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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Bonterra EveryAction

    Score8.5 out of 10
    N/ABonterra EveryAction enables nonprofits to increase efficiency, optimize supporter and prospect interactions, and raise more money by providing expansive fundraising, digital, and organizing tools on a unified CRM.N/A

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Pricing
    Bonterra EveryActionIntuit Mailchimp
    Editions & Modules
    No answers on this topic
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Offerings
    Pricing Offerings
    Bonterra EveryActionIntuit Mailchimp
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Bonterra EveryActionIntuit Mailchimp
    Considered Both Products
    Bonterra
    Chose Bonterra EveryAction
    Very well, I only used Constant Contact and Mailchimp. I had a few clients that used these programs for marketing products and services. Most of these clients only needed 2000 - 10000 emails sent everyweek. The templates they provided were good, but not always what was need. …
    Incentivized
    Chose Bonterra EveryAction
    We selected EA because it does everything under the same roof - online communications and fundraising. It makes newsletters just as nice as Mailchimp with the new drag-and-drop editor and has better analytics for the money, and creates much nicer forms that connect to a …
    Incentivized
    Chose Bonterra EveryAction
    EveryAction combines all of these tools into one platform. There is no need to import contacts from Mailchimp, as our sign-up forms integrate directly into our website. Event management is also integrated so we have no use for a separate tool. Compared to Network for Good, …
    Incentivized
    Chose Bonterra EveryAction
    I have experience with both Mailchimp and Salesforce. Bonterra EveryAction provides a much simpler and more cost effective alternative to both of these platforms. The integration with NGP and Mobilize is a key feature for our organization. Without these integrations, we would …
    Incentivized
    Chose Bonterra EveryAction
    It is a more robust tool that offers features they lack. What I like most about EveryAction are the action pages that I can use, customize, and target specific segments to take action.
    Incentivized
    Chose Bonterra EveryAction
    EveryAction has more contact information that is easily available. It also has more features like volunteer management and event management.
    Incentivized
    Chose Bonterra EveryAction
    EveryAction has robust features for non-profit organizations which other CRMs don't have. Especially fundraising, grants, activist codes, etc. these are some out-of-the-box solutions that we can start using immediately, no customization required. Whereas with other platforms we …
    Incentivized
    Chose Bonterra EveryAction
    EveryAction is a much more powerful CRM that creates better looking products (emails, newsletters, etc.) but also requires more time to set up (create the templates) and to plug in each time (the coding is more complicated)
    Incentivized
    Chose Bonterra EveryAction
    We selected EveryAction for its balance of ease of use, customer support, advocacy tools, and price.
    Incentivized
    Chose Bonterra EveryAction
    We evaluated different Salesforce options and a lot of others.

    EveryAction stood out for price and features - particularly we liked the sync-up with the VAN which I forgot to mention before.
    Incentivized
    Intuit
    Chose Intuit Mailchimp
    Bonterra Development and Digital was much more robust and expensive than what we needed for an email marketing tool. Plus we already had Little Green Light for our database and with the API everything connects and a new/different database wasn’t needed.
    Incentivized
    Chose Intuit Mailchimp
    We use Mailchimp for campaigns and efforts primarily focused on email and email deliverability because it does that exceptionally well. For our overall use, we use a different CRM that has more tools and capabilities, even though its email performance is not as strong.
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    150 Answers
    88%
    Would buy again
    251 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    113 Answers
    91%
    Delivers good value for the price
    244 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    151 Answers
    89%
    Happy with the feature set
    255 Answers
    Lived up to sales and marketing promises
    86%
    Lived up to sales and marketing promises
    77 Answers
    91%
    Lived up to sales and marketing promises
    215 Answers
    Implementation went as expected
    79%
    Implementation went as expected
    75 Answers
    94%
    Implementation went as expected
    247 Answers
    Features
    Bonterra EveryActionIntuit Mailchimp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    WYSIWYG email editor00 Ratings8.1537 Ratings
    Dynamic content00 Ratings8.1519 Ratings
    Ability to test dynamic content00 Ratings8.2499 Ratings
    Landing pages00 Ratings8.3404 Ratings
    A/B testing00 Ratings7.7434 Ratings
    Mobile optimization00 Ratings7.9535 Ratings
    Email deliverability reporting00 Ratings8.8568 Ratings
    List management00 Ratings8.1564 Ratings
    Triggered drip sequences00 Ratings7.7385 Ratings
    Lead Management
    Comparison of Lead Management features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Lead nurturing automation00 Ratings7.465 Ratings
    Lead scoring and grading00 Ratings10.01 Ratings
    Data quality management00 Ratings8.372 Ratings
    Automated sales alerts and tasks00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Calendaring00 Ratings7.448 Ratings
    Event/webinar marketing00 Ratings8.4112 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Social sharing and campaigns00 Ratings8.3116 Ratings
    Social profile integration00 Ratings8.1107 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Dashboards00 Ratings8.6229 Ratings
    Standard reports00 Ratings8.6560 Ratings
    Custom reports00 Ratings7.9130 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Bonterra EveryAction and Intuit Mailchimp
    Feature
    Bonterra EveryAction
    -
    Ratings
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    API00 Ratings7.9107 Ratings
    Role-based workflow & approvals00 Ratings8.470 Ratings
    Customizability00 Ratings5.62 Ratings
    Integration with Salesforce.com00 Ratings8.554 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.647 Ratings
    Integration with SugarCRM00 Ratings8.12 Ratings
    Third-party software integrations00 Ratings7.9109 Ratings
    Best Alternatives
    Bonterra EveryActionIntuit Mailchimp
    Small Businesses
    Agentforce 360 for Nonprofits
    Score8.5 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    DonorPerfect
    Score8.4 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Ellucian CRM Advance
    Score5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Bonterra EveryActionIntuit Mailchimp
    Likelihood to Recommend
    8.7
    (162 ratings)
    8.7
    (608 ratings)
    Likelihood to Renew
    1.1
    (5 ratings)
    10.0
    (55 ratings)
    Usability
    3.5
    (6 ratings)
    8.5
    (477 ratings)
    Availability
    8.7
    (154 ratings)
    9.5
    (6 ratings)
    Performance
    8.5
    (2 ratings)
    8.9
    (7 ratings)
    Support Rating
    1.9
    (8 ratings)
    8.8
    (20 ratings)
    Online Training
    10.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.1
    (151 ratings)
    7.4
    (22 ratings)
    Configurability
    5.7
    (2 ratings)
    10.0
    (2 ratings)
    Ease of integration
    8.9
    (2 ratings)
    8.0
    (4 ratings)
    Product Scalability
    10.0
    (2 ratings)
    9.5
    (6 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    10.0
    (2 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    10.0
    (2 ratings)
    User Testimonials
    Bonterra EveryActionIntuit Mailchimp
    Likelihood to Recommend
    Bonterra
    Bonterra EveryAction is a good CRM to use if your company has institutional fundraisers, grants, and individual fundraising, as it is suited to manage the processes that go along with all of those. I've heard that SalesForce has more functionality than Bonterra EveryAction, but I think that Bonterra EveryAction has plenty to learn and is extremely useful.
    Incentivized
    Read full review
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Pros
    Bonterra
    • One stop shop for creating newsletters, sending them out to mailing lists, and tracking analytics (including donations).
    • Grants management (we are able to track funds received, reports due, and all points of contact associated with a given donor organization).
    • Contact records (the new contact record feature makes it easy to find past donation history, demographic information, survey responses, communication preferences, etc. for a given contact. We are also able to import information from our donor prospect software into the contact record so everything is in one place).
    Incentivized
    Read full review
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Cons
    Bonterra
    • Although Targeted Emails features is nice, I faced a lot of challenges with the formatting and editing text as a new user.
    • With forms, it would be great to have options to create as signing-up (categories are editable instead of set)
    Incentivized
    Read full review
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Likelihood to Renew
    Bonterra
    We will never us EA, nor recommend them to another org, simply based on their failed promises to deliver training, on-boarding and then charging our account during our free 3 month period, then after cancelling the contract their legal department tried to force us to sign a cancellation agreement that barred us from writing reviews, making comments, etc!
    Incentivized
    Read full review
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Usability
    Bonterra
    It's just so easy--there isn't a lot of techy lingo or graphics, so a regular person can log in and have a sense of what does what. There might be a few terms you need to learn, but everything is in common English so you can almost always find what you're looking for.
    Incentivized
    Read full review
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Reliability and Availability
    Bonterra
    The only issue I have had with availability is when I don't have my work phone with me, which prevents me from providing a multi-factor authentication code to access the portal. Other than that, I have not had an issue with availability or outages.
    Incentivized
    Read full review
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
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    Performance
    Bonterra
    Will not go higher than 8 because of how often I end up locked out
    Incentivized
    Read full review
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Support Rating
    Bonterra
    I feel like product support and training should go hand in hand. Having to pay $5k to learn how to use a database is absolutely ridiculous and should be offered with the cost of your database, as it is with every other database I've ever used in the last 10 years of my career. With that being said, once I took the training, I found that the support was much more available. Having training and support behind a paywall is bad business in my opinion
    Incentivized
    Read full review
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    Online Training
    Bonterra
    They went through all the features and explained in easy-to-digest details what features the system had. They were also responsive to questions we had. We were able to check in with the support team after training and received prompt followups that helped supplement the training after we had real-world experience using the system.
    Incentivized
    Read full review
    Intuit
    No answers on this topic
    Implementation Rating
    Bonterra
    It natively integrated with NGP Van extremely well. it also integrated very well with our zoom platform and our use of the Mobilize platform. The bulk upload feature allowed us to move large amounts of initial data into the platform easily. The removal of duplicates was also a fairly easy task.
    Incentivized
    Read full review
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Alternatives Considered
    Bonterra
    Nation Builder—I would say this is a very pared-down version of VAN that requires extensions and outside software to do about 80% of what VAN can do natively. NB does have a better geocoding system that can geocode a location with just the address and does not require coordinates.
    Incentivized
    Read full review
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
    Read full review
    Scalability
    Bonterra
    It just works whenever we need it. We'd grown our list and scaled up substantially since buying the product and have had no issues.
    Incentivized
    Read full review
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Return on Investment
    Bonterra
    • Communicating with your audiences at a regular pace is a good thing, and Bonterra Development + Digital makes that easy enough to do. We see lower-than-normal open rates for our industry (per one study I read), but our overall reach is better than had we nothing. It's hard to give the credit for that to Bonterra Development + Digital.
    Incentivized
    Read full review
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    ScreenShots

    Bonterra EveryAction Screenshots

    Screenshot of Bonterra Que. Bonterra Que is a strategic consultant, powered by AI, built directly into EveryAction. Que helps users to raise more, simplify workflows, and save valuable staff time. It’s built right into the fundraising and engagement platform, so there are no APIs or exports required, and data stays secure. It doesn’t just advise, it acts, providing outputs based on fundraising best practices and your data, with clear logic behind every insight.Screenshot of a Contact Record. See the full story behind every supporter. EveryAction’s unified contact record gives your team a 360° view of donor and advocate history across email, mobile, giving, and engagement, providing the insight to engage more meaningfully at every stage.Screenshot of Email Campaigns. Create and launch targeted, data-driven email campaigns with ease. With built-in A/B testing, dynamic personalization, and AI-powered content suggestions, EveryAction helps you connect with the right supporters at the right time.Screenshot of Mobile Messaging. Reach supporters where they are. EveryAction’s mobile messaging tools let you send broadcast texts, automate reminders, and drive higher conversion with 98% open rates and seamless integration into your campaigns.Screenshot of Advocacy Forms. Drive impact with modern, high-performing advocacy forms. EveryAction achieves 99.6% message deliverability to legislators by prioritizing website comment forms, helping you mobilize the right supporters to take meaningful action.Screenshot of Donation Forms. Boost donor conversion with customizable, mobile-optimized donation forms. EveryAction’s forms include built-in AI to recommend ask amounts and recurring gift upgrades based on giving history, helping you increase revenue with less manual work.

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.