ZoomInfo Sales is a modern go-to-market platform for B2B companies. ZoomInfo Sales helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.
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Litmus from Validity
Score8.6 out of 10
N/A
Litmus, from Validity, is an email marketing solution used to create error-free emails in less time. It is also used to build email campaigns, personalize and test them thoroughly, monitor deliverability, and analyze email performance.
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NeverBounce a ZoomInfo company
Score8.4 out of 10
N/A
NeverBounce is a suite of email verification tools and service, acquired by DiscoverOrg (now ZoomInfo) in 2019. NeverBounce is a ZoomInfo company.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Comparison of Prospecting features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
7.9
732 Ratings
2% above category average
Litmus from Validity
-
Ratings
NeverBounce a ZoomInfo company
-
Ratings
Advanced search
8.5725 Ratings
00 Ratings
00 Ratings
Identification of new leads
7.6687 Ratings
00 Ratings
00 Ratings
List quality
7.3713 Ratings
00 Ratings
00 Ratings
List upload/download
8.2673 Ratings
00 Ratings
00 Ratings
Ideal customer targeting
7.5680 Ratings
00 Ratings
00 Ratings
Load time/data access
8.3702 Ratings
00 Ratings
00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
8.0
725 Ratings
3% above category average
Litmus from Validity
-
Ratings
NeverBounce a ZoomInfo company
-
Ratings
Contact information
8.0724 Ratings
00 Ratings
00 Ratings
Company information
8.3720 Ratings
00 Ratings
00 Ratings
Industry information
7.8692 Ratings
00 Ratings
00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
7.5
710 Ratings
1% above category average
Litmus from Validity
-
Ratings
NeverBounce a ZoomInfo company
-
Ratings
Lead qualification process
7.293 Ratings
00 Ratings
00 Ratings
Smart lists and recommendations
7.197 Ratings
00 Ratings
00 Ratings
Salesforce integration
8.7495 Ratings
00 Ratings
00 Ratings
Company/business profiles
7.9675 Ratings
00 Ratings
00 Ratings
Alerts and reminders
7.1469 Ratings
00 Ratings
00 Ratings
Data hygiene
7.0641 Ratings
00 Ratings
00 Ratings
Automatic data refresh
7.3560 Ratings
00 Ratings
00 Ratings
Tags
7.3494 Ratings
00 Ratings
00 Ratings
Filters and segmentation
7.9654 Ratings
00 Ratings
00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
6.3
256 Ratings
17% below category average
Litmus from Validity
-
Ratings
NeverBounce a ZoomInfo company
-
Ratings
Sales email templates
6.7253 Ratings
00 Ratings
00 Ratings
Append emails to records
5.925 Ratings
00 Ratings
00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
-
Ratings
Litmus from Validity
6.8
377 Ratings
17% below category average
NeverBounce a ZoomInfo company
-
Ratings
WYSIWYG email editor
00 Ratings
9.159 Ratings
00 Ratings
Dynamic content
00 Ratings
8.659 Ratings
00 Ratings
Ability to test dynamic content
00 Ratings
8.1239 Ratings
00 Ratings
Landing pages
00 Ratings
2.64 Ratings
00 Ratings
A/B testing
00 Ratings
6.511 Ratings
00 Ratings
Mobile optimization
00 Ratings
9.4352 Ratings
00 Ratings
Email deliverability reporting
00 Ratings
8.5273 Ratings
00 Ratings
List management
00 Ratings
7.08 Ratings
00 Ratings
Triggered drip sequences
00 Ratings
1.02 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
Feature
GTM Workspace Powered by ZoomInfo
-
Ratings
Litmus from Validity
7.1
256 Ratings
7% below category average
NeverBounce a ZoomInfo company
-
Ratings
Dashboards
00 Ratings
7.229 Ratings
00 Ratings
Standard reports
00 Ratings
7.5253 Ratings
00 Ratings
Custom reports
00 Ratings
6.6181 Ratings
00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of GTM Workspace Powered by ZoomInfo and Litmus from Validity and NeverBounce a ZoomInfo company
A scenario wherein ZoomInfo Sales is well-suited, as I said, is good for giving you the details, the intent, and scope for a specific person working at a very specific company, and also the initiatives that are currently going on in the organization. When it comes to updating a contact's email and phone number, it does so very accurately. Apart from that, the call script feature generates a call script immediately after the call connects, in three to four seconds. Then there is a customer mapping filter where you can find similar customers to your existing ICPs. And then when it comes to maybe the things or scenarios that are less appropriate, it's again the Chrome extension part. Also, on the onboarding part, we have experienced that the onboarding did not go that smoothly. The email generation part that ZoomInfo claims is quite good. For us, the result that came out was all four to five of our emails, the email template that we had made in ZoomInfo. So all these four to five emails had the same body, the same subject line, just we can say 98% of the email were same, just 2% change in them. And there is no scope for automation. You have to process each and everything manually, even today in ZoomInfo.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Proofing your emails is necessary. This is a tool that allows you to see how your email not only renders on multiple devices but how it performs. Some email building platforms will tell you their drag and drop templates are ready to go, however they stop short of analyzing accessibility, checking links, load speed among other things. I've also experienced drag and drop template issues as new email clients are released. Litmus provides peace of mind that you did your due diligence on crafting your email. While Litmus does provide some reporting you will not see every typical analytic an email report offers. However, you can use your Litmus data to enhance your email reports which in turn creates a robust view of email performance.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
NeverBounce is well-suited for any company or agency that sends opt-in and cold email campaigns. A flood of products on the market verifies email data, and the differentiation between these products is minimal. Still, NeverBounce executes the tasks it promises and delivers data that delivers.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Zoominfo provides us scoops regarding any new upcoming project or pain points (difficulties) facing by certain companies which helps a lot in our business to contact such companies.
Zoominfo gives us the exaction info such as email address, Direct or Cell phone number of particular contact which we want and we don't get anywhere except zoominfo
Zoominfo has huge database. Intent is one of the favorite section where we get the exact info about the companies/industries which we want
Zoominfo Connects with Hubspot which is another benefit for us to add any specific contact directly to our HubSpot app.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We haven’t explored the personalization features in depth yet, aside from using the Add-to-Calendar option, but we're excited to dig in further. Tools like live polls offer an easy way to boost engagement in our product marketing emails, and we see a lot of potential in using these templates to enhance personalization moving forward.
Litmus’ continuing education resources have been really helpful. I recently read an article on email deliverability that offered practical insights my team can apply moving forward. I especially appreciate how Litmus uses real examples and stats from the brands they work with—it makes the content feel actionable and relevant.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
For initial users, the system can be a little overwhelming. A ZoomInfor SalesOS Basics guide could be beneficial to keep new users from feeling lost amongst all the options.
Clearer instructions on how to set targeted search parameters for inbound information would be beneficial.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I've not seen many limitations but I have noticed that sometimes emails sent from our CRM take too long to land in Litmus, or sometimes don't land at all.
As a beginner it was quite difficult for me to make my way around the platform - I thought "Create new" CTA was actually creating something new, maybe "Import from CRM" would have been more understandable. There were a few others but I remember this one.
In the Emails section, whenever I hover over an email, I want to be able to copy the subject line instead of getting the different CTAs appear intrusively (Summary, Builder, Previews & QA, Proof, Analytics, Monitor) - maybe these could appear on the bottom of the textbox, instead of them being imposed on top?
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I'm not the contact. But I see it is where things are moving and if you don't have the information ZoomInfo gathers and continues to be more honed in on our customer or prospective customers, we will lose any advantages we once had and will be left behind.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
It's one the best tools that we've found for this type of tool but we would like some additional features like spell check so if there's a platform that features that with everything else Litmus has, then we'd potentially look to move over to that platform instead. However, we are overall pretty help with the platform
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The sidebar is seamless, and it's easy to navigate, unlike other tools. I like that the advanced search isn't too complicated, either. Sometimes, I wonder if I'm not using the tool to its full capability, but it's great for a combination strategy of sales navigation and Zoom.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The tool is very simple to use and the bulk verification also helps the team verify an entire list at once. Also helps with the catch all domain that gives some direction to the users if the email will be delivered or not. The UI and UX of the tool is also seamless.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
When I needed support, I reached out to them and they were very helpful. They even offered me a promo code for my first purchase, which was nice to have
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
There would have nice while providing a great platform to use, to have an in person class to show how it would best serve us and to navigate. Nothing was provided to myself outside of having a sign on and the preloaded steps to get through basic processes
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I didn’t really personally participate much in the implementation of Litmus, but from what I observed during the process, it was a smooth process with minimal disruptions. The team was able to get up and running quickly, and the platform’s user-friendly interface made onboarding fairly easy for everyone involved from the start.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There’s a few not listed. All in all, ZoomInfo Sales is an essential tool if you’re hunting hard and often. The AI functionality is superior to anything else I’ve used. However, if you’re a come and go, now and then prospector you can get by with other search engines that are “static” or seeming to be lacking in current data. LI Sales Nav is great, but you’re not going to get ahold of normal mid level people on there, and contact details are protected. The biggest competitive benefit here is you get everything you could possibly want to know, I’m not aware of any other product that can hang.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
This is not applicable to my role as I have used Litmus to test emails since I have started. Because of the ease of use, timeliness, consistent quality, and affordability that Litmus offers, I haven't found the need to look at similar products or organizations. If all of these features continue to stay strong, I don't plan on changing providers
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Bouncer is an inexpensive alternative to NeverBounce. One also gets a 1000 free credits for signing up. The UI/UX is also easy to use just like NeverBounce. But the reason we went ahead with NeverBounce is because it's more reliable in terms of accurate verification of email IDs.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Litmus saves our team so much time by making the QA and email review process so much easier, streamlined, and efficient.
We often send out campaigns out to thousands of members, and Litmus gives us the assurance and peace of mind that everything is working as it should before it gets sent out.
Decreases the number of email review cycles we go through.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info