TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ClickDimensions

    Score8.4 out of 10
    N/AClickDimensions is an email marketing and marketing automation platform for Microsoft Dynamics CRM. Features include email marketing, web tracking, lead scoring, social discovery, campaign tracking, and form capture.N/A

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A
    Pricing
    ClickDimensionsDemandbase One
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ClickDimensionsDemandbase One
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—The Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.
    More Pricing Information
    Community Pulse
    ClickDimensionsDemandbase One
    Considered Both Products
    ClickDimensions
    No answer on this topic
    Demandbase
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    93%
    Would buy again
    115 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    83 Answers
    Happy with the feature set
    No answers on this topic
    96%
    Happy with the feature set
    118 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    99%
    Lived up to sales and marketing promises
    74 Answers
    Implementation went as expected
    No answers on this topic
    91%
    Implementation went as expected
    69 Answers
    Features
    ClickDimensionsDemandbase One
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    3.9
    10 Ratings
    66% below category average
    Demandbase One
    -
    Ratings
    WYSIWYG email editor5.38 Ratings00 Ratings
    Dynamic content4.010 Ratings00 Ratings
    Ability to test dynamic content1.410 Ratings00 Ratings
    Landing pages1.710 Ratings00 Ratings
    A/B testing3.710 Ratings00 Ratings
    Mobile optimization1.710 Ratings00 Ratings
    Email deliverability reporting4.610 Ratings00 Ratings
    List management6.09 Ratings00 Ratings
    Triggered drip sequences6.39 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    4.7
    10 Ratings
    51% below category average
    Demandbase One
    -
    Ratings
    Lead nurturing automation7.09 Ratings00 Ratings
    Lead scoring and grading5.09 Ratings00 Ratings
    Data quality management3.08 Ratings00 Ratings
    Automated sales alerts and tasks4.07 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    2.5
    7 Ratings
    101% below category average
    Demandbase One
    -
    Ratings
    Calendaring4.05 Ratings00 Ratings
    Event/webinar marketing1.06 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    5.5
    3 Ratings
    32% below category average
    Demandbase One
    -
    Ratings
    Social sharing and campaigns8.03 Ratings00 Ratings
    Social profile integration3.13 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    2.6
    9 Ratings
    97% below category average
    Demandbase One
    -
    Ratings
    Dashboards2.09 Ratings00 Ratings
    Standard reports2.09 Ratings00 Ratings
    Custom reports3.87 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    4.4
    10 Ratings
    54% below category average
    Demandbase One
    -
    Ratings
    API1.05 Ratings00 Ratings
    Role-based workflow & approvals1.05 Ratings00 Ratings
    Customizability2.07 Ratings00 Ratings
    Integration with Salesforce.com7.02 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.310 Ratings00 Ratings
    Integration with SugarCRM8.02 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    -
    Ratings
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Automated routing and prioritization00 Ratings6.439 Ratings
    Customer interaction histories00 Ratings6.443 Ratings
    Syndicated content00 Ratings4.03 Ratings
    Personalization00 Ratings6.240 Ratings
    Engagement data tracking00 Ratings6.847 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    -
    Ratings
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Ad campaign creation00 Ratings6.732 Ratings
    Display advertising00 Ratings7.132 Ratings
    Contextual advertising00 Ratings6.525 Ratings
    Social advertising00 Ratings5.726 Ratings
    Ad reporting and analytics00 Ratings6.433 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    -
    Ratings
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Standard visitor segmentation00 Ratings6.949 Ratings
    Behavioral visitor segmentation00 Ratings6.746 Ratings
    ABM sales intelligence00 Ratings6.548 Ratings
    Intent Data
    Comparison of Intent Data features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    -
    Ratings
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    3rd party intent signals00 Ratings6.547 Ratings
    Downstream intent signals00 Ratings6.546 Ratings
    Account identification00 Ratings6.851 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of ClickDimensions and Demandbase One
    Feature
    ClickDimensions
    -
    Ratings
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Automated workflow & orchestration00 Ratings6.944 Ratings
    Best Alternatives
    ClickDimensionsDemandbase One
    Small Businesses
    Vbout
    Score9.9 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ClickDimensionsDemandbase One
    Likelihood to Recommend
    2.0
    (10 ratings)
    6.7
    (225 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    4.7
    (30 ratings)
    Usability
    5.0
    (3 ratings)
    6.6
    (94 ratings)
    Availability
    -
    (0 ratings)
    7.0
    (2 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (2 ratings)
    Support Rating
    1.0
    (2 ratings)
    10.0
    (50 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    9.9
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (11 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    ClickDimensionsDemandbase One
    Likelihood to Recommend
    ClickDimensions
    ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
    Incentivized
    Read full review
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Pros
    ClickDimensions
    • The nurture campaign builder was great. Easy to use and to follow along with.
    • The drop and drag editor was easy to use and you could start using it with no training.
    • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
    Incentivized
    Read full review
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Cons
    ClickDimensions
    • Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
    • Managing customer preferences and subscriptions felt extremely convoluted
    • Interfaces generally not intuitive
    • Reporting was not in the class of competitors
    • Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
    Incentivized
    Read full review
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Likelihood to Renew
    ClickDimensions
    I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
    Incentivized
    Read full review
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Usability
    ClickDimensions
    I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
    Read full review
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Reliability and Availability
    ClickDimensions
    No answers on this topic
    Demandbase
    Seems to always work.
    Read full review
    Performance
    ClickDimensions
    No answers on this topic
    Demandbase
    It's pretty fast.
    Read full review
    Support Rating
    ClickDimensions
    You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
    Read full review
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    In-Person Training
    ClickDimensions
    No answers on this topic
    Demandbase
    She was fine, but we only had one session
    Read full review
    Online Training
    ClickDimensions
    No answers on this topic
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Implementation Rating
    ClickDimensions
    No answers on this topic
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Alternatives Considered
    ClickDimensions
    Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
    Incentivized
    Read full review
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Return on Investment
    ClickDimensions
    • Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
    • Lead scoring helps develop more qualified leads.
    Incentivized
    Read full review
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    ScreenShots

    ClickDimensions Screenshots

    Screenshot of Create email templates inside Dynamics CRM with our drag and drop email editorScreenshot of Collect contact and lead data through web forms and landing pagesScreenshot of Build multi-channel, automated campaigns using an easy drag and drop interfaceScreenshot of View your marketing performance at a glance right inside DynamicsScreenshot of Use reporting to accurately measure your sales and marketing campaigns

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot