Chartbeat
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Top Rated
92 Ratings
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Google Analytics 360
Top Rated
477 Ratings

Chartbeat

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Top Rated
92 Ratings
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Score 9.1 out of 100

Based on 92 reviews and ratings

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Google Analytics 360

Top Rated
477 Ratings
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Score 8.6 out of 100

Based on 477 reviews and ratings

Attribute Ratings

  • Chartbeat is rated higher in 1 area: Likelihood to Recommend
  • Google Analytics 360 is rated higher in 2 areas: Usability, Support Rating
  • Chartbeat and Google Analytics 360 are tied in 1 area: Likelihood to Renew

Likelihood to Recommend

9.1

Chartbeat

91%
54 Ratings
8.5

Google Analytics 360

85%
59 Ratings

Likelihood to Renew

10.0

Chartbeat

100%
5 Ratings
10.0

Google Analytics 360

100%
11 Ratings

Usability

8.7

Chartbeat

87%
45 Ratings
9.0

Google Analytics 360

90%
5 Ratings

Performance

Chartbeat

N/A
0 Ratings
10.0

Google Analytics 360

100%
2 Ratings

Support Rating

8.0

Chartbeat

80%
11 Ratings
9.1

Google Analytics 360

91%
46 Ratings

In-Person Training

Chartbeat

N/A
0 Ratings
9.0

Google Analytics 360

90%
1 Rating

Online Training

Chartbeat

N/A
0 Ratings
7.0

Google Analytics 360

70%
1 Rating

Implementation Rating

Chartbeat

N/A
0 Ratings
10.0

Google Analytics 360

100%
5 Ratings

Likelihood to Recommend

Chartbeat

If you are looking for a tool that tracks traffic, content performance, author performance, and reader retention with a relatively simple interface and gleaming graphics then this is for you. Trickier things like report generation are made much more seamless now, and except for some friction in the sidebar navigation –– I find it to be a pretty flawless tool that I would recommend to friends or others in the media field. It's just a basic necessity to understand content these days, so Chartbeat is a great tool at that!

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Kaley Roshitsh | TrustRadius Reviewer
Kaley Roshitsh
View all 54 answers on this topic

Google Analytics 360

I think this is a great platform as long as there is a dedicated team which is going to spend reviewing the data and also taking out insights from it, making it beneficial. It was well suited for me when working with a client that had a very large amount of traffic, with a large range of complex products on offer. This tool allowed us to be able to do more with the data and segmenting it more which ultimately drove our relationship forward, but also the results that we saw

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Rachel Harrison | TrustRadius Reviewer
Rachel Harrison
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Pros

Chartbeat

  • Provides easy at-a-glance look at what people are reading right now
  • Heads-up Display allows you to make sure the homepage is showing the content people want to read
  • Headline testing tool provides fascinating insight into what makes people read a story and improves headline-writing ability

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Anonymous | TrustRadius Reviewer
Verified User
View all 54 answers on this topic

Google Analytics 360

  • It is an excellent cloud analytics platform that is easy to install and configure and easy to deploy and use, allowing us to measure web traffic and other tools.
  • It is an entirely online tool; it does not take up hard disk space like other desktop tools.
  • Since this tool is draggable, Google is constantly adding more features.
  • Even beginners who do not have a custom dashboard can get information. If there is a problem somewhere on the site that needs to be investigated, Google Analytics 360 will notify you.

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Sergey Gorbanenko | TrustRadius Reviewer
Sergey Gorbanenko
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Cons

Chartbeat

  • Source of traffic needs improvement. Search and social make sense, but "internal" and "links" is a grey area. It would be helpful to define those with an organization and provide an information icon so users can easily remember what each of those buckets is tracking.
  • More ways to customize the real-time board. For example, with video content, that's great that I can see a user has started a video, but what is the completion rate, was that only on O&O or can that track Facebook, too?
  • Would like to see demo (age) information included as a way to slice the data so I can see what's working with my older and younger demo.

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Anonymous | TrustRadius Reviewer
Verified User
View all 54 answers on this topic

Google Analytics 360

  • Google Analytics can be difficult to understand. Not everyone is a whiz at analytics and you really need someone to help set it up for you and explain it to you.
  • Unless you hire someone to help you set it up, Google Analytics 360 can be overwhelming. It almost provides TOO much information, some of which isn't applicable to most users.
  • It would be nice if Google Analytics 360 would provide a "lite" version - or boil it down to the things most people want and need to know.

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Anonymous | TrustRadius Reviewer
Verified User
View all 59 answers on this topic

Pricing Details

Chartbeat

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

—

Chartbeat Editions & Modules

—
Additional Pricing Details
—

Google Analytics 360

General

Free Trial
—
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

$0 Up to 1 Billion hits/month

Google Analytics 360 Editions & Modules

Edition
Google Analytics Premium$150,0001
Google AnalyticsFree
  1. Up to 1 Billion hits/month
  2. none
Additional Pricing Details
—

Likelihood to Renew

Chartbeat

Chartbeat 10.0
Based on 5 answers
I gave Chartbeat a 5 for a renewal rating, because, while it delivers clear and understandable content, Google Analytics also provides many of the same features for free. For a small to medium website, I believe it would be more cost effective to use Google Analytics. A website with a high amount of traffic, however, could merit spending the money on Chartbeat to maximize their potential.

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Anonymous | TrustRadius Reviewer
Verified User
View all 5 answers on this topic

Google Analytics 360

Google Analytics 360 10.0
Based on 11 answers
Google Analytics 360 is an upgraded version of the most widely used web/app analytics tracking tools in the market. The price is stable and predictable making it a long-term product of choice. It's easy to use and pairs so well with other Google Marketing Platform products.

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Anonymous | TrustRadius Reviewer
Verified User
View all 11 answers on this topic

Usability

Chartbeat

Chartbeat 8.7
Based on 45 answers
It's easy to use and understand, which can't be said for all data-tracking sites that I've used in the past. It's easy for me to navigate and I didn't need to Google anything in order to find what I needed

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Anonymous | TrustRadius Reviewer
Verified User
View all 45 answers on this topic

Google Analytics 360

Google Analytics 360 9.0
Based on 5 answers
The UI is very easy to navigate and use. The features are well designed and intuitive. As long as the user has a good understanding of basic digital analytics definitions and capabilities, this tool should be quite easy to use. I consider Google Analytics Premium to be the easiest of all of the enterprise solutions out there to use.

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Rebecca Visconti | TrustRadius Reviewer
Rebecca Visconti
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Support Rating

Chartbeat

Chartbeat 8.0
Based on 11 answers
I have had limited experience of support for Chartbeat but whenever I have needed help it has been there. Recently there was an issue of seeing different forms of data in real time - app and otherwise effectively, and the issue was being clearly dealt with and communicated back to us.

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Graeme Brown | TrustRadius Reviewer
Graeme Brown
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Google Analytics 360

Google Analytics 360 9.1
Based on 46 answers
If you purchase Premium through a reseller like LunaMetrics, you are going to be taken care of. The additional amount of support and services that a reseller provides to make sure you have the best experience with the product is the reason why the reseller program exists to begin with. Support doesn't have to be just reactive, it can be proactive as well.

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Eric Buhman | TrustRadius Reviewer
Eric Buhman
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Online Training

Chartbeat

No score
No answers yet
No answers on this topic

Google Analytics 360

Google Analytics 360 7.0
Based on 1 answer
There is a ton of information online about Google Analytics, but Google Analytics Premium users will have dedicated support and training from Google or an Authorized Reseller.

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Tyson Kirksey | TrustRadius Reviewer
Tyson Kirksey
View all 1 answers on this topic

Implementation Rating

Chartbeat

No score
No answers yet
No answers on this topic

Google Analytics 360

Google Analytics 360 10.0
Based on 5 answers
If you already have the basic version of GA installed, "getting" GA Premium happens immediately through a virtual flipping of the switch - no need to re-implement. You'll want to expand your use of custom dimensions and metrics (you get 10x the amount with Premium). Ideally, you'll be using a tag management solution to talk with GA Premium, in concert with implementing a dataLayer (to note, Google's Tag Manager platform is covered under the same GA Premium SLA, and it's free). There are some welcomed "configurations" with GA Premium, such as integrating with DoubleClick products, activating data driven attribution models, and building roll-up executive reports - but all of these are easy point and click solutions. In comparison with any other enterprise analytics solution, implementing GA and GA Premium is traditionally easier and more flexible. And if you have any trouble or need an extra set of hands for implementation, GA Certified Partners like LunaMetrics can help

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Eric Buhman | TrustRadius Reviewer
Eric Buhman
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Alternatives Considered

Chartbeat

Chartbeat really remains the gold standard in the tracking, measurement and display of realtime engagement metrics. If your site has sufficient audience benefit from immediate changes in content programming, display and design, it's a great tool with a highly refined and intuitive user experience. Plus, it's API allows for broad integration.

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Kurt Gessler | TrustRadius Reviewer
Kurt Gessler
View all 54 answers on this topic

Google Analytics 360

When compared to Adobe Analytics, I would rate Google Analytics 360 higher. Because it offers ease of tagging, unlimited segmentation of user and session data as well as integration with more advanced tools such as sugarCRM and Salesforce Marketing Clouds. So, our analysts are not limited by number of segments, queried data volume or missing transactional or campaign metrics. And, are able to create complete funnel reports from start to end of customer journey. Example: email, social or search click to landing on publicly facing .com site to login to ecommerce platform to buying a product. Once the analyst provides full customer journey analysis, marketing team can optimize it to reduce abandons.

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Anonymous | TrustRadius Reviewer
Verified User
View all 59 answers on this topic

Return on Investment

Chartbeat

  • I do not have access to the financial arrangements in place, but I would view Chartbeat as a key tool for the company with significant advantages over other analytical software.
  • Continued enhancement of the product, for instance picture previewer, would provide additional value to the service.

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Anonymous | TrustRadius Reviewer
Verified User
View all 54 answers on this topic

Google Analytics 360

  • Unlike AdWords, it's difficult to put a number on the ROI for GA 360. I was not in charge of pricing at my previous company, but offering analytic support to clients as part of a website optimization (and maybe even SEO) package certainly has value.
  • I imagine that having a direct line to Google consultants may be a value proposition to clients, but again, I was never a salesperson.
  • If you are a larger company for whom GA 360 is appropriate, then having the best tools money can buy (and the features therein) is always a nice thing to have in your back pocket.

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Anthony Burke | TrustRadius Reviewer
Anthony Burke
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Screenshots

Google Analytics 360

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