Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.6 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$49
Hootsuite
Score 8.3 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$99
per month
Pricing
eClincherHootsuite
Editions & Modules
Basic
$49.00
Premier
$99.00
Agency
$199.00
Enterprise
$599.00
Professional
$99
per month
Team
$249
per month
Business
$739
per month
Enterprise
Contact for Pricing
Offerings
Pricing Offerings
eClincherHootsuite
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details*Prices displayed in USD, based on annual billing, but do not include applicable taxes. Free - 1 user / 2 social accounts Professional @ $99/month - 1 user / 10 social accounts Team @ $249/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts
More Pricing Information
Community Pulse
eClincherHootsuite
Considered Both Products
eClincher
Chose eClincher
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus …
Chose eClincher
It's cheap, it's great, and it can do all the things the above can do with great efficiency. It's just a bit uglier to look at than Sprout Social.
Chose eClincher
In my quest to find the best Social Media Management software, I tried just about every service out there (scrolling through Capterra, TrustRadius, and G2 Crowd to find new programs). I was able to go for about 4 months on free trials alone and kept a log of the pros and cons, …
Hootsuite

No answer on this topic

Top Pros
Top Cons
Features
eClincherHootsuite
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
5 Ratings
9% below category average
Hootsuite
7.6
262 Ratings
1% below category average
Boolean keyword searches7.04 Ratings7.4178 Ratings
Filtering out noise/spam7.04 Ratings7.0186 Ratings
Broad channel coverage7.05 Ratings8.3245 Ratings
Sentiment analysis00 Ratings7.4180 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
6 Ratings
28% below category average
Hootsuite
8.3
368 Ratings
5% above category average
Content planning and scheduling8.06 Ratings8.9367 Ratings
Audience targeting1.03 Ratings8.1252 Ratings
Content optimization9.04 Ratings7.8300 Ratings
Workflow management6.06 Ratings8.2309 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
5 Ratings
25% below category average
Hootsuite
7.8
295 Ratings
3% below category average
Automated routing and prioritization7.05 Ratings7.7213 Ratings
Customer interaction histories4.83 Ratings7.6230 Ratings
Bulk actions7.05 Ratings8.0253 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
3 Ratings
154% below category average
Hootsuite
7.4
285 Ratings
3% below category average
Lead generation1.01 Ratings6.6171 Ratings
Content marketing1.13 Ratings7.8255 Ratings
Paid media management00 Ratings7.5170 Ratings
Campaigns and promotions00 Ratings7.8218 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
6 Ratings
22% below category average
Hootsuite
8.6
364 Ratings
1% above category average
Twitter7.05 Ratings8.9333 Ratings
Facebook8.06 Ratings9.1348 Ratings
LinkedIn6.05 Ratings8.7304 Ratings
Google+9.93 Ratings8.960 Ratings
Instagram8.05 Ratings8.6307 Ratings
Pinterest8.03 Ratings8.2158 Ratings
YouTube1.03 Ratings8.2145 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
6 Ratings
65% below category average
Hootsuite
7.8
292 Ratings
1% below category average
Campaign success analytics4.05 Ratings7.8268 Ratings
Real-time tracking4.06 Ratings7.9269 Ratings
Competitor analysis00 Ratings7.7182 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
6 Ratings
58% below category average
Hootsuite
8.1
304 Ratings
1% below category average
Role-based user permissions & privileges8.06 Ratings8.4257 Ratings
Mobile access1.16 Ratings7.9282 Ratings
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eClincherHootsuite
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Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
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Score 9.3 out of 10
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User Ratings
eClincherHootsuite
Likelihood to Recommend
1.0
(6 ratings)
8.5
(427 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.2
(89 ratings)
Usability
1.0
(2 ratings)
8.2
(65 ratings)
Availability
-
(0 ratings)
9.5
(21 ratings)
Performance
-
(0 ratings)
9.5
(19 ratings)
Support Rating
1.0
(1 ratings)
7.4
(264 ratings)
In-Person Training
-
(0 ratings)
6.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(17 ratings)
Implementation Rating
8.0
(1 ratings)
8.1
(39 ratings)
Configurability
-
(0 ratings)
7.1
(3 ratings)
Ease of integration
-
(0 ratings)
8.2
(2 ratings)
Product Scalability
-
(0 ratings)
8.3
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.5
(3 ratings)
Vendor pre-sale
-
(0 ratings)
8.3
(18 ratings)
User Testimonials
eClincherHootsuite
Likelihood to Recommend
eClincher, Inc.
Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality. Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
Read full review
Hootsuite
I really like that I can just go into hootsuite, connect all the our social channels and be able to have a great overview on what our social feeds look like. It's super handy not having to spend time going into each social platform to do the same post, and I can spend one day scheduling out that month's social plan. I much prefer sorting out boosting post from Hootsuite, the only downside is that they have a limit to what you can boost a month so a lot of the time I have to grin and bear it and use Meta Business Suite instead for boosting posts.
Read full review
Pros
eClincher, Inc.
  • eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
  • Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
  • Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
Read full review
Hootsuite
  • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
  • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
  • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Read full review
Cons
eClincher, Inc.
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
Read full review
Hootsuite
  • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
  • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
Read full review
Likelihood to Renew
eClincher, Inc.
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
Read full review
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Read full review
Usability
eClincher, Inc.
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
Read full review
Hootsuite
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Read full review
Reliability and Availability
eClincher, Inc.
No answers on this topic
Hootsuite
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Read full review
Performance
eClincher, Inc.
No answers on this topic
Hootsuite
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Read full review
Support Rating
eClincher, Inc.
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
Read full review
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
eClincher, Inc.
No answers on this topic
Hootsuite
Very easy to teach and learn
Read full review
Online Training
eClincher, Inc.
No answers on this topic
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Implementation Rating
eClincher, Inc.
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
Read full review
Hootsuite
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
Read full review
Alternatives Considered
eClincher, Inc.
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
Read full review
Hootsuite
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler and the pricing was affordable and suitable for a small business.
Read full review
Scalability
eClincher, Inc.
No answers on this topic
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Return on Investment
eClincher, Inc.
  • Makes it much easier to manage our social publishing
  • Makes it much easier to manage our social engagement
  • Makes it much easier to manage our social reporting
Read full review
Hootsuite
  • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
  • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
Read full review
ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles in one place and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.Screenshot of Best Time to Publish: Helps to find the best time to publish so posts are seen more often by fans and followers.