Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Stock
Score 8.5 out of 10
N/A
Adobe Stock consists of curated asset collections that allow users to explore diverse collections of high-resolution, royalty-free, stock assets for use in digital projects.
$29
per month
Ion Interactive
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.N/A
Shutterstock
Score 8.6 out of 10
N/A
Shutterstock is a global technology company headquartered in New York, offering a creative platform boasting high-quality assets, tools and services. With it, users can license images, video, music, and editorial assets -- as well as custom content tailored to a brand’s needs. Shutterstock offers a variety of plans for individuals, teams, and enterprise customers as well as creative editing and collaboration capabilities.
$379
per month (2 users)
Pricing
Adobe StockIon InteractiveShutterstock
Editions & Modules
Individuals
Starting at $29
per month
Teams
Starting at $29.99
per month
Managed Services + SaaS
Custom
per year
Single User - 10 Images
$29 ($49)
monthly, annual contract (no contract)
On-Demand Packs - Standard License
$29, $49, $299
number of images (2, 5, 25)
Single User - 50 Images
$99 ($125)
monthly, annual contract (no contract)
Single User - 350 Images
$169 ($199)
monthly, annual contract (no contract)
Single User - 750 Images
$199 ($249)
monthly, annual contract (no contract)
On-Demand Packs - Enhanced License
$199, $449, $1,699
number of images (2, 5, 25)
Teams (750 images per month)
$379
per month (2 users)
Teams (750 images per month)
$479
per month (3-10 users)
Teams (750 images per month)
Contact Sales
per month, 11+ users
Offerings
Pricing Offerings
Adobe StockIon InteractiveShutterstock
Free Trial
NoNoNo
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoYesNo
Entry-level Setup FeeNo setup fee$5,500 per customerNo setup fee
Additional Detailsion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
More Pricing Information
Community Pulse
Adobe StockIon InteractiveShutterstock
Considered Multiple Products
Adobe Stock
Chose Adobe Stock
Adobe Stock integrates far more easily into design software (e.g. Adobe XD or illustrator) than products like Pexels and Shutterstock. Adobe Stock generally has one price for full access, whereas Shutterstock offers different pricing tiers for different types of images which …
Chose Adobe Stock
Pexels offers a free alternative to Adobe Stock, albeit their selection is quite limited and doesn't include vectors. iStock and Shutterstock on the other hand have comparable prices to Adobe Stock, but their selection is far superior. The quality of the vectors, the variety of …
Chose Adobe Stock
Shutterstock didn't offer the capabilities we wanted as a business, and for most of the people in our division, we hadn't got the right marketing experience to use some of the more complex image retailers. Adobe Stock was linked with Reader and Reader Pro so it was a no-brainer …
Chose Adobe Stock
For on-demand buying, Adobe Stock wins in flexibility and per-image rates. Shutterstock offers the simpler buying method, though. Shutterstock has a larger collection of stock images, lower prices, and cheaper extended licenses if you buy them in bulk. Adobe Stock is better …
Chose Adobe Stock
I've always had an easier time finding quality photos I needed on Adobe Stock. Other services like Shutterstock work fine, it's a personal preference for the catalogue of resources that Adobe curated vs other services.
Chose Adobe Stock
In my opinion, Adobe Stock is better value for money than the Shutterstock plan, and the free assets available on Adobe Stock are of higher quality than what can be found on Pexles or Unsplash.
Chose Adobe Stock
Adobe Stock is heads and shoulders better than Shutterstock. I found myself frustrated that Shutter stock didn't have what I needed or was too confusing to navigate to the original image due to so many low-quality fakes and duplicates. I soon learned that Adobe stock didn't …
Chose Adobe Stock
the main thing about Adobe Stock is first its integration with creative cloud you wont see this feature in any platform. the library is rich with high quality assets from vector to videos their offering is really good. their pricing structure is fair to everyone. the trust …
Chose Adobe Stock
The pricing is much better on Adobe Stock with the subscription and the rollovers. It's also a reasonable amount of photos in the subscription, not a ton like the others. Beyond that the pricing per photo if you exceed that is a great value as well. I feel that Adobe Stock is …
Chose Adobe Stock
Adobe Stock's collection of images and videos is way wider and better than any other image stock. Sometimes the images may not be aspiring or creative, but as you have way more options, it's easier to find what you are looking for. Plus we, being a creative department, use all …
Chose Adobe Stock
Generally, Adobe Stock is cheaper than its big competitors but still has many of the same or similar images, though not quite the breadth of photography/illustrations either. However, it has significantly more options than its cheaper (or free) alternatives as well. The …
Chose Adobe Stock
Adobe Stock is very user friendly. It’s the only one with full integration into other Adobe products. It’s also much more affordable than others like Getty. While it’s lacking some editorial content, there is a wide selection of images to choose from that stand out against the …
Chose Adobe Stock
In comparison to other options, Adobe Stock is far more user-friendly. Adobe Stock has helped me find quality photos. One-stop licensing's convenience and variety were important. Instead of buying photos per image, we usually find something similar at Adobe and license it under …
Chose Adobe Stock
both Adobe Stock and shutter stock fulfill the same function, I believe that both can satisfy their customers, however, the position that adobe has against shutter stock is immense, making there more confidence in adobe, in prices and what it offers each one according to the …
Chose Adobe Stock
Adobe Stock was given to us as initially an inexpensive add-on to our Creative Cloud subscription. Once the trial pricing expired, we found it so convenient, that we continued subscribing. The convenience of one-stop licensing and its wide variety was key. You do find some …
Chose Adobe Stock
Adobe Stock was selected by our organisation because it's integrated with Creative Cloud. Adobe Stock offers a more flexible on-demand option and a much longer free trial than other products. Adobe Stock is a good alternative as the subscription has a wide range of photos to …
Chose Adobe Stock
In Adobe Stock, you'll find an impressive quantity of illustration and designer artworks instead other images stock. Pricing is more clear.
Chose Adobe Stock
As I already mentioned Adobe Stock is the perfect place to search for great stock photos. The following is stacked up against them. More than 100 million images Straightforward Regular updates accessible directly within the Creative Cloud platform smart search.
Chose Adobe Stock
Adobe has more choices, easier to navigate and since we also use many other Adobe products, we are able to negotiate some pricing power. Otherwise, we are still open to other competitors when Adobe Stock doesn't provide what we are looking for.
Chose Adobe Stock
Adobe Stock is very unique and versatile compared to other vendors that we have evaluated because it provides access to the largest library of high-resolution, royalty-free stock assets. The premium stock images, video footage, templates, music, and audio files are incredible …
Chose Adobe Stock
Adobe Stock has more images available that are permissible to use. Google Images can sometimes be used, but there is always a concern about copyrights and licensing rights. Adobe Stock takes away those concerns and provides a guarantee to our company that we are using the …
Chose Adobe Stock
The sheer choice is fantastic, and the search function is exceptional. I also like how many illustrations there are, which is an added bonus (ie icon packs). It’s just genuinely been a pleasure using the product and has made finding images so much easier and faster.
Chose Adobe Stock
Though Adobe Stock can be good for corporate work sometimes they can look very staged Americanized so do not look relatable for a european market. Adobe stock has improved over the 10 years i have used them. I personally like using them most for vector based assets and …
Ion Interactive

No answer on this topic

Shutterstock
Chose Shutterstock
Shutterstock library and pricing is better than Adobe Stock also the preview is far better than Adobe Stock that's why i am still using shutterstock rather than Adobe Stock, their have a huge collections of images, videos than Adobe Stock. also the user interface of …
Chose Shutterstock
Shutterstock is less expensive than others but also has a larger image catalog. I have been able to find things in my niche for my websites and designs. Shutterstock is a well-known brand for stock photos and footage, so there is also the safety that comes with its recognition, …
Features
Adobe StockIon InteractiveShutterstock
Content Creation
Comparison of Content Creation features of Product A and Product B
Adobe Stock
-
Ratings
Ion Interactive
7.5
105 Ratings
5% below category average
Shutterstock
-
Ratings
Ideation00 Ratings10.099 Ratings00 Ratings
Content collaboration00 Ratings5.094 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Adobe Stock
-
Ratings
Ion Interactive
8.7
120 Ratings
10% above category average
Shutterstock
-
Ratings
Content hub00 Ratings10.0104 Ratings00 Ratings
Forms / Gated content00 Ratings10.0107 Ratings00 Ratings
Embedded CTAs00 Ratings10.0108 Ratings00 Ratings
Content distribution00 Ratings8.093 Ratings00 Ratings
Content promotion00 Ratings8.086 Ratings00 Ratings
Content automation00 Ratings6.090 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Adobe Stock
-
Ratings
Ion Interactive
8.5
118 Ratings
13% above category average
Shutterstock
-
Ratings
Audience profiling and targeting00 Ratings6.091 Ratings00 Ratings
Closed-loop tracking and reporting00 Ratings8.095 Ratings00 Ratings
Content performance analytics00 Ratings10.0116 Ratings00 Ratings
Campaign optimization dashboard00 Ratings10.0107 Ratings00 Ratings
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Adobe StockIon InteractiveShutterstock
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Score 8.3 out of 10
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Pexels
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Score 8.1 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Pexels
Pexels
Score 8.1 out of 10
Enterprises
Pexels
Pexels
Score 8.1 out of 10
Conductor
Conductor
Score 9.2 out of 10
Pexels
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Score 8.1 out of 10
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User Ratings
Adobe StockIon InteractiveShutterstock
Likelihood to Recommend
7.9
(69 ratings)
10.0
(135 ratings)
9.8
(3 ratings)
Likelihood to Renew
8.0
(1 ratings)
7.0
(22 ratings)
-
(0 ratings)
Usability
8.1
(6 ratings)
7.4
(17 ratings)
-
(0 ratings)
Availability
9.0
(1 ratings)
10.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
9.0
(1 ratings)
-
(0 ratings)
Support Rating
6.0
(1 ratings)
10.0
(18 ratings)
-
(0 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(6 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
4.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
10.0
(2 ratings)
-
(0 ratings)
Vendor post-sale
6.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Vendor pre-sale
5.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Adobe StockIon InteractiveShutterstock
Likelihood to Recommend
Adobe
If you're looking for quality professional images for sales and marketing collateral, presentations, social media pages, and graphics, it's great. If you have a very specific industry or subject, sometimes it is too cumbersome to find what you need. They need a better variety of people in their images as well.
Read full review
ion interactive
If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
Read full review
Shutterstock
It is best suited for medium enterprises who get a lot of workload for their video productions and have many clients but lack of creative individuals. because it is a bit expensive than other competitors, but for some studios having good budget and looking for improving their work quality then shutterstock is the best platform with very good quality and quantity of graphics, photos and videos. for small studios who are just starting out i think it is bit costly you can even go for some subscription based platforms which offer unlimited downloads but their is a bit downside you will have to compromise with quality of work. so in short if you have a decent budget then shutterstock is best for your creative needs.
Read full review
Pros
Adobe
  • Presents a huge collection of distinctive graphics with all sorts of options to fit the user's particular need of the day.
  • Allows for easy grab-and-go, cut-and-paste of the sample proofs so that a graphic designer can work up an idea and present it to the team before purchasing it.
  • Operates a user-friendly platform so that team members who haven't used the program but is suddenly needed to jump in on a project can figure it out quickly.
Read full review
ion interactive
  • Quick Starts make it so easy to get started.
  • Real-time updates are awesome and save a ton of wasteful process.
  • The combination of user friendliness for simple things and the flexibility to do more complex things is great.
  • Chat support is excellent and deeper-dive support has been super helpful.
  • The ability to use these tools in the cloud or embedded has given us tactic flexibility.
Read full review
Shutterstock
  • Stock Imagery
  • SVG and Vector Assets
  • Video Footage
Read full review
Cons
Adobe
  • I really do wish Adobe Stock would offer editorial-based content. There are no historical photos, photos of world figures, or other event-based content. We have to go to Getty for that.
  • Their video offerings are OK, but there is room for improvement.
  • The current enter-level monthly plan does not provide for any video downloads at all.
Read full review
ion interactive
  • Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
  • Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
  • I think the controls admins use when creating new users could be a bit more straightforward.
Read full review
Shutterstock
  • The editing tool has recently been updated and it doesn't seem to be working properly right now. But I trust they'll get it resolved quickly
Read full review
Likelihood to Renew
Adobe
Because it is easy to use, has a robust database of all kinds of photos, has industry photos that we serve clients in, is quick and easy to download the licensed images, easy to find similar images, cost effective, acts as a source of quality images we can use on high resolution art.
Read full review
ion interactive
We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
Read full review
Shutterstock
No answers on this topic
Usability
Adobe
the user interface is very basic their filter function is difficult for beginners to use although after sometime of use you wont find any problem in that, their library is good but again. they still have to work on their library volume with current quality standards. apart from interface which is a personal perspective everything is amazing in this platform.
Read full review
ion interactive
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
Read full review
Shutterstock
Shutterstock is easy to use. The UI is intuitive. Queries produce applicable assets. My only major gripe with the program is that there are sometimes "preimum assets" that are in queries that I wish there was a way to filter those out as they do not come with my subscription
Read full review
Reliability and Availability
Adobe
It's always available
Read full review
ion interactive
No answers on this topic
Shutterstock
No answers on this topic
Performance
Adobe
It loads quickly and we have not had any issues
Read full review
ion interactive
Sometimes the editor can be a little slow.
Read full review
Shutterstock
No answers on this topic
Support Rating
Adobe
Never really used it.
Read full review
ion interactive
The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
Read full review
Shutterstock
No answers on this topic
Online Training
Adobe
No answers on this topic
ion interactive
They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
Read full review
Shutterstock
No answers on this topic
Implementation Rating
Adobe
No answers on this topic
ion interactive
There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
Read full review
Shutterstock
No answers on this topic
Alternatives Considered
Adobe
In comparison to other options, Adobe Stock is far more user-friendly. Adobe Stock has helped me find quality photos. One-stop licensing's convenience and variety were important. Instead of buying photos per image, we usually find something similar at Adobe and license it under our subscription. I prefer Adobe's curated resources over other services. Adobe Stock's filters make finding the right image easy.
Read full review
ion interactive
I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
Read full review
Shutterstock
Shutterstock library and pricing is better than Adobe Stock also the preview is far better than Adobe Stock that's why i am still using shutterstock rather than Adobe Stock, their have a huge collections of images, videos than Adobe Stock. also the user interface of shutterstock is easy than Adobe Stock
Read full review
Contract Terms and Pricing Model
Adobe
It's a little expensive
Read full review
ion interactive
No answers on this topic
Shutterstock
No answers on this topic
Scalability
Adobe
It's very easy to integrate
Read full review
ion interactive
Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
Read full review
Shutterstock
No answers on this topic
Return on Investment
Adobe
  • I used stock photos for my blog posting on medium and website creation. I found adobe stock a very amazing site for high-quality images.
  • It has resolved the issue where I would spend countless hours looking for a photo on Google or other stock-image websites, no other stock photos website is perfect and stunning like Adobe Stock. Overall, it's a fantastic time-saver.
  • Overall, I found images impact more than words while blog posting on medium and other social media, so I can say that Adobe Stock helps me in growing my startup…
Read full review
ion interactive
  • Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
  • The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
  • It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
Read full review
Shutterstock
  • Allows me to provide more comprehensive marketing services to my clients
  • Saves time hunting for images
  • One-stop shop for all my image needs
Read full review
ScreenShots

Ion Interactive Screenshots

Screenshot of ion empowers your other marketing technologies to deliver higher fidelity, data-driven scoring, targeting, segmentation and personalization.Screenshot of The types of interactive experiences the ion platform can create is near-endless. These are the most common types used by our customers: Assessments, Calculators, eBooks, Interactive Infographics, Interactive White Papers, Landing Pages, Lookbooks, Quizzes, Resource Library, Solution Finder.Screenshot of See what our customers are saying about our platform and services!Screenshot of Starting at $2,000 per month, you get an unlimited, scalable interactive content platform with our full feature set. Including: Unlimited experiences, unlimited use of Quick Starts, Unlimited Seats/Users, Unlimited A/B/n Testing, Unlimited Sell-Side Experiences, Unlimited Phone, email & chat support, unlimited analytics... PLUS a FREE custom-branded theme that can be applied to all of your experiences.Screenshot of You have the option to start from a template or entirely from scratch. Our Quick Start template library includes more than 100 fully tested, responsive and flexible interactive experiences you can brand, customize and launch.Screenshot of ion is the only interactive content platform that provides the scalable foundation to grow from one interactive experience to one thousand interactive experiences. With ion, interactive content development complexity, long timelines, high costs and maintenance problems are replaced with freedom and agility.