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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    DataMotion

    Score9.6 out of 10
    N/ADataMotion integrates modern secure information exchange through a variety of APIs, a no-code web component, connectors, and pre-built solutions that enable integration with existing workflows without having to replace systems or develop a new solution from scratch.N/A

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    DataMotionVerticalResponse
    Editions & Modules
    No answers on this topic
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    DataMotionVerticalResponse
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    DataMotionVerticalResponse
    Considered Both Products
    DataMotion Inc.
    No answer on this topic
    VerticalResponse
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    86 Answers
    No answers on this topic
    Delivers good value for the price
    99%
    Delivers good value for the price
    66 Answers
    No answers on this topic
    Happy with the feature set
    98%
    Happy with the feature set
    88 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    50 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    56 Answers
    No answers on this topic
    Features
    DataMotionVerticalResponse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of DataMotion and VerticalResponse
    Feature
    DataMotion
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of DataMotion and VerticalResponse
    Feature
    DataMotion
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of DataMotion and VerticalResponse
    Feature
    DataMotion
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    DataMotionVerticalResponse
    Small Businesses
    Paubox Email Suite
    Score9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    OpenText Core Email Encryption
    Score9.6 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DataMotionVerticalResponse
    Likelihood to Recommend
    9.0
    (107 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    7.1
    (3 ratings)
    8.6
    (19 ratings)
    Usability
    6.3
    (53 ratings)
    9.0
    (5 ratings)
    Availability
    7.0
    (1 ratings)
    10.0
    (1 ratings)
    Performance
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.3
    (28 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    7.0
    (1 ratings)
    10.0
    (4 ratings)
    Configurability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    8.9
    (83 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    DataMotionVerticalResponse
    Likelihood to Recommend
    DataMotion Inc.
    The Datamotion Secure Mail plug-in can be installed and used in Outlook while sending mail. In the search category, if you keep SecureMail 500 Admin and hit go, you can see how many admins there are. You can also see how many users there are and the license consumption.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    DataMotion Inc.
    • Platform is intuitive and very easy to use from both a receiver and sender of the email.
    • The "open" and/or "read" notifications serve as great documentation that a client has successfully seen and obtained the information that was being provided.
    • The ability to include a simple link within an email signature prevents clients from having to go through a cumbersome portal or process to send a document securely.
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    DataMotion Inc.
    • The address book interface to add users could be made simpler
    • The copy and paste feature could be improved
    • When composing an email the system should automatically search address book to provide less typing of Contact names already existing as a send to the person
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    DataMotion Inc.
    We have more testing to do before we decide if we will make a final decision to use the product as we believe we would also implement datamotion for the acquisitions we have planned for this year
    Read full review
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    DataMotion Inc.
    The DataMotion SecureMail's best feature according to me is simply that it performs as promised with an immediate reduction in spam which has led to spam-related queries to the IT department practically non-existent. DataMotion SecureMail is pretty robust and hands off which is great.
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    DataMotion Inc.
    Why are you asking me
    Read full review
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    DataMotion Inc.
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    DataMotion Inc.
    Responses always seem timely and the support seems to be pretty good. We haven't really had any major issues with the software yet, so I that's the reason I gave only an 8. If something more difficult were to pop up, I'd have a little more to say on the support for the product.
    Incentivized
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    DataMotion Inc.
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    DataMotion Inc.
    Make sure to break up the implementation in phases
    Read full review
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    DataMotion Inc.
    We can not afford Cisco products; in the end, everything we require is on the software side, not the hardware side. Also, we are trying to move away from these bulky appliance-type concepts of secure documentation and communication integrations. This federated easy, fast and multi-disciplinary API systems DataMotion has provided us is precisely what we need.
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Scalability
    DataMotion Inc.
    Ridiculous question. It’s scalable and that is why we would want to use it
    Read full review
    VerticalResponse
    No answers on this topic
    Return on Investment
    DataMotion Inc.
    • DataMotion has had a positive return on investment due to the fact that we have to post less, avoid postal fees, and ensure security.
    • DataMotion has decreased the amount of compliance required when sending out information; when posting documents, we would have previously had to have documents checked by compliance for security, but now we can issue these clients directly.
    • Everyone in the company uses DataMotion; this has saved both time and money because of the decreased number of letters being drafted; it has created a more efficient workforce and boosted productivity.
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots

    DataMotion Screenshots

    Screenshot of the DataMotion self-service center provides one-stop access for DataMotion products and free trials. It also has answers to frequently asked questions, documentation, and options to get support.Screenshot of the DataMotion mobile app for Apple iPhone and iPad is available for all DataMotion customers. Linking with an existing DataMotion account, disk quota, and message retention period, it extends secure exchange with users wherever they are.Screenshot of the DataMotion secure message portal login includes single sign-in option with Google, Microsoft, and Apple credentials. OAuth2 support is available for corporate IdP integration (Okta). The portal can be customized and co-branded with corporate colors and logos.Screenshot of where DataMotion offers documentation, helper libraries, and SDKs, available in a self-service customer center, for API integration.