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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Stampli

    Score8.4 out of 10
    N/AStampli offers software to run any procure-to-pay (P2P) process — and Billy, an AI employee, to operate it. The platform unifies Procurement, Invoice Management, and Payments in one system that automates AP while keeping teams in control.N/A
    Pricing
    Google AnalyticsStampli
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsStampli
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Google AnalyticsStampli
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Stampli
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Stampli
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Payment Management
    Comparison of Payment Management features of Google Analytics and Stampli
    Feature
    Google Analytics
    -
    Ratings
    Stampli
    8.8
    16 Ratings
    14% above category average
    Customizable Approval Policies00 Ratings8.912 Ratings
    Financial Document Management00 Ratings8.812 Ratings
    Payment Status Tracking00 Ratings9.115 Ratings
    Payment Audit Trail00 Ratings8.915 Ratings
    Duplicate Bill Detection00 Ratings8.815 Ratings
    Advanced OCR00 Ratings8.812 Ratings
    Electronic Funds Transfer00 Ratings8.18 Ratings
    Accounts Payable
    Comparison of Accounts Payable features of Google Analytics and Stampli
    Feature
    Google Analytics
    -
    Ratings
    Stampli
    9.0
    15 Ratings
    22% above category average
    Automated Accounts Payable Processes00 Ratings9.114 Ratings
    Vendor Management00 Ratings8.811 Ratings
    Best Alternatives
    Google AnalyticsStampli
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Tipalti
    Score7.7 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Yooz
    Score8.8 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Yooz
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsStampli
    Likelihood to Recommend
    8.5
    (193 ratings)
    9.0
    (20 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    8.9
    (4 ratings)
    Usability
    7.4
    (19 ratings)
    8.8
    (3 ratings)
    Availability
    10.0
    (4 ratings)
    9.1
    (1 ratings)
    Performance
    10.0
    (2 ratings)
    9.1
    (1 ratings)
    Support Rating
    7.0
    (42 ratings)
    9.1
    (4 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    8.8
    (3 ratings)
    Configurability
    6.0
    (2 ratings)
    9.1
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.1
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Product Scalability
    10.0
    (2 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Google AnalyticsStampli
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Stampli
    The Stampli tech is very good in processing our transactions and linking to our accounting system. And even for any pain points encountered, we have worked with their tech and customer rep teams (specifically [...]) to promptly resolve the matter in a seamless and pain free way (unlike our previous invoice processing provider).
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Stampli
    • Learning - Billy the bot learns much quicker than our previous OCR.
    • Global lookup - we have multiple entities which creates a challenge for finding invoices entered in the wrong place. Stampli has removed this issue.
    • Maximizing manpower - reduces the need for more personnel.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Stampli
    • Only 1 template for vendor onboarding--we have multiple vendor "types" that would benefit from having tailored invites to the vendor portal
    • The software doesn't locate invoice details (such as invoice total) after the 1st page
    • Invoice discrepancy reporting could be easier and more robust
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Stampli
    I cannot imagine going back to pre-Stampli processes. Our jobs in the Accounting department (not just AP) have all become more engaging because we've cut out so much mindless, non-value added work: data entry, signing checks, stuffing envelopes, stamping envelopes, etc.
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Stampli
    A lot of checks and balances in the system that are an accountant's dream - just takes some time to understand the new process to get up to speed.
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Stampli
    Never an issue with downtime
    Read full review
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Stampli
    Very fast and no issues with the Sage Intacct integration
    Read full review
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Stampli
    We have a dedicated rep (who was also our implementation rep--they stay with you after implementation) who we can email whenever needed and meet with every quarter. There is a chat option within the software that gets responded to by a real person within minutes.
    Incentivized
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    Stampli
    Excellent documentation, step-by-step instructions
    Read full review
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    Stampli
    We lost an AP employee right as we were deciding to implement, so we had to speed up our timeline. We went from signing the contract to fully functional system within 4 weeks. We did not dedicate any more than 4 hours per week during the implementation.
    Incentivized
    Read full review
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    Stampli
    Tipalti was not system friendly to what we needed (syncing with NetSuite) and the implementation process was frustrating. We experienced delays and no responses from their team. Stampli has been the complete opposite! It's user friendly, from approvers to coders, reasonably priced, and their team members are responsive, caring, and genuine in getting you set up for success
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Google
    No answers on this topic
    Stampli
    I would not change anything
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Stampli
    Ease of deployment both domestic and international
    Read full review
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    Stampli
    • The best testament to Stampli is that is has decreased DTP (days to process) by over 3 days.
    • It has transformed invoice approval. No invoices are being sent duplicate times for approval by error. Stampli does a great job at identifying duplicate invoices.
    Read full review
    ScreenShots

    Stampli Screenshots

    Screenshot of multi-entity supportScreenshot of 2- and 3-way PO matchingScreenshot of the approvals interfaceScreenshot of AI-powered coding and workflowsScreenshot of invoice-centric communication