21 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.6 out of 100
Based on 21 reviews and ratings
51 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.2 out of 100
Based on 51 reviews and ratings
Feature Set Ratings
Prospecting
Bombora
Feature Set Not Supported
N/A

6.9
Datanyze
69%
Datanyze ranks higher in 6/6 features
Datanyze ranks higher in 6/6 features
Advanced search
N/A
0 Ratings

6.7
67%
16 Ratings
Identification of new leads
N/A
0 Ratings

5.9
59%
15 Ratings
List quality
N/A
0 Ratings

7.3
73%
16 Ratings
List upload/download
N/A
0 Ratings

7.0
70%
12 Ratings
Ideal customer targeting
N/A
0 Ratings

7.9
79%
17 Ratings
Load time/data access
N/A
0 Ratings

6.5
65%
16 Ratings
Sales Intelligence Data Standards
Bombora
Feature Set Not Supported
N/A

8.6
Datanyze
86%
Datanyze ranks higher in 3/3 features
Datanyze ranks higher in 3/3 features
Contact information
N/A
0 Ratings

7.3
73%
16 Ratings
Company information
N/A
0 Ratings

9.3
93%
18 Ratings
Industry information
N/A
0 Ratings

9.3
93%
16 Ratings
Data Augmentation & Lead Qualification
Bombora
Feature Set Not Supported
N/A

8.5
Datanyze
85%
Datanyze ranks higher in 9/9 features
Datanyze ranks higher in 9/9 features
Lead qualification process
N/A
0 Ratings

7.6
76%
11 Ratings
Smart lists and recommendations
N/A
0 Ratings

6.0
60%
8 Ratings
Salesforce integration
N/A
0 Ratings

8.3
83%
14 Ratings
Company/business profiles
N/A
0 Ratings

9.7
97%
16 Ratings
Alerts and reminders
N/A
0 Ratings

6.0
60%
10 Ratings
Data hygiene
N/A
0 Ratings

9.9
99%
14 Ratings
Automatic data refresh
N/A
0 Ratings

9.3
93%
11 Ratings
Tags
N/A
0 Ratings

10.0
100%
13 Ratings
Filters and segmentation
N/A
0 Ratings

10.0
100%
13 Ratings
Sales Intelligence Email Features
Bombora
Feature Set Not Supported
N/A

8.5
Datanyze
85%
Datanyze ranks higher in 2/2 features
Datanyze ranks higher in 2/2 features
Sales email templates
N/A
0 Ratings

7.0
70%
1 Rating
Append emails to records
N/A
0 Ratings

10.0
100%
1 Rating
Attribute Ratings
- Bombora is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
9.3
Bombora
93%
6 Ratings

9.0
Datanyze
90%
18 Ratings
Usability
9.0
Bombora
90%
2 Ratings

Datanyze
N/A
0 Ratings
Support Rating
9.0
Bombora
90%
2 Ratings

Datanyze
N/A
0 Ratings
Likelihood to Recommend
Bombora
Scenarios where it is well suited: If you are having a laundry list of target markets and you need to identify whom to prioritize. Scenario where it is less appropriate: If your target market is very less and you know these are the enterprises/exhaustive list you are anyways going to target without prioritization
Senior Manager
NetenrichInformation Technology & Services, 501-1000 employees
Datanyze
Datanyze can be a useful tool for understanding your market. You're able to use Datanyze to see how many people are using your technology as well as who is using your competitors. Receiving alerts on who is adding and dropping you vs your competitors is always helpful. It's a tool that can potentially give back as much as you put in.

Verified User
Manager in Finance and Accounting
Internet Company, 51-200 employeesPros
Bombora
- Proprietary B2B data sets for audience targeting
- Company Surge data
- Sales intelligence
- Integrations with various ad tech and martech platforms
- Login reporting for agency partners and B2B brands
- Sales/marketing material and customer support
Co-founder, Managing Director
PrograMetrixMarketing & Advertising, 11-50 employees
Datanyze
- Datanyze has vast coverage of the Android Playstore. It provides great insight on the technologies and categories of apps.
- Datanyze allows its users to search practically every domain and find the different technologies that are implemented.
- Datanyze has a Salesforce integration that allows for easy uploads.
- The email validation tool is very accurate.

Verified User
Representative in Sales
Internet Company, 51-200 employeesCons
Bombora
- Update data at the beginning and end of the week.
- Salesforce Classic is friendly for those companies transitioning.
- Clarity on the word clouds. The topics come from for marketing teams.
Director Sales Operations
ExterroInformation Technology & Services, 501-1000 employees
Datanyze
- Datanyze used to give really good data on specific person level. You could then look up prospects using the Chrome extension inside of LinkedIn. This made prospecting extremely easy and very efficient. Unfortunately, this no longer exists and it is much harder to do without their data.
- I have found that sometimes the data inside of datanyze is not always current. When reaching out to companies they will mention that they were just testing a tool, not fully using it.
- There are really no other places to push the data from Datanyze except for Salesforce. This makes it tough when using other tools or CRMs.
Account Executive
LeadpagesComputer Software, 51-200 employees
Pricing Details
Bombora
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Datanyze
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
—Starting Price
—Usability
Bombora
Bombora 9.0
Based on 2 answers
I give Bombora an 8 as they do intent well for now. Not a 10 because again its a one trick pony where there are other platforms like ZoomInfo that offer intent as well plus so much more. From an end user perspective, I'd like Bombora to build out first party intent data capabilities to combine into the scoring.

Verified User
Manager in Marketing
Computer Software Company, 1001-5000 employeesDatanyze
No score
No answers yet
No answers on this topic
Support Rating
Bombora
Bombora 9.0
Based on 2 answers
I will gave the customer success team an 8 as they are pretty responsive and the implementation manager was very helpful to get us setup in Salesforce. Our rep was great but can be a little pushy, like many other tech sales reps. Overall a decent experience. If I were to go to a new company and they did not have intent data, I'd reach back out to my rep again.

Verified User
Manager in Marketing
Computer Software Company, 1001-5000 employeesDatanyze
No score
No answers yet
No answers on this topic
Alternatives Considered
Bombora
6sense is not as large a player as these other alternatives, in my opinion. But it is still a great platform. It all comes down to how much you are willing and able to spend. Bombora will give you great and actionable data for account prospecting and can be a great starting engine for your ABM strategy.
Marketing Operations Manager
Impartner SoftwareComputer Software, 51-200 employees
Datanyze
I've used products like Builtwith and Wappalyzer and neither compare to the level and organization of data within Datanyze. It's much more robust and easy to access. However, it isn't perfect and sometimes needs to be updated, or removed and re-installed simply for it to function
AE
SnapAppMarketing and Advertising, 11-50 employees
Return on Investment
Bombora
- Bombora has increased our success rate in driving sales meetings
- Bombora has helped us narrow our target audience
- Bombora has helped us locate potential customers not previously in our marketing funnel

Verified User
Employee in Marketing
Marketing and Advertising Company, 51-200 employeesDatanyze
- I'm able to make an extra $200 a month because of Datanyze.
- In all honesty for what I do, you do not need to spend $10 a month on Datanyze. You can use the free version and it works just as well.
Business Development Representative
BlackbaudComputer Software, 10,001+ employees