Apollo.io vs. Smith.ai

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Smith.ai
Score 9.0 out of 10
N/A
Smith.ai is a call answering platform for businesses of all sizes. The AI Receptionist from Smith.ai handles call scenarios, such as qualifying leads, answering questions, and scheduling appointments 24/7. Smith.ai Virtual Receptionists aim to maximize meaningful interactions, with the goal of moving a business forward with a professional human touch. With its integration ecosystem of over 7,000 platforms — like HouseCall Pro, ServiceTitan, MyCase, and HubSpot— call data flows directly into a…
$95
per month
Pricing
Apollo.ioSmith.ai
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Starter
$95
per month
Basic
$270
per month
Pro
$800
per month
Enterprise
Custom
Offerings
Pricing Offerings
Apollo.ioSmith.ai
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.All plans include: - Lead screening - Lead qualification - Appointment booking - Intake - Call transfers & routing - Live agents on standby 24/7 - Instant call summaries - Bilingual English/Spanish call handling - Comprehensive dashboard with rich business insights - Dedicated phone number - Phone and e-mail support Additional features available: - Integration with CRM software - including ServiceTitan, HubSpot, and Clio), Zapier, Slack and others
More Pricing Information
Community Pulse
Apollo.ioSmith.ai
Features
Apollo.ioSmith.ai
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
168 Ratings
6% above category average
Smith.ai
-
Ratings
Advanced search8.4164 Ratings00 Ratings
Identification of new leads8.3165 Ratings00 Ratings
List quality7.8167 Ratings00 Ratings
List upload/download8.5156 Ratings00 Ratings
Ideal customer targeting8.0163 Ratings00 Ratings
Load time/data access8.2165 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.1
167 Ratings
4% above category average
Smith.ai
-
Ratings
Contact information8.1167 Ratings00 Ratings
Company information8.2167 Ratings00 Ratings
Industry information8.0165 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
164 Ratings
5% above category average
Smith.ai
-
Ratings
Lead qualification process7.7153 Ratings00 Ratings
Smart lists and recommendations7.6152 Ratings00 Ratings
Salesforce integration8.297 Ratings00 Ratings
Company/business profiles8.1159 Ratings00 Ratings
Alerts and reminders7.7140 Ratings00 Ratings
Data hygiene7.5158 Ratings00 Ratings
Automatic data refresh7.5153 Ratings00 Ratings
Tags7.7129 Ratings00 Ratings
Filters and segmentation8.2155 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
148 Ratings
3% above category average
Smith.ai
-
Ratings
Sales email templates7.6147 Ratings00 Ratings
Append emails to records7.8136 Ratings00 Ratings
Best Alternatives
Apollo.ioSmith.ai
Small Businesses
Lead411
Lead411
Score 8.2 out of 10

No answers on this topic

Medium-sized Companies
Lead411
Lead411
Score 8.2 out of 10

No answers on this topic

Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioSmith.ai
Likelihood to Recommend
8.7
(163 ratings)
9.1
(15 ratings)
Likelihood to Renew
8.1
(2 ratings)
-
(0 ratings)
Usability
8.3
(134 ratings)
8.6
(9 ratings)
Support Rating
7.0
(6 ratings)
9.0
(14 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioSmith.ai
Likelihood to Recommend
Apollo.io
Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.
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Smith.ai
Smith.ai Website Chat is an excellent solution for law firm owners that want a cost-effective strategy to capture lead information from website visitors. Our website generates hundreds of visitors each day and over 7,000 visitors per month. I strategically have placed the online chat feature on the contact page on our website to engage with only those potential clients that are serious about retaining our services and making a purchasing decision. I have priced this type of online chat service with several other providers (Ngage, Apex Chat). Some of these providers charge as much as $35 or hire per qualified lead. Smith.ai comes in at approximately $8-$15 per chat session with a potential lead and even offers some flat rate options. There can be further cost savings if only the chatbot feature is used without live agent support. In this option, a website visitor can engage with a chatbot using Automated questions and answers without the need for live agent support. My firm beta tested this product in of it itself and it generated several thousands of dollars in revenue. The customer support has also been exceptional. All the representatives at Smith.ai have been responsive to customer service questions and implementation of the product. Capturing leads with the chatbot feature and the live agent support has even been more profitable. Based on our CRM data, website chat leads generated over $127,500 of revenue for our firm and engaged with 230 potential clients in just the past 12 months.
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Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
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Smith.ai
  • They set up and monitor your chat on your site, giving your prospects instant service.
  • I have spent so much time with their support team. I never felt more welcome to an SaaS.
  • Their phone monitoring system saves you time and will increase your profits by converting more leads into paying clients.
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Cons
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
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Smith.ai
  • Although you can close the chat message, the chat bubble can not be closed and it can cause issues being able to read website content.
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Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Smith.ai
No answers on this topic
Usability
Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
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Smith.ai
Smith.ai Live Website Chat allows you to provide a script for when they answer prospective clients. The script is customizable as your needs change. However, the script only goes so far, as they do not know your business personally. Once they do go through that script, they send you an email with the caller's contact information so you can reach out personally if they seem interested. They do so with efficiency.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Smith.ai
Smith.ai pays for itself if we can help one site visitor move down our lead funnel to being a client. We have averaged over 50+ new leads each month since implementing the chat and with a close rate for becoming new clients that is double what our advertising PPC new client closing rate has been.
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Alternatives Considered
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
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Smith.ai
Came down to pricing. Smith.ai Live Website Chat did not have the same level of customization and support as other alternatives but there are enough customization and tools that it was clear it would solve the problems and at a good price.
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
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Smith.ai
  • Positive - Smith.ai has easily saved me $25k+ in receptionist costs. They probably helped me land another $50k in new business I would otherwise not have brought in the door because they immediately grabbed the client on our website so they didn't get away or have to wait 2 days for a call back. Great ROI (100 to 1 ROI is probably not an exaggeration for my law firm).
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ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Smith.ai Screenshots

Screenshot of the Smith.ai dashboard, which provides real-time insights that illustrate the bigger picture of a firm's inbound calls.Screenshot of where each Smith.ai call generates an instant call summary, displaying caller contact information, call duration, actions taken during the call, and call recording & transcription.