Google Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.
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Terminus ABM Platform
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…
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Pricing
Google Ads
Terminus ABM Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Ads
Terminus ABM Platform
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Required
Additional Details
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More Pricing Information
Community Pulse
Google Ads
Terminus ABM Platform
Considered Both Products
Google Ads
No answer on this topic
Terminus ABM Platform
Verified User
Executive
Chose Terminus ABM Platform
Sendoso and Terminus are alike in that they both work to add "personalization" into Marketing. However, they are not competitors per-say. Sendoso personalizes the physical interactions (direct mail) while Terminus works on the digital landscape. I would say Terminus more …