BrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.
$39
per month
Semrush
Score 8.6 out of 10
N/A
Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking.
Semrush can…
$129
per month
Pricing
BrightLocal
Semrush
Editions & Modules
Track Plan
$39
per month
Manage Plan
$49
per month
Grow Plan
$59
per month
Pro
$129.95
per month
Guru
$249.95
per month
Business
$499.95
per month
Offerings
Pricing Offerings
BrightLocal
Semrush
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
BrightLocal offers custom enterprise plans for businesses with more than 50 locations.
17% discount for annual pricing.
More Pricing Information
Community Pulse
BrightLocal
Semrush
Considered Both Products
BrightLocal
Verified User
Account Manager
Chose BrightLocal
If you are a smaller business not looking to spend much this is the perfect solution for you. However, if you are a larger company running SEO campaigns for clients with multiple locations I would recommend a higher-end program. BrightLocal does not offer on-page ideas or many …
Google Search Console is free, so that's a point in GSC's favor. BrightLocal is excellent at search ranking reports but not as strong on other fronts. SEMrush is very good at analyzing companies to which you don't have direct access, such as competitors and prospects.
Semrush is nice and working on integrating more SEM. It still does not have as many reporting features for SEM as RavenTools, but you can tell they are working on it. It has more features than SpyFu or BrightLocal. Although I like BrightLocal's interface a little better, …
Overall, I preferred the structure and the completeness of the SEMRush tool over the competitors. Many competitors had multiple tools to log into and learn with different interfaces and looks. Love how SEMRush has everything in one place and is more intuitive then these other …
They're all really similar and perform a lot of the same functions. We use Semrush because we've had it for years and our grandfathered cost makes it more affordable than the other tools, plus we're all trained in it and ingrained in it. All of these tools are solid at older …
SEMRush was my preferred competitive analysis tool, outperforming other services for this specific purpose. I used it in conjunction with competitors who had strengths in other areas — Moz, for instance, was my preferred overall SEO management tool, but Moz didn’t have the …