Custify vs UserTesting

• As many health scores as you want per account on one screen.
• As many lifecycles as you want per account on one screen.
• Lots of health history information per client on one screen.
• Very easy usage for team collaboration.

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• Simple product. Although less features than some key competitors, [UserTesting] centers on its core features and does it well.
• Relationship management is great. One feels supported. Prior signing with [UserTesting], sales team truly tried to understand our need and showcase their product based on that. Once we were users, tremendous effort were displayed to onboard us and offer support
• Whether it's using [UserTesting's] panel or our own, there's a lot of flexibility there to find the right audience for our test.

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• There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
• The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.

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• I wish the interface was not implemented as "pages" where you have to save your work or risk losing it if your connection drops. I would prefer to have my work autosave or use an application I download to my computer.
• It can sometimes be hard to tell where people are tapping when watching the recording of people using their phone
• Video clips are very easy to make, but there's no way to rename clips after you save them

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• Positive impact on churn reduction.
• Easy view of the customer onboarding progress.
• Playbooks make contacting a specific group of clients very easy.

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• Faster feedback and allowing more iterations than we might normally have
• Allows us to make informed decisions based on user research, which hopefully will be a cost savings since we get it right the first time, but it is difficult to assign a KPI or ROI
• Allows us to run more studies than we could without it, especially the recruiting and unmoderated studies and mobile studies.

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