What users are saying about
57 Ratings
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Top Rated
1733 Ratings
57 Ratings
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Score 6 out of 100

HubSpot CRM

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Top Rated
1733 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

  • Copper ranks higher in 1 feature set: Platform
  • HubSpot CRM ranks higher in 9 feature sets: Sales Force Automation, Customer Service & Support, Marketing Automation, CRM Project Management, CRM Reporting & Analytics, Customization, Security, Social CRM, Integrations with 3rd-party Software

Sales Force Automation

4.6

Copper

46%
8.1

HubSpot CRM

81%
HubSpot CRM ranks higher in 9/9 features

Customer data management / contact management

6.0
60%
18 Ratings
8.8
88%
548 Ratings

Workflow management

3.3
33%
17 Ratings
8.3
83%
530 Ratings

Territory management

5.0
50%
4 Ratings
7.3
73%
184 Ratings

Opportunity management

5.6
56%
17 Ratings
8.3
83%
507 Ratings

Integration with email client (e.g., Outlook or Gmail)

8.3
83%
18 Ratings
8.5
85%
536 Ratings

Contract management

5.9
59%
9 Ratings
7.9
79%
185 Ratings

Quote & order management

2.0
20%
7 Ratings
7.9
79%
334 Ratings

Interaction tracking

4.5
45%
17 Ratings
8.6
86%
513 Ratings

Channel / partner relationship management

1.1
11%
7 Ratings
7.3
73%
186 Ratings

Customer Service & Support

3.6

Copper

36%
7.4

HubSpot CRM

74%
HubSpot CRM ranks higher in 3/3 features

Case management

2.9
29%
9 Ratings
7.6
76%
331 Ratings

Call center management

3.3
33%
5 Ratings
7.2
72%
284 Ratings

Help desk management

4.4
44%
7 Ratings
7.4
74%
303 Ratings

Marketing Automation

2.9

Copper

29%
8.7

HubSpot CRM

87%
HubSpot CRM ranks higher in 2/2 features

Lead management

4.4
44%
15 Ratings
8.6
86%
467 Ratings

Email marketing

1.4
14%
9 Ratings
8.7
87%
464 Ratings

CRM Project Management

3.8

Copper

38%
7.8

HubSpot CRM

78%
HubSpot CRM ranks higher in 3/3 features

Task management

4.7
47%
18 Ratings
8.3
83%
487 Ratings

Billing and invoicing management

1.7
17%
5 Ratings
7.0
70%
223 Ratings

Reporting

5.0
50%
16 Ratings
8.2
82%
457 Ratings

CRM Reporting & Analytics

6.3

Copper

63%
8.1

HubSpot CRM

81%
HubSpot CRM ranks higher in 3/3 features

Forecasting

5.6
56%
15 Ratings
7.7
77%
379 Ratings

Pipeline visualization

6.9
69%
17 Ratings
8.4
84%
473 Ratings

Customizable reports

6.4
64%
15 Ratings
8.2
82%
465 Ratings

Customization

5.1

Copper

51%
7.8

HubSpot CRM

78%
HubSpot CRM ranks higher in 4/4 features

Custom fields

8.0
80%
18 Ratings
8.4
84%
487 Ratings

Custom objects

4.9
49%
12 Ratings
8.2
82%
405 Ratings

Scripting environment

4.1
41%
3 Ratings
6.3
63%
133 Ratings

API for custom integration

3.5
35%
8 Ratings
8.2
82%
313 Ratings

Security

8.4

Copper

84%
8.6

HubSpot CRM

86%
Copper ranks higher in 1/2 features

Single sign-on capability

8.9
89%
12 Ratings
8.6
86%
397 Ratings

Role-based user permissions

8.0
80%
12 Ratings
8.6
86%
440 Ratings

Social CRM

2.1

Copper

21%
7.8

HubSpot CRM

78%
HubSpot CRM ranks higher in 2/2 features

Social data

2.2
22%
12 Ratings
7.8
78%
322 Ratings

Social engagement

2.0
20%
7 Ratings
7.8
78%
317 Ratings

Integrations with 3rd-party Software

2.0

Copper

20%
8.0

HubSpot CRM

80%
HubSpot CRM ranks higher in 2/2 features

Marketing automation

3.0
30%
12 Ratings
8.4
84%
351 Ratings

Compensation management

1.0
10%
1 Rating
7.5
75%
200 Ratings

Platform

7.2

Copper

72%
7.1

HubSpot CRM

71%
Copper ranks higher in 1/1 features

Mobile access

7.2
72%
16 Ratings
7.1
71%
411 Ratings

Attribute Ratings

  • HubSpot CRM is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

Likelihood to Recommend

3.0

Copper

30%
19 Ratings
8.6

HubSpot CRM

86%
581 Ratings

Likelihood to Renew

Copper

N/A
0 Ratings
9.3

HubSpot CRM

93%
7 Ratings

Usability

4.7

Copper

47%
10 Ratings
8.8

HubSpot CRM

88%
483 Ratings

Support Rating

2.8

Copper

28%
12 Ratings
8.2

HubSpot CRM

82%
17 Ratings

Implementation Rating

Copper

N/A
0 Ratings
9.1

HubSpot CRM

91%
10 Ratings

Likelihood to Recommend

Copper

It is very easy to use to enter client information and opportunities, as well as follow-up tasks. I use the program every day to set myself up with a client follow-up list on a specific day each week when I either call a client, follow up on an opportunity, or simply schedule a service for them.
Mark Caliendo | TrustRadius Reviewer

HubSpot CRM

HubSpot CRM helps in organizing your deals and the different stages of the deal in a very nice way. It gives information about which emails were opened by your recipient and gives this information in real-time, this gives some insights into what your recipient may be thinking. I think this is so far a complete tool and does not have any flip side, you may not want to buy it if your outreach volume is less and the free version would be more than enough.
Nandkumar Bhujbal | TrustRadius Reviewer

Pros

Copper

  • I think the Opportunities Pipeline is probably the best feature of the CRM. The versatility of it allows for pipelines to be made for not only sales but myriad of other ways.
  • Copper's commitment to customer satisfaction is pretty spectacular. Many CRMs aren't as dedicated to this and provide their customers with simple how to articles that fall short of being an actual help.
  • Copper's ability to sync with Google is an undersold perk. If a company relies on the Google workspace, Copper is an amazing tool to work alongside with Google.
Anonymous | TrustRadius Reviewer

HubSpot CRM

  • Sequences- setting up email/call campaign sequences for automated emails.
  • Automated emails shut off once the customer has responded so you can make a manual reply.
  • Very user friendly for your sales or account manager staff.
  • The ability to make templates for email and email tracking allows you to see how many times you have touched the client.
  • Setting up meetings and including a Zoom link is very simple and it tracks it in the activity thread.
  • Setting up tasks for daily operations allows you to never miss contacting or reengaging with a customer.
  • The ability to create new companies and HubSpot pulls in their financial information.
  • The analytics section allows you to be able to see your daily progress.
  • The dashboard helps you manage your pipeline for sales and productivity.
  • The ability to see email templates made across your department is very helpful.
  • User friendly!!!
Adrianne L. Watson | TrustRadius Reviewer

Cons

Copper

  • Copper automatically pulls leads' social information and picture. Sometimes this information is not accurate.
  • We did not have a successful integration with RingCentral (web phone and meeting app) but this isn't a huge drawback.
  • I am pleased using Copper and can't think of any other cons since implementation.
Erik Viager | TrustRadius Reviewer

HubSpot CRM

  • There is a lot of upsells within HubSpot. So while the custom sales reporting is great - I believe you have to pay more for it on most plans.
  • The ability to enroll contacts in a sales drip campaign is on a 1-to-1 basis which can be cumbersome if you have an influx of leads.
  • Depending on list size, email sends can be slow as it sends in batches.
Sura Hart | TrustRadius Reviewer

Pricing Details

Copper

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$25 per month per user

Copper Editions & Modules

Edition
Basic$25.001
Professional$59.001
Business$119.001
  1. per month per user
Additional Pricing Details

HubSpot CRM

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

$0 Per Month [Unlimited Users]

HubSpot CRM Editions & Modules

Edition
Free Forever$01
CRM Bundle$502
  1. Per Month [Unlimited Users]
  2. per month
Additional Pricing Details

Likelihood to Renew

Copper

No score
No answers yet
No answers on this topic

HubSpot CRM

HubSpot CRM 9.3
Based on 7 answers
Because it's integrated with HubSpot marketing platform, which is indispensable, and works simply and seamlessly with the marketing platform. The CRM is intuitive, never a time burden, and makes doing business development work a whole lot easier and enjoyable. I think at this point it's safe and fair to say we would be somewhat lost without the CRM.
Greg Linnemanstons | TrustRadius Reviewer

Usability

Copper

Copper 4.7
Based on 10 answers
I would rate Copper overall usability as a 10. It is easy to use. I am not extremely computer friendly so I needed to find something that would fit what I can do. Copper definitely fit the bill. I would highly recommend it to anyone of any level of computer knowledge.
Jason Tenzer | TrustRadius Reviewer

HubSpot CRM

HubSpot CRM 8.8
Based on 483 answers
I have used Pipedrive and Salesforce, and they all provide outlook at sales. I think Hubspot worked really well as an inclusive marketing, CRM, forecasting tool. As a sales rep, Pipedrive was easier to use, but lacked all the reporting necessary for our leadership team. I have not used Salesforce in a while, but I remember it being more sales focused
Art Pierce | TrustRadius Reviewer

Support Rating

Copper

Copper 2.8
Based on 12 answers
It has been so far so good, they have been quick to respond to queries, and do follow up as well. But then again this is a work in progress and I guess they would not have a solution to every problem every posed to them right away. Hence I will refrain from making any judgments.
Ben J. Varghese | TrustRadius Reviewer

HubSpot CRM

HubSpot CRM 8.2
Based on 17 answers
I love the HubSpot support team - they have always been fantastic to work with and extremely helpful. Whether it's via chat or an email, I never wait long for a response and they don't just "answer the question." They dig deep with you when figuring out a solution, and make sure to give you all the information you need to ensure you're ready to go.
Sereena Schneider (LION) | TrustRadius Reviewer

Implementation Rating

Copper

No score
No answers yet
No answers on this topic

HubSpot CRM

HubSpot CRM 9.1
Based on 10 answers
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Greg Linnemanstons | TrustRadius Reviewer

Alternatives Considered

Copper

ProsperWorks is just an amazing lightweight CRM. Unless you're a large organization that needs to build out crazy custom reporting and tools that integrate into your CRM, Prosperworks is the best bet. Instead of being an IT project that you need to get a bunch of other people involved in, it just works and allows the very basic job of managing customer relationships to be done effectively. Salesforce is too bloated for a small organization, and while HubSpot is pretty decent it just doesn't match the Gmail integration and usability of Prosperworks.
Scott Entwistle | TrustRadius Reviewer

HubSpot CRM

Hubspot CRM is a way of Zoho CRM in terms of many aspects - such as functionalities, ability to make changes, flexibility, data visual dashboards, email sequences, logic-based workflows, and many more. Also, the data flow between marketing and sales on HubSpot helps both teams take informed decisions which were not happening with a Zoho CRM.
Varun Naidu | TrustRadius Reviewer

Return on Investment

Copper

  • Speed to call leads has increased for us over 32%.
  • Opportunities have not fallen through the cracks with collaboration efforts from CS and Sales.
  • Saves us time inputting information into just Copper vs. multiple clicks and crappy integrations with other CRMs.
Kelly Wasden | TrustRadius Reviewer

HubSpot CRM

  • If you're a larger company with a lot of contacts, the platform will feel expensive. But when looking at it compared to money saved in direct mail and other offline outreach tactics (with less trackability and possibly less effectiveness), the value is more than there.
  • The integrations and automations are allowing for smarter work, more appropriate, and targeted communications.
  • The recent shift in pricing structure (to the marketing contacts model) allows for more flexibility in cost if not every contact is a sales or marketing opportunity.
  • For true B2B inbound marketing, the platform does its job, just be mindful of the requirement internally to support it with high quality, lead-generating content. Otherwise you'll still be treading water.
Charles Fashana, MBA | TrustRadius Reviewer

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