Gainsight CS vs. Salesforce Experience Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gainsight CS
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Gainsight Customer Success (CS) is presented as a growth engine for modern post-sale teams. Built for CROs, CS leaders, and operations pros, it provides visibility into customer health, expansion potential, and revenue risk. With automation, AI, and health scoring, Gainsight helps scale outcomes without scaling headcount. With its playbooks and success plans to CSQL tracking and journey orchestration, Gainsight CS helps teams to take the right action at the right time, every time. Access to…
$2,500
Per Company Per Month
Salesforce Experience Cloud
Score 8.2 out of 10
N/A
Salesforce Marketing Cloud Engagement (formerly Salesforce Experience Cloud or Salesforce Community Cloud) is an online forum powered by Salesforce that enables businesses to connect with their employees, customers, partner organizations, and prospects. Designed to help facilitate communication and information sharing, customers can ask questions and request help, administrators can integrate data from third-party apps, and employees can collaborate across projects and…N/A
Pricing
Gainsight CSSalesforce Experience Cloud
Editions & Modules
Subscription
$2,500
Per Company Per Month
No answers on this topic
Offerings
Pricing Offerings
Gainsight CSSalesforce Experience Cloud
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Gainsight CSSalesforce Experience Cloud
Considered Both Products
Gainsight CS
Chose Gainsight CS
It’s emailing tool isn’t as robust as outreach.
Chose Gainsight CS
Totango seemed like it was much more difficult to integrate with our application. The data we received from it was not accurate. Gainsight has been a much better experience.
Chose Gainsight CS
We are a SFDC customer, so it was a much more natural fit than the other choices. Gainsight, at the time, appears to have a larger part of the CSM market space/leader. They seem to be 6-9 months ahead of the other tools / companies in terms of maturity.
Chose Gainsight CS
I didn't select, I just use it.
Salesforce Experience Cloud
Chose Salesforce Experience Cloud
I have used Oracle Fusion and it was super slow if compared to Salesforce. The loading time was longer and information was not organized in a simple way like Salesforce. Even though I haven't participated in the decision process of subscribing to Salesforce, as an employee I …
Chose Salesforce Experience Cloud
Salesforce Community Cloud was purchased by the company and I was not a decision-maker or involved in the implementation process. Simply a user.
Features
Gainsight CSSalesforce Experience Cloud
Security
Comparison of Security features of Product A and Product B
Gainsight CS
8.2
273 Ratings
7% below category average
Salesforce Experience Cloud
10.0
1 Ratings
20% above category average
Role-based user permissions8.2273 Ratings10.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Gainsight CS
8.1
321 Ratings
7% below category average
Salesforce Experience Cloud
10.0
1 Ratings
18% above category average
API7.8213 Ratings10.01 Ratings
Integration with Salesforce.com8.6315 Ratings00 Ratings
Integration with Marketo7.871 Ratings00 Ratings
Integration with Eloqua8.134 Ratings00 Ratings
Internationalization / multi-language00 Ratings10.01 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Gainsight CS
7.7
341 Ratings
14% below category average
Salesforce Experience Cloud
-
Ratings
Product usage7.9326 Ratings00 Ratings
Help desk / support tickets7.5260 Ratings00 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Gainsight CS
8.1
343 Ratings
6% below category average
Salesforce Experience Cloud
-
Ratings
NPS surveys8.6277 Ratings00 Ratings
Sponsor tracking7.4221 Ratings00 Ratings
Customer profiles8.4296 Ratings00 Ratings
Automated workflow8.2325 Ratings00 Ratings
Internal collaboration7.6310 Ratings00 Ratings
Customer health scoring8.5333 Ratings00 Ratings
Customer segmentation8.0284 Ratings00 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Gainsight CS
7.9
337 Ratings
7% below category average
Salesforce Experience Cloud
-
Ratings
Customer health trends8.3316 Ratings00 Ratings
Engagement analytics8.2283 Ratings00 Ratings
Revenue forecasting6.8182 Ratings00 Ratings
Dashboards8.4334 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Experience Cloud
9.3
1 Ratings
20% above category average
WYSIWYG editor00 Ratings8.01 Ratings
Code quality / cleanliness00 Ratings10.01 Ratings
Admin section00 Ratings10.01 Ratings
Page templates00 Ratings10.01 Ratings
Library of website themes00 Ratings8.01 Ratings
Mobile optimization / responsive design00 Ratings10.01 Ratings
Publishing workflow00 Ratings10.01 Ratings
Form generator00 Ratings8.01 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Experience Cloud
8.6
1 Ratings
18% above category average
Content taxonomy00 Ratings9.01 Ratings
SEO support00 Ratings8.01 Ratings
Bulk management00 Ratings8.01 Ratings
Availability / breadth of extensions00 Ratings8.01 Ratings
Community / comment management00 Ratings10.01 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Experience Cloud
8.0
1 Ratings
6% below category average
Conversion tracking00 Ratings8.01 Ratings
Test reporting00 Ratings8.01 Ratings
Funnel Analysis00 Ratings8.01 Ratings
User Segmentation00 Ratings8.01 Ratings
Digital Experience Platform
Comparison of Digital Experience Platform features of Product A and Product B
Gainsight CS
-
Ratings
Salesforce Experience Cloud
10.0
1 Ratings
8% above category average
Campaign management00 Ratings10.01 Ratings
Cloud enablement00 Ratings10.01 Ratings
Content aggregation00 Ratings10.01 Ratings
Content classification00 Ratings10.01 Ratings
Multi-channel content personalization00 Ratings10.01 Ratings
Customer data analytics00 Ratings10.01 Ratings
DXP Third-Party Integrations00 Ratings10.01 Ratings
Multi-website management00 Ratings10.01 Ratings
Digital asset management00 Ratings10.01 Ratings
Editorial workflows and task management00 Ratings10.01 Ratings
Best Alternatives
Gainsight CSSalesforce Experience Cloud
Small Businesses
ChurnZero
ChurnZero
Score 9.1 out of 10
Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Medium-sized Companies
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.8 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Gainsight CSSalesforce Experience Cloud
Likelihood to Recommend
8.9
(374 ratings)
10.0
(51 ratings)
Likelihood to Renew
8.7
(17 ratings)
-
(0 ratings)
Usability
8.3
(170 ratings)
9.4
(4 ratings)
Availability
9.1
(2 ratings)
-
(0 ratings)
Performance
8.2
(2 ratings)
9.1
(5 ratings)
Support Rating
8.8
(134 ratings)
7.7
(17 ratings)
Online Training
9.1
(3 ratings)
-
(0 ratings)
Implementation Rating
6.3
(6 ratings)
-
(0 ratings)
Configurability
6.4
(1 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
9.4
(4 ratings)
Product Scalability
6.4
(2 ratings)
-
(0 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
User Testimonials
Gainsight CSSalesforce Experience Cloud
Likelihood to Recommend
Gainsight
Gainsight CS can do almost anything if you put enough effort into it. Its advantage is that it has a very broad range of functionality and endless configuration options. That is also its disadvantage because everything has to be built. If you are looking for something that arrives with tools and behaviors that are already tailored out of the box to CS best practices, it's not Gainsight CS.
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Salesforce
Salesforce Experience Cloud is well-suited for organizations that have clients who periodically or routinely need to access historical data or documents. The product also offers an exceptionally effective tool to engage with customers around support/service issues and the entire Case management functionality built into the Salesforce platform. The product might be less well-suited in environments where there is exceptionally high staff turnover within customer accounts, or where there is a substantial lack of very basic computer skills.
Read full review
Pros
Gainsight
  • Ability to capture all customer information in one spot
  • Gantt charts for overall success plans to map out TAM deliverables
  • Automatically integrate feeds from sources to build reports as needed
  • Ability to capture customer follow-up tasks so I'm not trying to capture the list of actions too repetitively (e.g. using the "Tasks" section of an entry)
  • Ability to use the plugin to automatically add emails to timeline; ability to use calendar integration to automatically add meeting minutes that will sync up to Gong notes
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Salesforce
  • Complete integration with the Salesforce ecosystem. Data displayed in your Community portal reflects records from a Sales Cloud organization
  • Highly customizable. A Community Cloud portal can be totally customized both visually and with different funcionalities with little to no coding skills required
Read full review
Cons
Gainsight
  • Would love to see a Gainsight OPs/Admin checklist that guides CS Ops team through specific pieces of information needed to execute specific playbooks (best practices)
  • When creating reports, sometimes it's difficult to find the correct variable that you are looking for as it's nested under various categories
  • Would love ability to "heatmap" specific individual customer engagement based on CSM inputted customer contacts at meetings
  • Would love to see more analysis on engagements - how often, how frequent - built into the product
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Salesforce
  • The documentation for implementing Experience Cloud can be a bit confusing as their rebranding hasn't made it's way into all articles, resulting in different terminology being used to refer to the same thing
  • Some things are not as intuitive regarding their customizability, so there's a bit of a learning curve (i.e. Lightning apps can't be used to customize layouts in Experience Cloud)
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Likelihood to Renew
Gainsight
Gainsight offers a level of support that I've not experience before. They will work with you to come up with a solution to a problem - or help match you with another client that has a similar setup as you to get their feedback. Also the functionality that we have built within the software works for us. It's 'easy' to use (once you get the hang of it) and our users rather enjoy working in the software.
Read full review
Salesforce
No answers on this topic
Usability
Gainsight
I give it this score based on the implementation at my current employer. I don't know if it could be higher based on if the implementation went better, or if there is something on the vendor side that could help. If this were asked at my previous employer, I would have given it a score of 9 or 10.
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Salesforce
Usability is pretty streamlined, especially if you're familiar with other Salesforce products, but even if not, take it from me, as I just entered the technological space about two years ago, that this product is pretty simple to learn. You don't have to jump in with your head underwater. Small wins and learnings along the way are what foster long-term understandings and enable your evolution alongside the product. I definitely recommend Salesforce Trailhead along with it
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Reliability and Availability
Gainsight
Rarely any issues with availability or outages. When they do occur, there is excellent communication and consistent updates. Bugs are usually addressed in a timely manner, and communication around those issues is also extremely good
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Salesforce
No answers on this topic
Performance
Gainsight
There are some times when it can take almost a minute to load some of our reports or the rules engine. Within a rule it can also take time to load the actions as they each load one at a time when scrolling. The ability to scroll without waiting would be ideal
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Salesforce
It's delivered on our original requirements and we've found ways to grow its usage. We continue to build on our original success and we can report our data out to leadership to show a true return on investment which is great for growing support and expanding uses for the system.
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Support Rating
Gainsight
The CSMs are very hands-on and helpful, both Elaine and Lane have provided a lot of guidance and value over the years. Support is responsive and will jump on things as needed. The thought leadership and community is probably the most valuable part of our support from Gainsight.
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Salesforce
We have weekly calls with our Salesforce reps. They bring new ideas to the table and help with taxonomy builds. They have also answered many questions and connected us to the right people for us to grow our knowledge and utilization of the platform. They are a good partner overall in comparison.
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Online Training
Gainsight
The online videos are very good for basic tasks in the platform, but it isn't very descriptive or helpful trying to make your own specific variables fit the simple example that is typically used. Typically, I'll watch a video, try on my own and still have to get help from support or Customer Success team
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Salesforce
No answers on this topic
Implementation Rating
Gainsight
I was not part of the implantation (I took over later). However, based on what was passed to me, the tool was not well implemented at our org. I think this had to do with complexity, wrong person assigned in our org, and org buy-in. I think it would have been very successful if we had a better assignment process internally.
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Salesforce
No answers on this topic
Alternatives Considered
Gainsight
We went through an evaluation of ChurnZero, which did not have the ability to pull in usage from complex data sets or to visualize it natively. ChurnZero did not offer the ability to run surveys or NPS which would have required additional tooling and investment
Read full review
Salesforce
I have used Datatel/Colleague/Recruiter before. There were issues because only one person at the institution was able to have the student's record open at a time. This was problematic when collaboration between departments was necessary especially in the case of admissions, financial aid, and registration. We also had to do our work and then log out before asking a questions of another department. Sometimes simultaneous use was necessary. However, this was years ago and they may have since updated the program.
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Scalability
Gainsight
It can lean a little heavily toward Customer Success, but the ability to customize many areas based on specific user or account characteristics allows you to make it work across many different roles. This also makes collaboration within the tool across teams possible. It a flexible tool if you have a skilled admin to help guide your process building.
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Salesforce
No answers on this topic
Return on Investment
Gainsight
  • No metrics yet, but we have improved our at-risk customers by identifying risks earlier via our automated health score and with our Gainsight approved mitigation workflow, CSMs and leaders have better discipline with mitigation efforts and sharing at-risk customers across the org so other teams can step in and assist
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Salesforce
  • Improved online admission application completion rates from mid-60%s to mid-80%s.
  • Positive user experience from start-to-finish to leverage one data system for all prospective student data
  • Fewer data integrations transforming and loading sensitive student data by leveraging Salesforce Community Cloud to access already existing data
Read full review
ScreenShots

Gainsight CS Screenshots

Screenshot of the Journey Orchestrator, used to build personalized, scalable customer journeys with lifecycle-based emails, playbooks, and triggered workflows, so no customer slips through the cracks.Screenshot of an AI Cheat Sheet. These offer AI-generated summaries, suggestions, and insights tailored to each account—so CSMs spend less time analyzing, and more time acting.Screenshot of AI Scorecards. These are used to analyze renewal and churn data to recommend new measures, refine weights, and create high-impact scorecards (or refine existing ones), to forecast with more precision and act with confidence.Screenshot of Success Plans, where users can create clear, outcome-based plans with customers—then track progress, assign owners, and show stakeholders exactly how value is being driven.Screenshot of Gainsight Home, which provides one place for customer success teams to prioritize, act, and prove impact—powered by real-time insights, AI signals, and workflows designed to drive retention and expansion.Screenshot of Customer 360. This interface brings together usage data, health scores, playbooks, and account details into one unified view.