Elementor vs. Optimizely Content Management System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Elementor
Score 9.1 out of 10
N/A
Elementor is a Wordpress page builder and creative toolkit featuring a drag and drop live editor, 100+ widgets, and tools to landing pages and popups.
$11.99
per month
Optimizely Content Management System
Score 8.5 out of 10
N/A
Optimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A
Pricing
ElementorOptimizely Content Management System
Editions & Modules
Lite
$11.99
per month
Basic
$14.99
per month
Business
$24.99
per month
Grow
$32.99
per month
Expert
$149.00
per year
No answers on this topic
Offerings
Pricing Offerings
ElementorOptimizely Content Management System
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeRequired
Additional DetailsPrices reflect deployment via WordPress. Options are also available for use with WooCommerce. A discount is offered for annual billing.
More Pricing Information
Community Pulse
ElementorOptimizely Content Management System
Considered Both Products
Elementor
Chose Elementor
Compared to other providers, Elementor can be easy to use and learn, allowing you to build professional websites in a fraction of the time it takes to build websites with other sites. The AI feature can help non-tech people to easily understand and build a website that is SEO …
Chose Elementor
modularity and beeing fully integrated in wordpress and having all wordpress functions
Chose Elementor
Elementor does have some bloat, but nearly as much as Divi has. In comparison, it's extremely light weight and much faster to use with the front end builder. It's so much faster to edit and move elements around with Elementor compaired to Divi. I still have to do some work on …
Chose Elementor
In the wordpress environment Elementor is by far the best builder, there are new things coming to market like Breakdance, but their time is still to be decided in the future. Also overall in the entire web builder category, Elementor is unbeatable, having the power of WordPress …
Chose Elementor
I prefer it to most of them because it's cost effective and I really like WordPress a really good feature base to build websites on. Bricks is WP-based too, but I find Elementor easier to use.
Chose Elementor
We initially chose WYSIWUG web builder as the key platform for all website development projects. While we still rate the product almost an 8.5/10, we found much better SEO (Search engine optimization) outcomes through wordpress and accordingly migrated to the same. Going …
Chose Elementor
Elementor is a bit of a different platform than, say, easyTithe, Robly, and Apptivo, but it is comparable to Shopify. I feel like Elementor and WooCommerce are a lot easier to use than Shopify, and it doesn't come with such high fees. For our business, it was no choice! …
Chose Elementor
We've used Divi and Enfold as well, both of those have a similar goal for visual editors and usability and work well - but Elementor feels more polished and has great support.
Chose Elementor
We weighed Elementor against the classic/native WordPress editor and Gutenberg. Elementor provides more functionality and with a greater ease of use than its competitors.
Chose Elementor
Actually, we switch to Squarespace after working with Elementor for a year. Squarespace is giving us best results and more freedom to make changes or add new stuff to the site
Chose Elementor
I use Optimize Press on a business website. It has a conceptually similar WYSIWYG page builder. They provide a sales funnel capability with their theme, which is why I use them.
Chose Elementor
I have used the built-in Gutenberg content builder and Visual Composer before. Neither of these are truly "front-end" page builders. They allow you to build with blocks the content you want, but you can not see it live as you design it. That is the true value Elementor has …
Chose Elementor
Thrive leads and thrive architect is a pain to update, they've changed version and name in recent years. I am unable to update because every time there was an upgrade or new release of the plugin it caused issues with my website's functionality which has left me stuck updating …
Chose Elementor
I previously used Wix with another company, and when I switched companies, the company I switched to was already using WordPress/Elementor. I could have switched the company to Wix if I had wanted to, but I enjoy the flexibility that Elementor allows, something that Wix isn't …
Chose Elementor
I ended up asking Elementor for a refund so I could use another theme. They were quick to refund me and ask what they could do better in the future. I ended up choosing OShine, which worked great for me, but now I wish I would've gone with Oxygen as it seems to be a little tiny …
Chose Elementor
Elementor is relatively cheap and easy to use, but comes with a number of performance issues which ruin the experience in the long run. Right now, we've switched to Webflow and Unbounce for the same ease of use, but with improved performance
Chose Elementor
We wanted to use WordPress and not depend on the Tilda with annual fees, so we installed wordpress and bought a template on Envato market, and the selected template already had a built-in Elementor, which I just tweaked to fit my needs. Also we don't want to learn a completely …
Chose Elementor
Elementor stuck out as the clear leader for their online support and ease of use. Wordpress has started to adopt some of the core features of Wordpress, which means that they must have been good and seen as a clear necessity, but the Elementor still has the clear lead on …
Chose Elementor
I tried a couple of website builders for Wordpress and Visual Composer was the only other that I considered using. Elementor is a better product like the price difference proves. I will choose Elementor whenever possible because it makes sense from a business perspective.
Chose Elementor
Before Elementor, I developed our site using the WordPress plugin Divi. While the editor was great, I found that the site load times (even with image optimization) were unacceptably slow. The Elementor editor is on par with Divi (better in way[s], less intuitive in others), but …
Chose Elementor
Before using Elementor we used Divi by Elegant Themes, and the biggest improvements are in load speed and reduced bloat. Elementor editor loads faster and makes web design a more enjoyable process. I would highly recommend Elementor over Divi. It’s also helpful that Elementor …
Chose Elementor
We've used everything from Divi to Brizy to Gutenberg and beyond. For us, Elementor ticks all the boxes. Though Divi has its fanbase, it doesn't allow a client to switch easily down the road whereas Elementor does. Divi and Elementor were our final two choices as we went …
Optimizely Content Management System
Chose Optimizely Content Management System
I don't have experience with other CMSs; it's my first time using one.
Chose Optimizely Content Management System
Optimizely Content Management System takes the best bit of previous platforms and simplifies them without removing the more advanced features but not making the necessary to get things going. allowing for any user to jump in and start working is a massive help but empowering …
Chose Optimizely Content Management System
End of day, the real boon of Optimizely Content Management System is not simply the management of the content, but the speed of both deployment and performance across the board. Significant difference between the old SiteCore CMS we previously used in just about every single …
Chose Optimizely Content Management System
Umbraco is quite close to my heart. I've done lots of CMS implementations in Umbraco, done a little bit of Sitecore, done some WordPress. Well, it's a more refined commercial product that's more mature. So Umbraco for example, that's an open source free content management …
Chose Optimizely Content Management System
I've only used this CMS, so I'm not sure about other options to be honest.
Chose Optimizely Content Management System
Drupal and Sitecore Digital Experience Platform
Chose Optimizely Content Management System
I think the security and stability of Optimizely Content Management System exceeds that of its competitive platforms.
Chose Optimizely Content Management System
CoreMedia
Chose Optimizely Content Management System
Optimizely Content Management System is much more functional and robust out of the box
Chose Optimizely Content Management System
Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout …
Chose Optimizely Content Management System
It does feel a bit more legacy, but sometimes legacy can be good for companies. For both the companies we mapped against, it was clear the idea of server maintenance was out of question for us and we wanted a service that would provide uptime and us just doing the work of …
Chose Optimizely Content Management System
None quite like this, but I have had experience with HTML sites and CSS and WordPress and Wix, but nothing quite on the level of what Optimizely produces.
Chose Optimizely Content Management System
I think Optimizely does well connecting tools and processes into one ecosystem.
Chose Optimizely Content Management System
The best compared to Sitecore.
Chose Optimizely Content Management System
We chose Optimizely (at the time Episerver) after rigorous evaluation and due to overall impression that it was the right long term fit.
Chose Optimizely Content Management System
Optimizely stacks up by offering a more well-rounded and user-friendly experience. Especially with it's integration into the rest of Optimizely's offerings, this CMS opens the door to letting marketers manage their entire marketing experience on one platform where its …
Chose Optimizely Content Management System
We love that non technical people on our marketing team, can easily use and update pages and promote content.
Chose Optimizely Content Management System
I truly headless system and the ability to edit this platform over others gave Optimizely Content Management System this edge when it comes to creating a future-proof e-commerce solution. There are lots of other systems out there, but there has been great success with utilizing …
Chose Optimizely Content Management System
Being able to keep one catalog source that can spread to our multiple business units and being able to have our development team create custom widgets for new functionality.
Chose Optimizely Content Management System
I didn't see Konakart in the dropdown options, so I want to make sure we compare against this platform as well. With other platforms, the features are either so basic that you can't get very advanced in your site UX, or the interface is so unfriendly to it's users that it's …
Chose Optimizely Content Management System
Optimizely Content Management System fits our needs best being fully customisable and modular.
Chose Optimizely Content Management System
We’ve not evaluated other solutions following the launch.
Chose Optimizely Content Management System
Much better
Features
ElementorOptimizely Content Management System
Security
Comparison of Security features of Product A and Product B
Elementor
7.8
Ratings
5% below category average
Optimizely Content Management System
8.4
Ratings
2% above category average
Role-based user permissions7.80 Ratings8.40 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Elementor
7.2
Ratings
8% below category average
Optimizely Content Management System
7.8
Ratings
0% above category average
API7.00 Ratings7.90 Ratings
Internationalization / multi-language7.30 Ratings7.80 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Elementor
8.2
Ratings
5% above category average
Optimizely Content Management System
7.7
Ratings
1% below category average
WYSIWYG editor9.20 Ratings7.70 Ratings
Code quality / cleanliness8.00 Ratings8.00 Ratings
Admin section8.50 Ratings8.00 Ratings
Page templates8.40 Ratings8.10 Ratings
Library of website themes7.40 Ratings7.50 Ratings
Mobile optimization / responsive design8.30 Ratings7.90 Ratings
Publishing workflow8.40 Ratings8.10 Ratings
Form generator7.10 Ratings6.50 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Elementor
7.9
Ratings
5% above category average
Optimizely Content Management System
7.5
Ratings
0% above category average
Content taxonomy8.40 Ratings8.00 Ratings
SEO support7.20 Ratings7.10 Ratings
Bulk management7.40 Ratings6.90 Ratings
Availability / breadth of extensions8.60 Ratings7.50 Ratings
Community / comment management8.00 Ratings8.00 Ratings
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User Ratings
ElementorOptimizely Content Management System
Likelihood to Recommend
9.0
(0 ratings)
8.6
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
9.8
(0 ratings)
Usability
8.7
(0 ratings)
8.5
(0 ratings)
Availability
-
(0 ratings)
9.2
(0 ratings)
Support Rating
2.0
(0 ratings)
10.0
(0 ratings)
Online Training
-
(0 ratings)
10.0
(0 ratings)
Implementation Rating
9.0
(0 ratings)
6.4
(0 ratings)
User Testimonials
ElementorOptimizely Content Management System
Likelihood to Recommend
I would recommend this for the ease of use and price. It is a good value for any website developer or designer to be able to create multiple websites a year with super simple coding. If you've got a way to speed up your website without using WP Rocket, then it's even better! I think this software is specifically made for someone with a coding background and would recommend that you have a background with Wordpress to make using this software even easier
Read full review
Very much if a business is doing a rebrand, for example, or a digital transformation, the DXP product is super competitive. The managed services that provided around the infrastructure and all of the moving parts really, really works well. It just makes life as a developer very easy when ultimately you just have to do the code and deploy it out and don't worry about the environment infrastructure. I think it's really, really well and fits in really well with that. Areas where it's not so great in my experience, I would say, well, I've already mentioned kind of the CMS to SaaS product, but also just in general it feels like we're going through a bit of a transition period with the documentation at the moment. So when new features are rolled out or the product catalog expands, the documentation isn't always the best or streamlined. That can make life as a developer a little bit work at the times.
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Pros
  • Theme builder (header, footer, site parts)
  • Forms, with options for what to do with form submissions after they've been submitted (email, collect , push to EMS)
  • Easy to use widgets for things that would otherwise need coding manually (sliders, carousels, flip boxes etc.)
  • Pre-built templates
  • Dynamic conditions for content display
Read full review
  • Folder structure - I was on Magento 1.x & 2.x for 10 years, which had no folder structure for blocks or images - it was very difficult to find things. We couldn't keep anything straight without it.
  • The fact that it knows what block or image is being used and links to where it's being used is pure gold. It prevents deletion of needed elements.
  • I like that I can drag a block or image somewhere new and it doesn't break anything.
  • Our search of blocks and images is now working, that's very helpful.
Read full review
Cons
  • Could definitely use an AI bot for ad-hoc customer queries
  • Very limited Wdgets available in free version - If you have complex pages, go pro
  • Ensure robust internet speed (50 MBPS bare minimum) to be able to operate it. Below 8 GB RAM is not advised
Read full review
  • promo types, several have been released that do not work as they are advertised/labeled which has caused us to make custom promos for just about all of them where we've actually fixed the functionality. The OOB types are completely unreliable
  • promo exclusions/sorting -- this is very buggy, and some of this would normally be "out of the box" like no two order discounts should ever be able to stack. This gets incredibly difficult to manage when you have 75 active promos at a time.
  • asset management - replacement files with same name aren't recognized even when the first version is deleted, this creates a mess in asset folders - nothing can be successfully deleted from epi asset library
  • html automatic edits -- issues when typing in either content page links or asset links, epi always adds random characters to the end (?"Epieditmode=false,6789" for example, which doesn't break content, but does make it more difficult for the team to use non-epi html tools to build or edit
  • auto dimensions on images -- when adding an image in the html, you have the address exactly, but any other way causes the editor to put width and height dims on the code, making the image warp in mobile, this is adding steps to undo the automatic edits, they are completely unhelpful
  • blogs - we are running a blog in Opti that is compeltely manual, every "related article" and every "articles about x topic" block is hard coded, there is nothing dynamic in the content library which is frustrating, and creates a huge time suck for articles across the site, every time there is a new one, that's 10+ manual page updates
Read full review
Likelihood to Renew
Elementor is critical to our ongoing success and providing our clients with world-class websites
Read full review
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Read full review
Usability
Elementor is one of those website builders that is really easy to get started with. The drag and drop features make it easy to create attractive and creative webpages for even the non-website designer. Some of the features available are not easy to find or easy to discover when you first start using Elementor. Practice makes perfect.
Read full review
From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
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Reliability and Availability
No answers on this topic
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Read full review
Support Rating
There support is slow and at times can be frustrating and this is why many prefer to air out their frustrations within the Facebook group community. I tend to give up as when I'm working on something and something goes wrong I need the help straight away. I do not have the patience to wait anymore.
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I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
Read full review
Online Training
No answers on this topic
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Read full review
Implementation Rating
The business team has to stick to its core competencies - Our key turning point occured when we delegated webpage design challenges to a tech. firm with specific mandates (including a certain degree of internal control). Once the initial go-live was completed, the agency trained us on internalizing ad-hoc and tactical change work
Read full review
I was not fully involved.
Read full review
Alternatives Considered
Compared to other providers, Elementor can be easy to use and learn, allowing you to build professional websites in a fraction of the time it takes to build websites with other sites. The AI feature can help non-tech people to easily understand and build a website that is SEO and Google search compliant.
Read full review
Optimizely Content Management System takes the best bit of previous platforms and simplifies them without removing the more advanced features but not making the necessary to get things going. allowing for any user to jump in and start working is a massive help but empowering power users to take advantage of all its features.
Read full review
Return on Investment
  • Our sales have really grown over the past five years of using Elementor. We went from fulfilling less than five orders a month to now 10-15 per months. And we are a small bulk food store with a small audience.
  • We have been able to add plug ins along with Elementor to customize our products, store, and pages.
  • We haven't done as much with SEO and Elementor. I feel like this is one area that we could probably do better.
Read full review
  • Flexibility with design that allows us to work towards our mission of 'Tennis Opened Up'
  • Speed of deploying content, meaning users can really on us for the most up-to-date content on tennis in Britain
  • Ability to have different logged-in areas for different user groups, allowing us to create more bespoke and personalised experiences
Read full review
ScreenShots

Optimizely Content Management System Screenshots

Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of User roles and permissionsScreenshot of (SaaS CMS): Visual Builder: Add an image: Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. A drag-and-drop system is used to add, move, and rearrange elements within the layout, for quick and flexible content organization.Screenshot of (SaaS CMS): Visual Builder: Create an experience: Create an Experience functionality in Optimizely Visual Builder offers a code-free way to build and manage captivating digital experiences. It offers pre-built content blocks or elements (like text, images, buttons, forms, etc.) that can be positioned on the page layout as desired. Visual Builder offers extensive options to customize the appearance and behavior of these elements. Users can modify colors, fonts, sizes, animations, and even add interactive features providing flexibility in arranging content, accommodating various design needs and responsiveness across different screen sizes.Screenshot of (SaaS CMS): Visual Builder: Publish: The Visual Builder displays changes in real-time as they are made. This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, the Interactive Preview mode can be used to test elements like forms, buttons, and other interactive components to ensure they work as expected on the live site. Changes can then be published directly from the Visual Builder interface, making them instantly available to site visitors.Screenshot of the central location to manage assets, editing and publishing content.