G2 Seller Solutions vs. TrustRadius for Vendors

G2 Seller Solutions provides us with valuable client insights through the reviews we generate. We use these reviews to establish our position in the market. It also helps to differentiate us against our competitors. We can use the reviews and reports to help solidify our positions or even validate some of the claims we make. Our sales team can use this to help during their sales process as well. That helps them provide third-party validation.

Incentivized

Well suited if you want a presence on all of the "big review sites" - it's best practice for your business to be engaged on all of the sites, as prospects are reading and searching. I would say it's less appropriate if your typical buyer does not research for the product you are selling, or perhaps if your competitors are not present on this site.

Incentivized

• Supports in running campaigns to get new reviews
• Provides real-time information on our positioning against the competitors
• Offer relevant intent data

Incentivized

• Actively working with us to generate reviews
• Actively working with us to showcase the reviews we get
• Actively presenting us to the market by featuring us on special pages such as Vector Databases — and on the TrustRadius home page
• Professional team providing us with services — but also colleagues and friends
• We needed better ways to sort our reviews for score and recency, and TrustRadius for Vendors helped us get there

Incentivized

• Lead generation could be improved as it does not generate as much leads as we want
• Being able to download data (Eg. reviews to consolidate and discuss with the broader team on what can be improved on)
• Certify the people reviewing the products are people in the same industry.

Incentivized

• Due to TrustRadius reviews being a bit lengthy, I think it can hinder response volume.
• While not a major issue, it would be nice to have a TrustRadius Slack/chat integration where I could quickly reach my reps. That being said, my reps already have a great response time!
• It would be nice if I could run a report on how my company's competitors are performing on TrustRadius for Vendors.

Incentivized

We definitely see the value in peer review platforms like TrustRadius. Being able to hear from our customers and partners and share that information across the organization is very important to WatchGuard. I really see working with TrustRadius as a partnership that has been beneficial for both organizations and is continuing to prove very successful

Incentivized

It was easy to integrate, pull data and reports from, and really easy to customize the design to fit the branding of our site. I found it easy to show other team members how to use. Our whole team was able to get around the system to fit their different needs

Incentivized

The G2 CSM and team we work with is always helpful, engaged, and cares about our goals. They do a great job of crafting solutions that fit what we need from our side. They don't force anything on us and are always respectful of the challenges we face on the vendor side

Incentivized

Many of our ongoing comms have been automated or moved to an office-hours model, so we don't get much support from our accounts team. In comparison, there are other review vendors we work with with whom we are much more likely to expand, given their ongoing support and the insights they share. Overall, I feel the customer support team should be more hands-on and strategic, as there could be opportunities to upsell and expand with customers who are being missed.

Incentivized

My only key insight is to make sure that you remember the TrustRadius team is your partner, not your enemy! They are there to help ensure the success within your organization and will do everything they can to help you meet your goals.

Incentivized

Both platforms are broadly alike and offer very similar capabilities. In my opinion, TrustRadius is optimized for the review process: getting new reviews, checking on them, classifying the quotes, opening discussions with our users, and providing them feedback. In comparison, G2 Seller Solutions focuses on providing vendors with benchmark information, more actionable intent data, and resources to take advantage of awards and grids.

Incentivized

We are also working with G2 and I consider the platforms complementing each other. With TrustRadius for Vendors we collect complex review content reflecting attribute ratings of our products, different use cases and deployments our clients experiment, reviewers sentiments. Using quotes tagging and Chrome Extension feature we can map the most relevant reviews to the right audience, messaging or industry. The vendor portal has multiple selections available, for me it is very important to be able to check only with a click the number of ratings or the number of reviews for different date range or to check if my product is qualified for next awards.

Incentivized

• Brand Awareness
• More leads coming in
• Marketing and Research

Incentivized

• We can't necessarily track ROI on this, but TrustRadius for Vendors has definitely influenced many buyers at some point in their purchasing journey.
• Webhooks would help us track some of the above & when we get them set up, I'm sure we'll see many new leads coming in.
• We just signed on for Buyer Intent, so we will be able to speak on this later on.

Incentivized