Fullstory vs. UserTesting

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Fullstory
Score 8.9 out of 10
N/A
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions by injecting digital behavioral data into their analytics stack. The technology's behavioral data transforms digital visit into actionable insights.N/A
UserTesting
Score 8.2 out of 10
N/A
UserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
Pricing
FullstoryUserTesting
Editions & Modules
Business
Contact Sales
Enterprise
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
FullstoryUserTesting
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
FullstoryUserTesting
Considered Both Products
Fullstory

No answer on this topic

UserTesting
Chose UserTesting
The real-time data from FullStory is great and we wish UT had a similar feature, but the ease of setting up individual tests and qualitative feedback is more important for us at this stage. We chose UT over FS when our budget forced us to drop one.
Chose UserTesting
Only used User Testing, got lucky out of the gate and never saw a need to change to an inferior platform.
Chose UserTesting
Also use Survey Money and User Interviews a lot - all three are fantastic and I use them together as part of a holistic research process. It's not a contest ;) they all serve different purposes.
Top Pros
Top Cons
Features
FullstoryUserTesting
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Fullstory
5.7
19 Ratings
27% below category average
UserTesting
-
Ratings
Responsive Design for Web Access6.817 Ratings00 Ratings
Mobile Application7.110 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.013 Ratings00 Ratings
Mobile App Analytics6.412 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Fullstory
8.5
49 Ratings
8% below category average
UserTesting
-
Ratings
Heatmap tool8.937 Ratings00 Ratings
Click analytics8.244 Ratings00 Ratings
Scroll maps8.633 Ratings00 Ratings
Form fill analysis8.726 Ratings00 Ratings
Conversion tracking8.628 Ratings00 Ratings
Goal tracking6.923 Ratings00 Ratings
Funnel Analysis7.634 Ratings00 Ratings
Session Recording and Replay9.948 Ratings00 Ratings
User Segmentation9.343 Ratings00 Ratings
Best Alternatives
FullstoryUserTesting
Small Businesses
Smartlook
Smartlook
Score 8.3 out of 10
Smartlook
Smartlook
Score 8.3 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 8.8 out of 10
Optimal Workshop
Optimal Workshop
Score 9.2 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.8 out of 10
Optimal Workshop
Optimal Workshop
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FullstoryUserTesting
Likelihood to Recommend
9.2
(72 ratings)
8.3
(174 ratings)
Likelihood to Renew
9.7
(9 ratings)
1.9
(7 ratings)
Usability
10.0
(1 ratings)
8.2
(152 ratings)
Availability
9.0
(1 ratings)
9.1
(1 ratings)
Performance
8.0
(1 ratings)
9.1
(1 ratings)
Support Rating
8.3
(61 ratings)
8.5
(153 ratings)
Implementation Rating
7.5
(56 ratings)
5.2
(4 ratings)
Configurability
7.0
(1 ratings)
7.3
(1 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
7.3
(1 ratings)
Vendor post-sale
8.0
(1 ratings)
9.1
(1 ratings)
Vendor pre-sale
8.0
(1 ratings)
9.1
(1 ratings)
User Testimonials
FullstoryUserTesting
Likelihood to Recommend
Fullstory
It was extremely useful in identifying places in our product where things weren't functioning, or where it looked like action was available to the end user but in reality, it was not and therefore caused lots of confusion. It doesn't help as much in other scenarios to see what catches a user's Eye or where they go if they leave our application as well as an actual in-person interview would help with eye-tracking software.
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UserTesting
Testing Figma prototypes, websites, mobile apps works well. Testing remotely or in person works well. If the product is not completely prototyped or give extensive instruction, then the user can get stuck and abandon the test. When in person, it is easy to fix the problem, however if a test is remotely conducted, then when something goes wrong it might crash the entire test and a new test is then needed.
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Pros
Fullstory
  • Tracks users' online experiences from start to finish.
  • Makes it easy to share a customer's experiences with the rest of my team.
  • Allows me to use different methods to find evidence of a customer's experience.
  • Shows page insights via segmentation that help me know where to improve my site.
  • Tracks error clicks and dead clicks for quick insights into site improvements.
  • Integrates with HelpScout for easy access to customer problem-solving.
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UserTesting
  • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
  • UserTesting University is a great platform to learn how to use UT and general information about research.
  • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
Read full review
Cons
Fullstory
  • The ramp-up time to learn the entire product can take a little while. There are just so many absolutely wonderful tools and different ways to look at the same type of information that it can take a new user a few weeks to understand and then more time to master. However, FullStory has a ton of training resources to help with that! A lot of my own teammates have taught themselves FullStory through those training resources.
  • The UX of the product is totally wonderful, but there are tiny things that make getting to certain parts of the product slightly more challenging (like clicking into a modal in a modal). Sometimes buttons or links are placed out of my field of view, but those are minor things I notice because I work in UX.
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UserTesting
  • A centralized platform to recommend products and use cases would be handy so that users can suggest what they could use more of.
  • Integration with newer payment methods and gift card services could expand the user base.
  • Some products are business-critical and thus require sophisticated testing. This service could be added.
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Likelihood to Renew
Fullstory
It's been a phenomenal tool for us; every department that uses it has found something new and unexpected that it can do that they're really excited about. Even if we *only* used it for bug triage, it would be worth our time and money. The fact that we can use it for so many other things as well--gauging how customers interact and use our site, identifying UI problems, etc.--is above and beyond
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UserTesting
I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
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Usability
Fullstory
Because everything seems to be easy to find and it doesn't take long at all to learn how to use the product
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UserTesting
Initially, I found the platform daunting, having never used a comparable site. However, I attended a series of workshops hosted by the UserTesting team, and thanks to their expert approach, I picked it up very quickly—so much so that I can now confidently teach my colleagues how to use the platform effectively.
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Reliability and Availability
Fullstory
We've never had issues with availability
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UserTesting
Never encountered any problems
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Performance
Fullstory
It seems the performance is really good and always loads quickly
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UserTesting
Perfectly fine. Never had any problems.
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Support Rating
Fullstory
They have been overall pretty responsive and proactive. The tool is pretty straightforward to use. Most of the questions we have had to work with them on our how to use new features or adjust our integration to ensure we are gathering all the data from all of our tools.
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UserTesting
The regular CSR check ins are appreciated. They want to help facilitate us using the product to its fullest capacity. We've had regular trainings and office hours that help our team use the product better. Power sessions are also always appreciated, even just to pulse check a test plan or a panel criteria. They're always available and very helpful.
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Implementation Rating
Fullstory
To successfully implement FullStory, it is important to plan your implementation carefully by defining your goals and user segments. You should also use tags and filters to analyze your user data, train your team to use FullStory effectively, and use FullStory in conjunction with other analytics tools to get a more complete picture of your user's behavior. By following these tips, you can gain valuable insights into your users' behavior and experiences, and use this information to improve your website or application.
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UserTesting
From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
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Alternatives Considered
Fullstory
Smartlook is software that records users on a website
and mobile app. Finding useful information within thousands of recordings is
made quick and easy with features that help you accomplish this. I have chosen FullStory because it is easier to use and has more advanced features compared to Smartlook.
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UserTesting
The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
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Scalability
Fullstory
Full story was easy to scale with the growth of our teams and organisation
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UserTesting
The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
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Return on Investment
Fullstory
  • Triage for front end bugs - FullStory can sometimes help you spot a bug in action much more quickly than trying to recreate it on your own
  • Observing customers use new features and understanding why a new feature may be performing better or worse than expected
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UserTesting
  • Increase in conversion rate of checkout completion following a redesign influenced by UserTesting through design iterations
  • Decrease in customer complaints regarding the checkout (-83%) following its redesign
  • Faster time to completion for AB Testing programme, and higher ROI as a result as tests had a higher chance of winning
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ScreenShots

Fullstory Screenshots

Screenshot of AI-generated Summaries used to Take Action More QuicklyScreenshot of a Visualization of Behavioral Data with Custom DashboardsScreenshot of Ready-made for AI Behavioral Data Straight to the organization's Data EcosystemScreenshot of Fullstory's Session Replay, Combined with Dev ToolsScreenshot of Mobile App Behavioral Data

UserTesting Screenshots

Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.