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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CallRail

    Score9.1 out of 10
    N/ACallRail offers phone call tracking, recording and analytics.

    $50

    per month

    CTM

    Score10 out of 10
    Small Businesses (1-50 employees)
    CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.

    $79

    per month

    Google Cloud Speech-to-Text

    Score6 out of 10
    N/ASpeech-to-Text on Google Cloud is a tool used to convert speech into text using an API powered by Google’s AI technologies. The vendor states users can transcribe content in real time or from stored files; deliver a better user experience in products through voice commands; and, gain insights from customer interactions to improve service.

    $0.02

    per min

    Pricing
    CallRailCTMGoogle Cloud Speech-to-Text
    Editions & Modules
    Call Tracking
    $50
    per month
    Call Tracking + Conversation Intelligence®
    $100
    per month
    Call Tracking + Form Tracking
    $100
    per month
    Call Tracking Complete
    $150
    per month
    Marketing Lite
    $79
    per month
    Marketing Pro
    $179
    per month
    Sales Engage
    $329
    per month
    Enterprise
    $1999
    per month
    Speech-to-Text V2 API
    $0.016
    per min
    Speech-to-Text V1 API
    $0.024
    per min
    Offerings
    Pricing Offerings
    CallRailCTMGoogle Cloud Speech-to-Text
    Free Trial
    YesNoYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoYesNo
    Entry-level Setup FeeNo setup feeOptionalNo setup fee
    Additional DetailsAll plans include unlimited users at no extra cost, while Marketing Pro and higher also include sub-accounts for agencies and multi-location businesses. Discounts of up to two months free for annual agreements.Speech-to-Text V1 API V1 offers data residency for multi region only. Models include short, long, phone call, and video. V1 does not include audit logging. New customers get $300 in free credits and 60 minutes for transcribing and analyzing audio free per month, not charged against your credits. Speech-to-Text V2 API V2 offers data residency for multi and single region. Models include short, long, telephony, video, and Chirp. V2 does include audit logging and support for customer managed encryption keys.
    More Pricing Information
    Community Pulse
    CallRailCTMGoogle Cloud Speech-to-Text
    Considered Multiple Products
    CallRail
    Chose CallRail
    CallRail seemed to have an easier setup and ease of use for onboarding new staff as well. The overall tracking structure and analytics seemed better with CallRail. CallRail also allows you to understand the call history and understand if this was a first touch or multiple …
    Incentivized
    Chose CallRail
    I quickly used CallTrackingMetrics but we decided to keep using CallRail because of ease of use with new staff.
    Incentivized
    Chose CallRail
    CallRail has offered us the best solutions so far in terms of multiple aspects. #1 is scalability, we are a growing agency, we see clients come and go, CallRail has made it easy and efficient with new accounts being onboarded, UI backs up this process. Also, the multiple …
    Incentivized
    Chose CallRail
    We've found CallRail to be easier to use than other systems that we've used or reviewed for potential purchase. Product support is good and there is a fair amount of users so finding solutions to problems online is relatively easy. Our team has found it easy to setup as well.
    Incentivized
    CTM
    Chose CTM
    I have only used one call tracking platform at the level I am now which is CallTrackingMetrics. I have however, evaluated other call tracking platforms such as Invoca and CallRail. Invoca we quickly stopped demoing as we got into cost as the platform was more expensive that …
    Incentivized
    Chose CTM
    I feel like CallTrackingMetrics is far more user friendly and accessible than CallRail. I said this earlier, but because CallTrackingMetrics has always been so easy to use and work with, I've never felt the need to pursue another function. When I've had to work with CallRail
    Incentivized
    Chose CTM
    They are very similar from functionality from what I have seen. CallRail is a prettier and possibly more user friendly platform, but also has a lot of fluff that CTM seems to cut through.
    Incentivized
    Chose CTM
    By far CTM is my favorite. Price is good, it's easy to use and integrates well with our external reporting software. But most importantly it is accurate and the customer service/chat support is fantastic and very quick to respond.
    Incentivized
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    82%
    Would buy again
    18 Answers
    100%
    Would buy again
    9 Answers
    98%
    Would buy again
    45 Answers
    Delivers good value for the price
    84%
    Delivers good value for the price
    16 Answers
    100%
    Delivers good value for the price
    9 Answers
    97%
    Delivers good value for the price
    38 Answers
    Happy with the feature set
    86%
    Happy with the feature set
    19 Answers
    100%
    Happy with the feature set
    9 Answers
    98%
    Happy with the feature set
    45 Answers
    Lived up to sales and marketing promises
    85%
    Lived up to sales and marketing promises
    17 Answers
    100%
    Lived up to sales and marketing promises
    7 Answers
    96%
    Lived up to sales and marketing promises
    27 Answers
    Implementation went as expected
    85%
    Implementation went as expected
    17 Answers
    100%
    Implementation went as expected
    8 Answers
    94%
    Implementation went as expected
    30 Answers
    Best Alternatives
    CallRailCTMGoogle Cloud Speech-to-Text
    Small Businesses
    Invoca
    Score9.9 out of 10
    Invoca
    Score9.9 out of 10
    Dragon Speech Recognition
    Score7.8 out of 10
    Medium-sized Companies
    No answers on this topic
    CallRail
    Score9.1 out of 10
    No answers on this topic
    Enterprises
    Invoca
    Score9.9 out of 10
    Invoca
    Score9.9 out of 10
    Verint Speech and Text Analytics
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    CallRailCTMGoogle Cloud Speech-to-Text
    Likelihood to Recommend
    10.0
    (35 ratings)
    10.0
    (9 ratings)
    5.1
    (46 ratings)
    Usability
    8.5
    (7 ratings)
    -
    (0 ratings)
    7.1
    (27 ratings)
    Support Rating
    8.5
    (7 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    CallRailCTMGoogle Cloud Speech-to-Text
    Likelihood to Recommend
    CallRail
    This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
    Incentivized
    Read full review
    CTM
    [CallTrackingMetrics] is well suited for HIPAA Compliant Call Tracking when working with medical clients and is great for all clients who do online sales or patient intake. Clients with low volume of calls may not get enough value for the cost of this platform.
    Incentivized
    Read full review
    Google
    Real-time meeting notes for the smaller group audience. Strong language coverage of over 125+ languages. Handles mobile phone recordings and environmental noise effectively. Fast transcription turnaround also supports phrases, which improves industry-specific terminology. Generating QA/compliance audit logs. Also builds the sentences with accurate punctuation and sentence boundaries. It has vast global support centers whose primary focus in resolving customer issues and help multinational engineering in building great products
    Incentivized
    Read full review
    Pros
    CallRail
    • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
    • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
    • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
    Incentivized
    Read full review
    CTM
    • Very easy to set up and use. You can create as many tracking numbers and sources as you need. Easily organize and filter them for results and placing the code is so simple. Anyone can use this software.
    • Listening to the calls makes life simple. We can hear what the potential lead said and record feedback to better our marketing efforts. You can even flag or email the call recordings if you need to share inside or outside your organization.
    • Call reporting is a breeze! You can easily filter your sources, call duration, time and more and reports are extremely accurate.
    • Cost is well worth what you get from the software.
    Incentivized
    Read full review
    Google
    • So, first of all it gives the answer or translates in real time which is awesome.
    • It has speaker diarization, which detects who spoke each segment. This is a great feature because it can track the number of people as well.
    • It has an automatic punctuation system that detects each punctuation mark, such as a dot and a comma, and places it in the text.
    • Lastly, it offers a variety of language translations, providing a global platform for interaction with people from different countries.
    Incentivized
    Read full review
    Cons
    CallRail
    • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
    Incentivized
    Read full review
    CTM
    • Can get pricy.
    • More complex integrations may need professional services.
    • No push notifications for incoming SMS on mobile app (non agent).
    Incentivized
    Read full review
    Google
    • Integration outside of the google eco system is challenging here.
    • Google Cloud Speech-to-Text works only with active internet connection if the internet bandwidth is low it effect the transcription process and can lead to data inaccuracy.
    • In terms of the pricing also this is at higher range which all the companies cannot afford like small scale organisation if they would like to use the tool they would look over the price to make the decision. Reducing the price can increase the product usage more
    Incentivized
    Read full review
    Usability
    CallRail
    The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
    Incentivized
    Read full review
    CTM
    No answers on this topic
    Google
    The reasoning behind my 10 is that the UI is very intuitive; I didn't require any formal training to use it. Google's speech-to-text is not just a conversion tool; it helps automate mundane tasks, saves time, and has an almost human-like understanding.
    Incentivized
    Read full review
    Support Rating
    CallRail
    CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
    Incentivized
    Read full review
    CTM
    No answers on this topic
    Google
    No answers on this topic
    Alternatives Considered
    CallRail
    Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
    Incentivized
    Read full review
    CTM
    CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
    Incentivized
    Read full review
    Google
    Google Cloud Speech-to-Text outperformed its competitors significantly in terms of accuracy, surpassing any other product available. Additionally, its support for multiple languages was unrivaled in the market. Moreover, for clients with robust bandwidth, Google Cloud Speech-to-Text offered real-time transcription capabilities, enabling users to transcribe live audio streams with minimal delay.
    Incentivized
    Read full review
    Return on Investment
    CallRail
    • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
    • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
    Incentivized
    Read full review
    CTM
    • Fits nicely into the % of budget dedicated to Analytics
    • CallTrackingMetrics is our system of truth for source of calls for Local Service business
    • CallTrackingMetrics is our system of truth for CSR staffing plans at Supplier / Distributor
    Incentivized
    Read full review
    Google
    • It reduced our budget for assistants who transcribed files manually
    • It speeds up the process, because we can have a transcriptions straight after the interviews
    • It increased accuracy, because AI makes the transcriptions for every second, and you can find the words which were said at specific time.
    Incentivized
    Read full review
    ScreenShots

    CallRail Screenshots

    Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard

    CTM Screenshots

    Screenshot of Activity LogScreenshot of Softphone Interface

    Google Cloud Speech-to-Text Screenshots

    Screenshot of audio transcription creation -  Using the Speech-to-Text API from within the Cloud Console by creating an audio transcription is done in just a few steps. It can transcribe short, long, and streaming audio.Screenshot of creating subtitles for videos using AI -  Transcriptions with captions and subtitles can be added to existing content or in real time to streaming content. Google's video transcription model can be used for indexing or subtitling video and/or multispeaker content and uses similar machine learning technology as YouTube does for video captioning.Screenshot of adding Speech-to-Text to apps - The video pictures covers how to add AI to an application without extensive machine learning model experience. The pretrained Speech-to-Text API lets users enable AI for applications.Screenshot of Language, speech, text, and translation with Google Cloud API - The pictures displays a section of Google training course, where learners use the Speech-to-Text API to transcribe an audio file into a text file, translate with the Google Cloud Translation API, and create synthetic speech with Natural Language AI.