Likelihood to Recommend Ad testing:
PTS: needed to bring a new senior marketing team member up to speed on how we got to our current TV campaign Solution: Series featuring consumer insights, why specific spokesperson, agency brief, the entire creative process - scrips, animatics, rough cuts, feedback, and testing at each step. Including the actual creative from each step. Total time to build: 1 hour Concept testing:
PTS: things get lost, findable but version control Solution: everything in one placeConcepts, testing, IHUTs, verbatims, videos with transcripts. Reduces the possibility of missing something, helps with any builds (reuse), but gives us a the chance to dig deeper. Example: search on terms like "indulgent", or "crispy" or "share" much faster Total time to build: 1 hour Read full review Lead generation for nearly any kind of business. I can't even explain how easy it is to set everything up. I also love that I can send test emails to myself. Sequencing and Scheduling out follow-ups help me stay on top of potential sales, especially smaller sales that aren't always on my radar 24/7. Sending post-sale information on a regular basis. Basically, Gmelius works for the entire sales cycle, pre to post.
Read full review Pros Quickly reach out to whatever employee segment you want to reach by posting a topic and it will send a notification to everyone in that group with a link to the posting. Bloomfire saves all of the previous posts so in your free time you can go to the site, and explore the various range of topics others have posted. The information on there will only be as good as the person posting it, but it will be people within your company and industry posting it. So it will always be helpful. Bloomfire is a place to be noticed by your peers. Have a great topic you want to express, my company allows all to post there as long as we keep it professional. So you can share your ideas or experiences in a safe and productive manner. But we do have some fun on there too! Read full review Easy to assign and action emails. Easy to add notes for a particular individual to action them without missing out on important details. Ready to use templates can be designed for everyday responses to clients. Read full review Cons I would recommend adding a feature to combine different posts/series by job title (so in addition to the Revenue Ops category, there could be a structured walkthrough for Revenue Manager). Live Q+A sessions for group onboarding initiatives. Ability to label bookmarks by priority/job type. Read full review Easier access to dashboard. Ability to edit email names more if a person's name doesn't match up with their Gmail account. Read full review Likelihood to Renew Most likely we will renew, our team needs a refresher on possible opportunities to advance our usage and learning of opportunities to move this answer to a 10, can't live without it.
Read full review Usability Bloomfire is an easy-to-use platform for posting information and asking questions of my peers. It also has a user-friendly search capability. Yet like any other CMS, the secret to success rests in such items as the ability to use metadata to tag content or posts, and Bloomfire provides a wide range of options to make posting content and subsequently searching for it.
Read full review Support Rating I have not needed to pose questions to the support team yet, as it is a very simple piece of software to use, however, its help documents and the bot ready to answer questions let me know I am in good hands. The help center could load a little quicker, but that's my only complaint.
Read full review Alternatives Considered I like Bloomfire because it is more concise with the work I do whereas Google search engine would provide broader information. It has just been so user-friendly, and easier to use [than] I could have imagined. I would use this program over any other that I have tried in the past.
Read full review We switched to Gmelius from
Mixmax because we wanted to try the inbox/label sharing features. Ultimately,
Mixmax is more accurate with tracking opens, and it is much more user friendly. We switched back to
Mixmax after about a year using Gmelius.
Mailshake is also a better tool for sending out high volumes of emails, as it is better at making sure your email address doesn't get flagged as spam.
Read full review Return on Investment Feedback from users in being able to perform transactions for members has greatly improved. There has been an increase in engagement of material presented in posts by learners in training classes. Reps and agents say they feel confident they can easily locate information if ever there is a need on the front line. Read full review I reliably post 20-30% higher activity numbers weekly due to my use of Gmelius Gmelius is a significant contributer to my sales success -- The last two years I have more than doubled company-issued sales targets Gmelius saves me tons of time each week due to automated campaigns. I would say I've reclaimed at least 20% of my work week scheduling out follow up and pre-scheduling lead gen email campaigns out. Read full review ScreenShots