BenchmarkONE vs. HubSpot CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BenchmarkONE
Score 3.3 out of 10
Small Businesses (1-50 employees)
Hatchbuck is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
HubSpot CRM
Score 8.5 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
BenchmarkONEHubSpot CRM
Editions & Modules
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
BenchmarkONEHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BenchmarkONEHubSpot CRM
Considered Both Products
BenchmarkONE
Chose BenchmarkONE
Hatchbuck is my favorite. It's easy to use and it's budget-friendly. It's much more intuitive than SharpSpring or ActiveCampaign. Because of the price of the tool, it's definitely a serious competition to giants like HubSpot. This is a great choice for solopreneurs and smaller …
Chose BenchmarkONE
I use HubSpot Sales concurrently with Hatchbuck as it offers capabilities not included with Hatchbuck: email tracking not from the system, integration with Facebook advertising, website popups.

Hatchbuck was selected as an entry-level tool focusing on automation and CRM. Though …
HubSpot CRM

No answer on this topic

Top Pros
Top Cons
Features
BenchmarkONEHubSpot CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
BenchmarkONE
5.2
29 Ratings
38% below category average
HubSpot CRM
-
Ratings
WYSIWYG email editor5.126 Ratings00 Ratings
Dynamic content4.221 Ratings00 Ratings
Ability to test dynamic content4.121 Ratings00 Ratings
Landing pages4.016 Ratings00 Ratings
A/B testing8.910 Ratings00 Ratings
Mobile optimization8.912 Ratings00 Ratings
Email deliverability reporting3.328 Ratings00 Ratings
List management4.329 Ratings00 Ratings
Triggered drip sequences4.310 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
BenchmarkONE
4.0
29 Ratings
58% below category average
HubSpot CRM
-
Ratings
Lead nurturing automation3.229 Ratings00 Ratings
Lead scoring and grading4.329 Ratings00 Ratings
Data quality management4.327 Ratings00 Ratings
Automated sales alerts and tasks4.327 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
BenchmarkONE
7.5
13 Ratings
9% below category average
HubSpot CRM
-
Ratings
Calendaring7.99 Ratings00 Ratings
Event/webinar marketing7.110 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
BenchmarkONE
3.9
22 Ratings
60% below category average
HubSpot CRM
-
Ratings
Social sharing and campaigns6.49 Ratings00 Ratings
Social profile integration1.422 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BenchmarkONE
3.7
28 Ratings
65% below category average
HubSpot CRM
-
Ratings
Dashboards3.327 Ratings00 Ratings
Standard reports1.019 Ratings00 Ratings
Custom reports6.814 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
BenchmarkONE
5.5
22 Ratings
26% below category average
HubSpot CRM
-
Ratings
API2.015 Ratings00 Ratings
Role-based workflow & approvals8.013 Ratings00 Ratings
Customizability2.621 Ratings00 Ratings
Integration with Salesforce.com6.74 Ratings00 Ratings
Integration with Microsoft Dynamics CRM6.95 Ratings00 Ratings
Integration with SugarCRM6.95 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.9
1547 Ratings
3% above category average
Customer data management / contact management00 Ratings8.61495 Ratings
Workflow management00 Ratings8.31461 Ratings
Territory management00 Ratings6.4184 Ratings
Opportunity management00 Ratings8.21398 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.41504 Ratings
Contract management00 Ratings8.0185 Ratings
Quote & order management00 Ratings7.41014 Ratings
Interaction tracking00 Ratings8.31450 Ratings
Channel / partner relationship management00 Ratings7.8186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.4
1025 Ratings
1% below category average
Case management00 Ratings7.3955 Ratings
Call center management00 Ratings7.6823 Ratings
Help desk management00 Ratings7.3875 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
8.4
1364 Ratings
11% above category average
Lead management00 Ratings8.41286 Ratings
Email marketing00 Ratings8.51296 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.6
1413 Ratings
0% above category average
Task management00 Ratings8.01355 Ratings
Billing and invoicing management00 Ratings6.9699 Ratings
Reporting00 Ratings7.71250 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.8
1380 Ratings
3% above category average
Forecasting00 Ratings7.51082 Ratings
Pipeline visualization00 Ratings8.21308 Ratings
Customizable reports00 Ratings7.81271 Ratings
Customization
Comparison of Customization features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.4
1318 Ratings
2% below category average
Custom fields00 Ratings8.01291 Ratings
Custom objects00 Ratings7.81119 Ratings
Scripting environment00 Ratings6.3132 Ratings
API for custom integration00 Ratings7.6912 Ratings
Security
Comparison of Security features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
8.4
1276 Ratings
1% above category average
Single sign-on capability00 Ratings8.41139 Ratings
Role-based user permissions00 Ratings8.51214 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.2
869 Ratings
1% below category average
Social data00 Ratings7.3852 Ratings
Social engagement00 Ratings7.1841 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.6
977 Ratings
6% above category average
Marketing automation00 Ratings7.7970 Ratings
Compensation management00 Ratings7.5632 Ratings
Platform
Comparison of Platform features of Product A and Product B
BenchmarkONE
-
Ratings
HubSpot CRM
7.9
1162 Ratings
5% above category average
Mobile access00 Ratings7.91162 Ratings
Best Alternatives
BenchmarkONEHubSpot CRM
Small Businesses
Thryv
Thryv
Score 8.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BenchmarkONEHubSpot CRM
Likelihood to Recommend
3.0
(32 ratings)
8.4
(1590 ratings)
Likelihood to Renew
8.7
(23 ratings)
9.8
(29 ratings)
Usability
8.2
(4 ratings)
8.3
(1444 ratings)
Availability
8.5
(4 ratings)
-
(0 ratings)
Performance
6.4
(1 ratings)
-
(0 ratings)
Support Rating
9.1
(3 ratings)
7.0
(23 ratings)
Implementation Rating
8.2
(2 ratings)
7.9
(8 ratings)
Ease of integration
8.1
(2 ratings)
-
(0 ratings)
User Testimonials
BenchmarkONEHubSpot CRM
Likelihood to Recommend
BenchmarkONE
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
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HubSpot
In my last position at a SAAS company, I used Salesforce and HATED IT. It was so clunky, and when I used HubSpot, it was like a breath of fresh air. Any company that does customer interactions and sales needs Hubspot. There is a TON of room for customization, which is AMAZING. I don't see anywhere that it wouldn't be a good fit.
Read full review
Pros
BenchmarkONE
  • The product is simple to use but can be as complex as you would like it to be.
  • Customer service and support are great. Always responsive and quick to find a solution.
  • The email templates and instructional videos have been helpful.
  • They definitely understand marketing and have created a simple system to support content delivery.
Read full review
HubSpot
  • It tracks emails including opens, clicks, and keeps a great log.
  • I love how they give you options to build your own reports as well as some templated reports as well.
  • It creates an easy way to work with your colleagues even if its remote positions.
Read full review
Cons
BenchmarkONE
  • They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
  • I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
  • The onboarding process was a bit bumpy and took much longer than expected.
Read full review
HubSpot
  • Pricing - HubSpot offers a number of great features in the free version however the paid options can be pricey.
  • The free version could do with more options in some of the additional areas such as the marketing platform. Although there are some options included, they are very limited.
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Likelihood to Renew
BenchmarkONE
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
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HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Usability
BenchmarkONE
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
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HubSpot
I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
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Reliability and Availability
BenchmarkONE
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
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HubSpot
No answers on this topic
Support Rating
BenchmarkONE
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
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HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Implementation Rating
BenchmarkONE
Overall very satisfied. More sample please.
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HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
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Alternatives Considered
BenchmarkONE
I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
Read full review
HubSpot
Salesforce requires a lot of in-depth knowledge both to implement and to manage. I found it to be quite clunky and there was an additional overhead for any marketing functionality, that wasn't up to par. Whilst Zoho had some good features, in practice the CRM was difficult to manage, customer support was non-existent, and like Salesforce, required 3rd party support agents in order make simple changes. comparison, HubSpot allows the user to make many changes themselves such as adding and mapping properties, and also has excellent customer service. Combined with a well-rounded offer in terms of marketing, analytics and a good CRM, HubSpot stands out as the clear winner.
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Return on Investment
BenchmarkONE
  • It saved us time, as we were able to centralize our marketing and sales efforts
  • It helped close more sales, through nurturing funnels
  • Since it has options to create sales-related tasks, it helped our team be on top of all new prospects and provide timely information
Read full review
HubSpot
  • Automation helps to save time so that we can reach out to more prospecting or save time that can be spent on more strategic sales tasks like deal management
  • Visibility/collaboration helps connect marketing and sales efforts vs them being siloed
  • Connection with salesforce helps us to get more out of our CRM spend as we have valuable data insights coming from Hubspot
Read full review
ScreenShots

BenchmarkONE Screenshots

Screenshot of See your progress at a glance. BenchmarkONE's dashboard gives you valuable insight into which areas of sales and marketing you should focus on the most.Screenshot of BenchmarkONE's small business CRM makes it simple to track and manage all of your contacts in one spot. BenchmarkONE notifies you when important tasks are due and even sends you hot lead alerts when prospects are ready to buy.Screenshot of Automatically track the pages your contacts have visited on your site, the emails they have been sent, the emails they've opened and the links they've clicked.  Understand their interests to put relevant conversations with prospects and customers at your fingertips.Screenshot of Setting up Email Nurturing campaigns are a snap in BenchmarkONE. You can easily drip relevant content to sales leads and contacts that nurtures them throughout the entire buying process, saving you valuable time and skyrocketing response rates.Screenshot of Create great looking emails using BenchmarkONE's drag and drop email builder, or select a template from our extensive email template library.

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.