What users are saying about
73 Ratings
37 Ratings
73 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.5 out of 100

Likelihood to Recommend

Data.com

Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.
Zach Ettelman | TrustRadius Reviewer

D&B Hoovers

If you're with a big company that can afford to pay $500 - 1000 per month or more for data, then this platform may have a lot of value for you. That's in part because you could use it to produce actionable insights on a mass scale and you may not be worried about the cost of incorrect data. If your company is a smaller company working on a budget, this most likely is not the solution for you.
Justin Roodman | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Data.com
6.1
D&B Hoovers
7.8
Advanced search
Data.com
5.4
D&B Hoovers
7.9
Identification of new leads
Data.com
4.7
D&B Hoovers
8.4
List quality
Data.com
6.9
D&B Hoovers
7.5
List upload/download
Data.com
7.8
D&B Hoovers
8.0
Ideal customer targeting
Data.com
4.2
D&B Hoovers
8.0
Load time/data access
Data.com
7.9
D&B Hoovers
7.3

Sales Intelligence Data Standards

Data.com
8.1
D&B Hoovers
8.0
Contact information
Data.com
8.8
D&B Hoovers
7.6
Company information
Data.com
7.8
D&B Hoovers
8.1
Industry information
Data.com
7.7
D&B Hoovers
8.2

Data Augmentation & Lead Qualification

Data.com
6.5
D&B Hoovers
8.2
Lead qualification process
Data.com
5.5
D&B Hoovers
7.7
Smart lists and recommendations
Data.com
5.2
D&B Hoovers
7.8
Salesforce integration
Data.com
8.3
D&B Hoovers
8.4
Company/business profiles
Data.com
8.3
D&B Hoovers
8.5
Alerts and reminders
Data.com
5.0
D&B Hoovers
9.2
Data hygiene
Data.com
7.6
D&B Hoovers
7.8
Automatic data refresh
Data.com
5.2
D&B Hoovers
8.2
Tags
Data.com
5.1
D&B Hoovers
8.4
Filters and segmentation
Data.com
7.8
D&B Hoovers
7.5

Sales Intelligence Email Features

Data.com
5.1
D&B Hoovers
9.8
Sales email templates
Data.com
4.9
D&B Hoovers
9.8
Append emails to records
Data.com
5.3
D&B Hoovers
9.8

Pros

Data.com

  • Data.com is appealing because it's affordable. You might need to purchase a few contacts to get rolling, but once you're able to add some yourself and gain additional points, it can very rewarding to "earn" additional contacts by submitting some of your own.
  • There is a wide range of search terms available to narrow down your list by name, region, company name, and others.
  • Easy "add contacts" function, and a template to add a large number of them at once.
Paul Murphy | TrustRadius Reviewer

D&B Hoovers

  • Hoover's has good information architecture in one sense that allowed you to keep track of where you have looked and also add anticipatory links for things you might like to research or know.
  • It was great for finding a more complete picture of the companies history.
  • It was helpful for piecing together contact information for people you may not have known worked there.
Micah Tinklepaugh | TrustRadius Reviewer

Cons

Data.com

  • If it provided more details about the company it would be great- information such as employee size or software used would be great.
  • The ability to add a contact with just a number would be great- sometimes you don't have an address.
  • It would be helpful to be notified when a contact you have "purchased" has been changed/updated.
Elizabeth Rodriguez | TrustRadius Reviewer

D&B Hoovers

  • There are virtually no areas where this software can improve. This is elite b2b software that businesses who care about their prospecting/sales campaigns use.
  • Other than the software, the price itself can improve so start up businesses are more inclined to make the purchase.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Data.com

No score
No answers yet
No answers on this topic

D&B Hoovers

D&B Hoovers 5.9
Based on 2 answers
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Micah Tinklepaugh | TrustRadius Reviewer

Usability

Data.com

Data.com 9.0
Based on 2 answers
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
John Cupoli | TrustRadius Reviewer

D&B Hoovers

No score
No answers yet
No answers on this topic

Support Rating

Data.com

Data.com 9.0
Based on 1 answer
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
John Cupoli | TrustRadius Reviewer

D&B Hoovers

D&B Hoovers 10.0
Based on 2 answers
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Data.com

My client chose Data.com based on the experience during the evaluation period and the cost comparison. Data.com was the better-suited solution in this scenario. The size of the InsideView database was significantly smaller than Data.com and had limitations on downloads that Data.com did not. InsideView also provided little detail in profiles that were a dealbreaker for my client.
Stacy Venditto | TrustRadius Reviewer

D&B Hoovers

D&B stacks up but not very high. ZoomInfo is in the lead for newer-looking technology and data quality. Sales Navigator is a powerhouse in the space and probably has the whole package that I'd want during prospecting except for the business code. Crunchbase has newer information and industry trends that are hard to beat. Hopefully D&B can modernize to stack up and make a more appealing UI/UX.
Anonymous | TrustRadius Reviewer

Return on Investment

Data.com

  • It does an excellent job of creating a more complete picture of an account and key contacts.
  • Helps clarify the key contacts. Sometimes all you get is a mumbled name on a call that might be very important. Data.com allows for a quick search and identification of the contact that would have been lost otherwise.
  • Even helped us begin sending marketing assets to customers of our partners that share a need overlap.
Jerry van Dalen Jr. | TrustRadius Reviewer

D&B Hoovers

  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
Justin Roodman | TrustRadius Reviewer

Pricing Details

Data.com

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

D&B Hoovers

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Data.com
8.9
D&B Hoovers
8.1

Likelihood to Renew

Data.com
D&B Hoovers
5.9

Usability

Data.com
9.0
D&B Hoovers

Reliability and Availability

Data.com
D&B Hoovers
9.0

Support Rating

Data.com
9.0
D&B Hoovers
10.0

Add comparison