Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognito Forms
Score 8.4 out of 10
N/A
Cognito Forms, from the company of the same name in South Carolina, is presented by the vendor as an easy-to-use online form builder, allowing anyone to create, publish, and manage forms, with free and paid plans. With it, users can create unlimited forms including registration forms, payment forms, and surveys without coding. Forms can be embedded directly into a website, and form submissions can be viewed from any device, any time.
$19
per month 2 users
Google Forms
Score 8.5 out of 10
N/A
Google Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A
Pollfish
Score 9.2 out of 10
N/A
Pollfish is a survey platform that aims to provide reliable consumer data quickly. It is designed for businesses of any size, including market research agencies, marketing departments, advertising agencies, product development teams, and consulting firms. The platform offers features such as fast surveys and advanced filtering options, to empower businesses to make informed decisions based on high-quality results.
$0.95
one-time fee per completed survey
Pricing
Cognito FormsGoogle FormsPollfish
Editions & Modules
Free
$0
1 user
Pro
$19
per month 2 users
Team
$39
per month 5 users
Enterprise
$129
per month 20 users
No answers on this topic
DIY Platform
Starting at $0.95
per response
Full Service Projects
Projects start at $5,000
per project
Enterprise
Packages starting at $10,000
per year annual commitment
Offerings
Pricing Offerings
Cognito FormsGoogle FormsPollfish
Free Trial
NoNoNo
Free/Freemium Version
YesNoYes
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cognito FormsGoogle FormsPollfish
Considered Multiple Products
Cognito Forms

No answer on this topic

Google Forms
Chose Google Forms
Cognito Forms are really great because of the high degree of customisation that can be done. You can seriously build some amazing workflows using them which we do use for more intricate projects
Chose Google Forms
Google Forms is the low cost, easy to use option. In reality, this positions Google Forms as truly a unique product. The only instance where Google Forms doesn’t apply is when you need to source respondents or need to conduct live interviews. But, Google Forms is the best for …
Pollfish
Chose Pollfish
Pollfish was more suited for my needs to design surveys for strangers to use and get paid responses. It was definitely newer, and while it had some glitches and shortcomings, it had a better UX than some of the others.
Chose Pollfish
Much better and deeper functionality, easier to use as well.
Chose Pollfish
Easy to use, excellent customer service, decent templates
Chose Pollfish
We selected Pollfish because it was more user friendly, cost effective, and advanced in its capabilities.
Chose Pollfish
Pollfish is the most cost effective and the quickest survey platform. However there are questions when it comes to the actual reliability of the results that are retrieved from Pollfish surveys. However, its speed makes it tough to use other platforms, even at a potential …
Chose Pollfish
Honestly, it came down to having a user-friendly platform at an affordable cost. For the type of analysis we do, we don’t need a heavy, highly complex solution like Qualtrics -- after trying it, we found it far too intimidating and expensive to maintain. Pollfish provides a …
Features
Cognito FormsGoogle FormsPollfish
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Cognito Forms
8.3
4 Ratings
4% above category average
Google Forms
6.6
122 Ratings
19% below category average
Pollfish
7.0
49 Ratings
13% below category average
Survey templates8.54 Ratings7.7113 Ratings8.249 Ratings
Themes7.04 Ratings6.0111 Ratings6.434 Ratings
Custom logo/branding9.54 Ratings6.199 Ratings6.434 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Cognito Forms
8.7
4 Ratings
3% above category average
Google Forms
8.0
120 Ratings
6% below category average
Pollfish
8.9
54 Ratings
5% above category average
Changes to live survey8.53 Ratings9.0114 Ratings8.136 Ratings
Question design help8.54 Ratings7.297 Ratings8.750 Ratings
Multiple question types9.04 Ratings7.9119 Ratings9.854 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Cognito Forms
9.5
4 Ratings
13% above category average
Google Forms
7.0
109 Ratings
17% below category average
Pollfish
8.6
52 Ratings
4% above category average
Survey logic flexibility9.54 Ratings7.0109 Ratings8.652 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Cognito Forms
9.5
4 Ratings
16% above category average
Google Forms
8.4
121 Ratings
4% above category average
Pollfish
8.4
54 Ratings
4% above category average
Response tracking9.03 Ratings8.2119 Ratings9.052 Ratings
Data export9.54 Ratings8.1115 Ratings8.554 Ratings
Standard reports10.04 Ratings7.9112 Ratings8.147 Ratings
Custom reports9.54 Ratings9.285 Ratings7.739 Ratings
Analytics9.54 Ratings8.493 Ratings8.744 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Cognito Forms
9.8
4 Ratings
13% above category average
Google Forms
8.1
115 Ratings
6% below category average
Pollfish
9.3
38 Ratings
8% above category average
Access controls9.54 Ratings8.0112 Ratings9.338 Ratings
Compliance10.04 Ratings8.189 Ratings00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Cognito Forms
9.3
3 Ratings
14% above category average
Google Forms
7.7
89 Ratings
5% below category average
Pollfish
9.2
43 Ratings
13% above category average
Vendor-offered crowdsourcing9.53 Ratings7.841 Ratings9.640 Ratings
Respondent restrictions9.03 Ratings7.687 Ratings8.839 Ratings
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Score 9.7 out of 10
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Qualaroo
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Qualaroo
Qualaroo
Score 6.1 out of 10
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Score 6.1 out of 10
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User Ratings
Cognito FormsGoogle FormsPollfish
Likelihood to Recommend
9.5
(6 ratings)
9.7
(116 ratings)
-
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(3 ratings)
-
(0 ratings)
Usability
8.5
(5 ratings)
9.2
(56 ratings)
-
(0 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
Support Rating
8.5
(3 ratings)
8.0
(48 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
3.0
(1 ratings)
-
(0 ratings)
User Testimonials
Cognito FormsGoogle FormsPollfish
Likelihood to Recommend
Cognito Forms
It's excellent for small sets of forms, from simple to highly complex It's not good at scale. With over 170 forms now, we desperately need some way to manage and maintain shared content once Cognito does not help. Their approach is that you can copy a working form (great) and modify it to create the next one. That's how we've got so many forms...
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Google
Google Forms is great for simple surveys, such as quick polls, but any logic beyond conditional pages is not supported. Google Forms is best used when the survey participants have and are permitted to use a Google Account to fill out the form; we ran into issues with hospital IT departments. I don't believe there's a better free tool out there than Google Forms, though.
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Prodege LLC
Despite its minor shortcomings, PollFish is still very good for startups that need to gauge their product idea's potential acceptance and customer demand, and also very useful for fine-tuning their branding, messaging, product features, and even pricing. This is so much better than traditional polling and surveying, which were more expensive and much slower in the past.
Read full review
Pros
Cognito Forms
  • New Hire Form - It announces the new hire and provides direction to several departments on their needs, computer, phone, security level, etc.
  • Terminations - We use it to shut off security, badges, computers, track phone, electronics, etc.
  • Temp Form - It provides an avenue to enter them into our payroll system for tracking hours, also, for the start and end dates.
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Google
  • Live results: When a user completes the form the results are added instantly.
  • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
  • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
  • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
Read full review
Prodege LLC
  • Obtain people's opinions on a specific topic, both quantitatively and qualitatively, as it has option for open answers.
  • Being able to segment my audience not only by country and state, but also by city and even socioeconomic level (something that is particularly difficult outside of the United States).
  • Be able to insert videos in order to make quick creativity tests.
  • Obtain quick results. Most of the times in only one day, even with specific segmentations.
Read full review
Cons
Cognito Forms
  • It isnt the most user friendly if you have someone who isnt experienced
  • Learning curve is pretty high
  • Should be easier to customise the formatting
Read full review
Google
  • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
  • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
Read full review
Prodege LLC
  • The survey editor UI can be quite annoying. The way it scrolls back up to the top of the page whenever I click on a question to edit it makes it so that the page is constantly moving.
  • Oftentimes I get an "oops an error occurred" message but it never actually explains what is going wrong.
  • Customer support can sometimes take a long time to respond making it challenging when faced with a platform question or capability I am not familiar with.
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Likelihood to Renew
Cognito Forms
No answers on this topic
Google
I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
Read full review
Prodege LLC
No answers on this topic
Usability
Cognito Forms
We have been using Cognito Forms for over 5 years. We find it very easy use and it is part of the programs we use on a daily basis.
Read full review
Google
Overall ease of use for staff, volunteers, and adult learners, and easy to get reports and to share reports via Sheets. As a free tool, it does more than expected. Easy to change the look and brand it to your organization, or just make it more fun, depending on what you want to use it for.
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Prodege LLC
For what it is and what it offers, I think it is very user friendly, intuitive and reactive. As long as you don't treat it as a powerful full service research tool and look at it more as the scrappy DIY option, it will actually exceed expectations.
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Reliability and Availability
Cognito Forms
No answers on this topic
Google
In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
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Prodege LLC
No answers on this topic
Performance
Cognito Forms
No answers on this topic
Google
One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
Read full review
Prodege LLC
No answers on this topic
Support Rating
Cognito Forms
Very friendly and helpful, but typically takes at least one day to respond. However, when they do respond they dive right into the specific form I ask about and tell me exactly how to fix what I need help with
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Google
We haven't used much official support for Google Forms. However, because it is so widely used, there are a ton of articles and guides available online to help administrators of varying technical abilities to work through problems that arise. Additionally, Google provides an official support forum where there are discussions with other users as well as Google developers that can help address issues if needed.
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Prodege LLC
No answers on this topic
Implementation Rating
Cognito Forms
No answers on this topic
Google
Google Forms doesn't really require "implementation": simply log into GDrive and create a survey! You can configure settings per survey to, for example, automatically write responses to a GSheet.
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Prodege LLC
No answers on this topic
Alternatives Considered
Cognito Forms
I have not used any other programs like Cognito Forms. I have been with my company for almost two years. I very much like the ease of this system and its capabilities. I like knowing everyone is using the same thing. I do not foresee us making any changes to our current use of Cognito Forms.
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Google
Although both platforms offer similar functionalities, Google Form has a personal advantage and it is the impeccable integration with the different applications of the Google suite, this allows to make use of all of them in a transparent way, which in the work environment allows to perform work efficiently and without affecting the quality of it.
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Prodege LLC
Pollfish is the most cost effective and the quickest survey platform. However there are questions when it comes to the actual reliability of the results that are retrieved from Pollfish surveys. However, its speed makes it tough to use other platforms, even at a potential sacrifice of the quality of data.
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Scalability
Cognito Forms
No answers on this topic
Google
GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
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Prodege LLC
No answers on this topic
Return on Investment
Cognito Forms
  • We've been able to get away from Word and pdf forms and build a functionality that is conditional on form content
  • The speed of getting a good-enough version up and running to meet an immediate business need is outstanding
  • The cost of improving a set of almost good-enough forms or propagating a change in business rules is depressing
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Google
  • High positive impact and return of investment; easy to use and seamlessly integrated with current Google Drive and Suite
  • Ability to create surveys on demand and quickly, saving time and energy
  • Easy to train others in using Google Forms so that there is not a bottleneck of knowledge
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Prodege LLC
  • Drives a lot of traffic to our website when consumer insights pieces are put out
  • Had one customer request a meeting based on seeing our consumer data leading to a $100,000+ close on an opportunity
  • Drives our strategy for certain areas of our product development
Read full review
ScreenShots

Pollfish Screenshots

Screenshot of an executive ready report generated with AI Reports, with comprehensive AI survey analysis. The engine reads questionnaire context, runs statistical tests, and codes open-ended responses to draft a polished, evidence-based report.