CodeTwo Email Signatures 365 vs. Terminus ABM Platform

We use CodeTwo Email Signatures 365 with Office 365 and the integration is fantastic. I never have to worry if a use isn't going to see the right template, or if the plugin isn't going to work right. The system just works as advertised and it does it well. The signature templates are very easy to use and apply.

Incentivized

Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.

Incentivized

• Uniform Signatures: CodeTwo Email Signatures 365 allows administrators to create and manage email signatures centrally, ensuring all employees have consistent and professional signatures across their entire organization.
• Automated Disclaimers: Automatically appends legal disclaimers and compliance-related information to all outgoing emails, which is crucial for industries with strict regulatory requirements.
• Promotional Banners: Allows the inclusion of promotional banners, links to recent blog posts, or company news in email signatures, turning every email into a marketing opportunity.

• Serving account targeted ads across a wide range of display ad providers
• Matching account based browsing data to target lists
• Identifying need and interest in particular accounts with intent data
• Identifying anonymous web traffic on our site from target accounts
• Reporting on ABM activity and metrics

Incentivized

• I would absolutely love to see the introduction of being able to force a branding format (Font, size etc) across our email real estate, this was a feature moons ago but would love to see this come back especially when Microsoft can kill all this for you at the drop of a hat....erm Aptos makes me sad!
• Easier to navigate training and how to videos to allow you to work out how to make changes and be creative yourself more
• I genuinely cant think of another point here!

• Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
• Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
• Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
• There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).

Incentivized

The solution is pretty much set-and-forget. It does what it needs to do, nothing more, nothing less, and it does it very well.

Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate

Incentivized

As already described, the set-up process is kept totally simple. This makes setup quick even for untrained administrators. If anything is unclear, you can find all the information you need on the manufacturer's website. As access and configuration are carried out via the web browser, adjustments can be made from any end device. Whether on the move, in the office or at home.

We have not witnessed any downtime so far ...

There are no performance issues related

No problems but we had a couple of questions about functionality or edge use cases and anytime I contacted CodeTwo Email Signatures 365 support I was absolutely happy with their responses. Very helpful, polite and smart people are working over at CodeTwo Email Signatures 365 support. I would suggest other companies to take note on CodeTwo Email Signatures 365's quality of support and service.

Incentivized

It is important to make sure Active Directory is correctly populated and that content is standardized, eg telephone number formats.

Unfortunately, we have often had problems with CI-Sign. Rolling out the signatures often didn't work and the administration was a problem for our e-mail administrators every time. In addition, the support was unfortunately not good. All this is better with CodeTwo Email Signatures 365. Above all, we are delighted with the application's outstanding support.

Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.

Incentivized

The product is very reliable :-)

• End user spend less time to no time at all with setting up or editing their signatures
• Signatures are always conform to company standards
• It can take a few seconds for the signature to be inserted, this might bother some users

Incentivized

• Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
• 900% increase in deal size after using chat with our advertising campaigns
• 50% higher attendance for our events when leveraging our intent data for targeting