Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contentful
Score 7.5 out of 10
N/A
Contentful is a cloud based CMS solution that provides the ability to manage content across multiple platforms.The editing interface allows for managing content interactively and provides developers the ability to deliver the content with the programming language and template framework of their choice.
$0
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$5
per month
Webflow
Score 8.7 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
ContentfulEcwid by LightspeedWebflow
Editions & Modules
Lite
$300
per month
Community
Free
Enterprise
Custom
Starter
$5
per month
Venture
$30
per month
Business
$55
per month
Unlimited
$130
per month
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
ContentfulEcwid by LightspeedWebflow
Free Trial
YesNoYes
Free/Freemium Version
YesNoYes
Premium Consulting/Integration Services
YesYesNo
Entry-level Setup FeeOptionalOptionalNo setup fee
Additional DetailsA 16% discount is offered for annual billing.Up to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
ContentfulEcwid by LightspeedWebflow
Considered Multiple Products
Contentful
Chose Contentful
Webflow is stronger in terms of being a WYSIWYG platform. Contentful however is easier for us to integrate with our many other services that need to be orchestrated by a single application, which we accomplish by creating and referencing Contentful components and entries. Webflo…
Ecwid by Lightspeed

No answer on this topic

Webflow

No answer on this topic

Features
ContentfulEcwid by LightspeedWebflow
Security
Comparison of Security features of Product A and Product B
Contentful
8.5
10 Ratings
4% above category average
Ecwid by Lightspeed
-
Ratings
Webflow
7.8
16 Ratings
5% below category average
Role-based user permissions8.510 Ratings00 Ratings7.816 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Contentful
9.5
12 Ratings
20% above category average
Ecwid by Lightspeed
-
Ratings
Webflow
8.2
13 Ratings
6% above category average
API9.311 Ratings00 Ratings8.113 Ratings
Internationalization / multi-language9.79 Ratings00 Ratings8.311 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Contentful
7.8
13 Ratings
0% above category average
Ecwid by Lightspeed
-
Ratings
Webflow
8.1
19 Ratings
4% above category average
WYSIWYG editor7.34 Ratings00 Ratings8.119 Ratings
Code quality / cleanliness9.58 Ratings00 Ratings8.518 Ratings
Admin section9.311 Ratings00 Ratings6.919 Ratings
Page templates7.64 Ratings00 Ratings8.318 Ratings
Library of website themes7.52 Ratings00 Ratings8.315 Ratings
Mobile optimization / responsive design4.57 Ratings00 Ratings9.519 Ratings
Publishing workflow9.312 Ratings00 Ratings8.418 Ratings
Form generator7.01 Ratings00 Ratings7.115 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Contentful
9.4
12 Ratings
23% above category average
Ecwid by Lightspeed
-
Ratings
Webflow
7.4
19 Ratings
1% below category average
Content taxonomy10.011 Ratings00 Ratings7.114 Ratings
SEO support10.09 Ratings00 Ratings8.516 Ratings
Bulk management9.08 Ratings00 Ratings6.516 Ratings
Availability / breadth of extensions9.08 Ratings00 Ratings7.317 Ratings
Community / comment management9.01 Ratings00 Ratings7.513 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Contentful
-
Ratings
Ecwid by Lightspeed
10.0
13 Ratings
25% above category average
Webflow
-
Ratings
Product catalog & listings00 Ratings10.013 Ratings00 Ratings
Product management00 Ratings10.013 Ratings00 Ratings
Bulk product upload00 Ratings10.06 Ratings00 Ratings
Branding00 Ratings10.011 Ratings00 Ratings
Mobile storefront00 Ratings10.011 Ratings00 Ratings
Product variations00 Ratings10.013 Ratings00 Ratings
Website integration00 Ratings10.012 Ratings00 Ratings
Visual customization00 Ratings10.013 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Contentful
-
Ratings
Ecwid by Lightspeed
10.0
12 Ratings
27% above category average
Webflow
-
Ratings
Abandoned cart recovery00 Ratings10.011 Ratings00 Ratings
Checkout user experience00 Ratings10.011 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Contentful
-
Ratings
Ecwid by Lightspeed
10.0
12 Ratings
18% above category average
Webflow
-
Ratings
eCommerce security00 Ratings10.012 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Contentful
-
Ratings
Ecwid by Lightspeed
10.0
11 Ratings
26% above category average
Webflow
-
Ratings
Promotions & discounts00 Ratings10.011 Ratings00 Ratings
Personalized recommendations00 Ratings10.07 Ratings00 Ratings
SEO00 Ratings10.09 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Contentful
-
Ratings
Ecwid by Lightspeed
10.0
13 Ratings
22% above category average
Webflow
-
Ratings
Order processing00 Ratings10.013 Ratings00 Ratings
Inventory management00 Ratings10.011 Ratings00 Ratings
Shipping00 Ratings10.012 Ratings00 Ratings
Custom functionality00 Ratings10.013 Ratings00 Ratings
Best Alternatives
ContentfulEcwid by LightspeedWebflow
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
ContentfulEcwid by LightspeedWebflow
Likelihood to Recommend
8.3
(13 ratings)
10.0
(13 ratings)
8.6
(22 ratings)
Likelihood to Renew
-
(0 ratings)
9.6
(2 ratings)
10.0
(1 ratings)
Usability
9.0
(3 ratings)
10.0
(8 ratings)
8.6
(14 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
1.0
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
1.0
(1 ratings)
Support Rating
-
(0 ratings)
8.6
(7 ratings)
6.5
(3 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
-
(0 ratings)
Configurability
-
(0 ratings)
8.2
(1 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
1.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
ContentfulEcwid by LightspeedWebflow
Likelihood to Recommend
Contentful
It's a great all rounder for content projects. It's easy in the basics and powerful in the complex, data heavy scenarios. Extending the platform is straightforward and the SDK gives you everything you need. If you have many many varying content types , it gets expensive and perhaps not the best choice .
Read full review
Ecwid
Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
Read full review
Webflow
Since the purpose in my case is to build a small professional looking site to present project outcomes and other research, I can create custom fields and design experimentations. Webflow builds sites that are super professional, with many amazing templates that don't look cheap. Additionally, I can test responsive layouts. Apart from this, I used 1-2 static pages to illustrate key findings for example what a multilingual site could look like with screenshots without needing CMS in free version, which are all the valuable skills to acquire. Compared to WordPress, Webflow is expensive with limited free features, although it has really cool additional features that will make the site I build stand out.
Read full review
Pros
Contentful
  • Flexible. This CMS can be easily extended and provide access to dynamic content
  • Simple. The WYSWG is very easy to work with and identifying pages and content in the system is fairly easy
  • Clean Interface. The interface is clean and uncluttered keeping focus on the content and not other factors.
Read full review
Ecwid
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
Read full review
Webflow
  • Saves time- because I don't have to do double entry of content.
  • It saves money. I like that it is an all-in-one system, so I don't have to host elsewhere.
  • Flexibility - Webflow provides me with a lot of flexibility in my webpage design, allowing me to adjust pages as needed, depending on the content types.
Read full review
Cons
Contentful
  • Contentful uses "references" to allow you to build very modular content. If I have a "slider" content type, I can create a "slide" content type which references a "button" content type, and so forth. This works well, but I occasionally wish there was a better solution for one-off content, like a settings page. Currently, this is done for creating an entire content type called "settings" with a single entry. Not a big deal, but not ideal, either.
  • There are a few quirks with GatsbyJS integration, etc, but these issues are being fixed and improved upon very quickly.
  • A minor gripe, but Contentful does not have a way to organize fields within an entry. Entries with many fields are somewhat tiresome to scroll through.
Read full review
Ecwid
  • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
  • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
  • Expensive customization - if you want to customize anything, it is very expensive
Read full review
Webflow
  • Brand recognition is still behind WordPress, which can make it a challenging sell for clients looking to play it safe in their CMS decision.
  • The CMS is ideal for smaller datasets, but higher content sites introduce some minor challenges.
  • Alignment between designers and developers is key prior to implementation. The flexibility of the platform requires careful planning to avoid over-engineering.
Read full review
Likelihood to Renew
Contentful
No answers on this topic
Ecwid
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
Read full review
Webflow
It's the perfect balance of GUI and code control
Read full review
Usability
Contentful
It is a very easy to use and configure application. I find that it is on the user to manage the content after the models have been created, yet I still do not encounter issues finding or creating new components for our site. It is easy to set up and easy to navigate.
Read full review
Ecwid
I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
Read full review
Webflow
Webflow is very easy for a beginner to get started with and achieve good results, but to achieve an expert level of understanding requires experience and some web development knowledge. HTML5, CSS3 and JavaScript knowledge aren't required to use Webflow, but an expert will know BEM class naming patterns, be able to create reusable elements and design systems, and add 3rd party integrations that require custom code.
Read full review
Reliability and Availability
Contentful
No answers on this topic
Ecwid
Always available. Very reliable
Read full review
Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
Read full review
Performance
Contentful
No answers on this topic
Ecwid
Good overall performance both in desktop and mobile
Read full review
Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
Read full review
Support Rating
Contentful
No answers on this topic
Ecwid
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
Read full review
Webflow
I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
Read full review
Implementation Rating
Contentful
No answers on this topic
Ecwid
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
Read full review
Webflow
No answers on this topic
Alternatives Considered
Contentful
Easy to use and much more organized as a single platform versus multi. The layout is clean and easy to read and we don’t have to worry about certain users safe guarding data or content then losing it when they leave the company. It’s a one stop shop for imagery
Read full review
Ecwid
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
Read full review
Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
Read full review
Scalability
Contentful
No answers on this topic
Ecwid
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
Read full review
Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
Read full review
Return on Investment
Contentful
  • Contentful has saved us valuable development time that was previously spent doing deploys for minor content updates.
  • Contentful has helped us maintain consistent documentation, reducing time needed to review for consistency.
  • Can't say we've really experienced any negative ROI impacts from using Contentful, but we've run into some limitations in adding too many content models and the next pricing tier is substantially more expensive.
Read full review
Ecwid
  • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
  • It can be implemented quickly for basic online stores.
  • Once the system is configured, ROI will dramatically go up.
Read full review
Webflow
  • Webflow vast marketing makes it easy for me to sell the product
  • Webflow has been growing so much in recent year that more and more clients ask for it, and the demand is only increasing.
  • Big companies understand the power of Webflow and big companies tend to have a large budget for their web projects.
Read full review
ScreenShots

Contentful Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.