed. This is a strength in that it doesn't take a largely technical person to call out any issues during implementation.
  • Adobe Analytics is good with adding tracking to the page and providing strong and accurate analytics data for analysis.
  • There are numerous online tools to help with checking Adobe Analytics data for verification on a site. Firefox plugins such as Firebug, Omnibug, as well as any proxy debugger such as Fiddler and many others can be used.
Chris McCue profile photo
  • Power BI integrates seamlessly with PowerQuery which allows you to easily manipulate source data and add calculated columns for your data model.
  • Producing a data model is very easy as Power BI makes visualizing the model schema and joins simple.
  • Producing data visuals is so much more user-friendly than in Tableau. Customizing and producing visuals is very intuitive and there are tons of built-in visualizations to choose from ( however some are not explicitly Power BI approved and may not work properly).
  • Sharing the dashboards is very easy and end-users can interact with the visualizations.
  • Data and visualizations smoothly integrate with other Microsoft products such as PowerPoint and Access.
Adam Bruckman, MPH, CPC profile photo

Cons

  • I believe that there are some limitations in the reporting, mainly in specific areas. I think there is some opportunity to enhance the capabilities in graphs and the layout of the reporting in general.
  • Along with the above example, I think they could do a lot more from a visualization perspective. Being limited in the way we can present the data makes it hard sometimes to accomplish the way we envision some things to turn out.
  • We have run into some glitches when trying to load a report. The page would keep trying to load and would not complete the report request. I reached out to client care and even they had an issue diagnosing the issue.
Nathan Normand profile photo
  • Although BI is making great updates on a daily basis, there are still some limitations involved with the data modeling and certain visualizations.
Adam Bruckman, MPH, CPC profile photo

Likelihood to Renew

Adobe Analytics9.8
Based on 29 answers
Selecting an analytics provider is an important choice: the cost of switching providers is very high, and includes no historical data availability, implementation and related engineering costs, report re-building, and user re-training.
Federico Calore profile photo
Microsoft Power BI10.0
Based on 1 answer
I find it helpful and easy to use
jim paroly profile photo

Usability

Adobe Analytics6.8
Based on 9 answers
The tool can be costly and very difficult to implement with internal resources. A third party vendor is usually required to help with the implementation and integration to other tools. Collecting and passing data from a CMS to Adobe Analytics can be difficult. Without a strategy in place prior to tool implementation, costs could increase due to the need for re-implementation
No photo available
Microsoft Power BI8.8
Based on 3 answers
PBI is very easy to use because of its similarity with power pivot and excel. DAX is the basic foundation language to be mastered to quickly build reports. Custom measures have been introduce to write instant DAX functions (But doesnt work all the time and need a understanding of DAX to debug). Easy to chart multiple charts and also third party charts
Rohit Acharya profile photo

Reliability and Availability

Adobe Analytics9.0
Based on 5 answers
Adobe SiteCatalyst has a good up-time track record, but there are cases in which the interface reports a "Network Acceleration" issue, which can be frustrating. There are also times when data can be "latent" for customers, but most of these cases are due to spikes in traffic or temporary server issues.
No photo available
No score
No answers yet
No answers on this topic

Performance

Adobe Analytics8.5
Based on 4 answers
For the most part, Adobe SiteCatalyst reports work ok, but there are cases in which reports take a long time to return. These cases are usually when too much data has been stored in Conversion Variables (eVars).
No photo available
No score
No answers yet
No answers on this topic

Support

Adobe Analytics5.7
Based on 9 answers
I have had many clients that are not thrilled with some aspects of the support. I think the actual day-to-day technical support (ClientCare) is great, but I have heard (and experienced) complaints about the the longer-term services (initial implementation, account management).
No photo available
No score
No answers yet
No answers on this topic

In-Person Training

Adobe Analytics3.6
Based on 3 answers
Myself and others have found the in-person training ok, but not outstanding. Trainers are good at explaining how to use the product features, but sometimes lack "real-world" experience on how to use the product as they are people who have often not previously been web analysts. There is also a shortcoming in company-provided training on advanced uses of the product. The implementation training is very good.
No photo available
No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Adobe Analytics8.0
Based on 7 answers
The success of implementations depend primarily on the solution design, and also on the ability to work with developers to get the solution implemented correctly. This is not an aspect of the product per se.
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

I personally like Google Analytics better than Adobe Analytics, but it was the software that was already being used by the company. They are similar in that they both track usage, but Google Analytics is a little easier to use and hence has a better user experience. Adobe Analytics lets you make custom properties which I like
No photo available
Power BI, Tableau, and QlikView are the market leaders when analyzed on Gartner`s magic quadrant for business intelligence tool. One of the critical drawbacks of all these visionary tools is the absence or expensive back end that are needed to support the infrastructure. Incremental data load is absent which is a critical requirement these days. PBI also lacks data level security and user group management compared to others. The learning curve in PBI is the least (because of excel and Powerpivot and exception of DAX) compared to other tools. PBI cannot be used for high data processing when compared to tools like Birst which has a robust backend to support the load.
Rohit Acharya profile photo

Collaboration and Sharing

No score
No answers yet
No answers on this topic
Microsoft Power BI8.3
Based on 46 answers
This is not something I've personally had to use, so I can't be specific about it's strengths and weaknesses.
The rating is based entirely on things I've read and heard from others, none of which I can personally validate.
Galen Mosier profile photo

Data Integration

No score
No answers yet
No answers on this topic
Microsoft Power BI8.4
Based on 45 answers
There is a very wide (and growing) range of data source options available.
Galen Mosier profile photo

Return on Investment

  • Adobe Analytics has given us an immense amount of custom tracking. This is invaluable.
Robert Williams profile photo
  • It's a good start for setting up customized dashboards.
  • Available for all users based on Office 365 platform we have in place.
  • Doesn't really allow depth of report - specifically customization of visual displays.
Mark Metz profile photo

Pricing Details

Adobe Analytics

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Microsoft Power BI

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details