Creatio vs. Keap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Creatio
Score 9.0 out of 10
N/A
Creatio offers an agentic CRM and workflow platform. Its offerings include Creatio Studio, a no-code agentic platform to build applications and AI agents with natural language and visual designers, and a CRM suite with embedded AI agents across Creatio Marketing, Sales, and Service. The platform also includes industry workflows across 19 verticals and a range of marketplace add-ons. Creatio products can be purchased separately or as a unified CRM solution to…
$10,000
per year (minimum price for new users)
Keap
Score 6.5 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Pricing
CreatioKeap
Editions & Modules
Growth
$25
per month per user
Enterprise
$55
per month per user
Unlimited
$85
per month per user
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Offerings
Pricing Offerings
CreatioKeap
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Creatio AI starts at $5,000 per yearAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
CreatioKeap
Considered Both Products
Creatio
Chose Creatio
We previously used Salesforce as our CRM. While it has great functionality, we found it to be cost prohibitive to always require consultants to configure and update as our business needs or processes changed. No other platform reviewed ticked as many boxes as we needed in its …
Keap

No answer on this topic

Features
CreatioKeap
Low-Code Development
Comparison of Low-Code Development features of Product A and Product B
Creatio
8.5
37 Ratings
3% below category average
Keap
-
Ratings
Platform Security8.135 Ratings00 Ratings
Platform User Management9.037 Ratings00 Ratings
Reusability9.035 Ratings00 Ratings
Platform Scalability8.036 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Creatio
-
Ratings
Keap
7.7
29 Ratings
7% below category average
Task management00 Ratings8.820 Ratings
Billing and invoicing management00 Ratings7.416 Ratings
Reporting00 Ratings7.127 Ratings
Automated CRM activity logging00 Ratings6.41 Ratings
Sales pipeline management00 Ratings9.11 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Creatio
-
Ratings
Keap
5.9
152 Ratings
27% below category average
WYSIWYG email editor00 Ratings9.050 Ratings
Dynamic content00 Ratings8.947 Ratings
Landing pages00 Ratings4.0136 Ratings
A/B testing00 Ratings6.410 Ratings
Mobile optimization00 Ratings4.5126 Ratings
Email deliverability reporting00 Ratings4.5151 Ratings
List management00 Ratings4.5149 Ratings
Triggered drip sequences00 Ratings9.049 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Creatio
-
Ratings
Keap
5.5
153 Ratings
34% below category average
Lead nurturing automation00 Ratings5.0148 Ratings
Lead scoring and grading00 Ratings4.0130 Ratings
Data quality management00 Ratings4.5131 Ratings
Automated sales alerts and tasks00 Ratings5.0140 Ratings
Automated follow-ups00 Ratings9.11 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Creatio
-
Ratings
Keap
8.0
90 Ratings
8% above category average
Calendaring00 Ratings9.089 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Creatio
-
Ratings
Keap
6.4
150 Ratings
6% below category average
Dashboards00 Ratings7.255 Ratings
Standard reports00 Ratings4.0146 Ratings
Custom reports00 Ratings7.9137 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Creatio
-
Ratings
Keap
5.7
144 Ratings
34% below category average
API00 Ratings8.0127 Ratings
Role-based workflow & approvals00 Ratings4.5110 Ratings
Customizability00 Ratings5.0140 Ratings
Third-party software integrations00 Ratings7.31 Ratings
Mobile app for sales & marketing automation00 Ratings5.51 Ratings
Best Alternatives
CreatioKeap
Small Businesses
Stackby
Stackby
Score 8.9 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Quixy
Quixy
Score 9.9 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
AppSheet
AppSheet
Score 8.5 out of 10
LeadSquared
LeadSquared
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CreatioKeap
Likelihood to Recommend
8.1
(59 ratings)
5.3
(209 ratings)
Likelihood to Renew
9.9
(4 ratings)
9.0
(40 ratings)
Usability
9.0
(40 ratings)
5.8
(28 ratings)
Availability
9.1
(1 ratings)
9.1
(6 ratings)
Performance
7.3
(1 ratings)
9.1
(6 ratings)
Support Rating
10.0
(38 ratings)
9.0
(26 ratings)
In-Person Training
-
(0 ratings)
9.1
(6 ratings)
Online Training
8.2
(1 ratings)
8.6
(7 ratings)
Implementation Rating
9.6
(2 ratings)
8.0
(8 ratings)
Configurability
9.1
(1 ratings)
2.0
(1 ratings)
Ease of integration
9.1
(1 ratings)
1.0
(1 ratings)
Product Scalability
8.2
(1 ratings)
9.1
(3 ratings)
Vendor post-sale
9.1
(1 ratings)
6.0
(1 ratings)
Vendor pre-sale
9.1
(1 ratings)
1.0
(1 ratings)
User Testimonials
CreatioKeap
Likelihood to Recommend
Creatio
Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
Read full review
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Pros
Creatio
  • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
  • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
  • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
Read full review
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Cons
Creatio
  • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
  • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
Read full review
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Likelihood to Renew
Creatio
We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
Read full review
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Usability
Creatio
Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
Read full review
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
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Reliability and Availability
Creatio
Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
Read full review
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Performance
Creatio
Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
Read full review
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Support Rating
Creatio
The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
Read full review
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
In-Person Training
Creatio
No answers on this topic
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
Online Training
Creatio
Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
Read full review
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
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Implementation Rating
Creatio
The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
Read full review
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Alternatives Considered
Creatio
The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
Read full review
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
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Scalability
Creatio
I can see the promise of how it can be customized to other aspects of our business.
Read full review
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
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Return on Investment
Creatio
  • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
  • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
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Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
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ScreenShots

Creatio Screenshots

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Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.