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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Stripe Payments

    Score9 out of 10
    N/AStripe is a payment gateway software solution which supports a range of payment related needs such as subscription management and recurrent billing via Stripe Billing, integration with third party payment services via the Stripe Connect API, assistance starting an Internet business which accepts payements via Stripe Atlas, fraud prevention via Stripe Radar, and payment analytics via Stripe Sigma. Additional features and modules include Stripe Issuing, which allows users to create,…

    $0.02

    per charge

    Pricing
    Google AnalyticsStripe Payments
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Sigma
    $0.02
    per charge
    Radar
    $0.05
    per screened transaction
    Issuing
    $0.10
    per virtual card
    Terminal
    2.7% + 0.05
    per successful charge
    Integrated
    2.9% + 0.30
    per successful charge
    Atlass
    $500
    one-time fee
    Premium Support
    1,800
    per month
    Customized
    Contact sales team
    Offerings
    Pricing Offerings
    Google AnalyticsStripe Payments
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AnalyticsStripe Payments
    Considered Both Products
    Google
    No answer on this topic
    Stripe
    Chose Stripe Payments
    • It is challenging to integrate Razorpay into our product. It was because of poorly written docs. We had to wait a lot of time for their engineers to help us.
    • But Stripe solves all these issues plus has more to offer.
    Incentivized
    Chose Stripe Payments
    I like both, but I like how Stripe offers more options for shipping, costs, and I like how they ask clients if they want to subscribe at the end of the transaction. Usually, I’d even have to input their info to Mailchimp manually, but Stripe automatically does it for me! It …
    Incentivized
    Chose Stripe Payments
    As I wrote previously in the review, Stripe has a very clear and pretty intuitive user interface which helps to attract new users. Also Stripe integration process with new software products is quite simple. I would also note that Stripe is more popular that WePay and Amazon Pay,…
    Incentivized
    Chose Stripe Payments
    While there are a number of products similar to Stripe, PayPayl was the other one we considered. We ultimately went with Stripe because we found the look and feel of it to be a lot more professional and easy to use than its competitors. It came down to the cleanness, …
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    88%
    Would buy again
    50 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    91%
    Delivers good value for the price
    50 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    93%
    Happy with the feature set
    53 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    86%
    Lived up to sales and marketing promises
    44 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    92%
    Implementation went as expected
    48 Answers
    Features
    Google AnalyticsStripe Payments
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and Stripe Payments
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Stripe Payments
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Payment Gateways
    Comparison of Payment Gateways features of Google Analytics and Stripe Payments
    Feature
    Google Analytics
    -
    Ratings
    Stripe Payments
    7.6
    8 Ratings
    3% above category average
    Fraud Detection00 Ratings7.28 Ratings
    API or SDK00 Ratings8.68 Ratings
    Recurring Payment Support00 Ratings6.68 Ratings
    Billing and Invoicing Support00 Ratings8.68 Ratings
    Global Support00 Ratings8.07 Ratings
    Payment Form Acceptance00 Ratings6.67 Ratings
    Best Alternatives
    Google AnalyticsStripe Payments
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Apple Pay
    Score9.1 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Payoneer
    Score8 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Checkout.com
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsStripe Payments
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.9
    (85 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    10.0
    (3 ratings)
    Usability
    7.4
    (19 ratings)
    7.5
    (7 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    10.0
    (16 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    10.0
    (1 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsStripe Payments
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Stripe
    We had a client who wanted a QR to use in their marketing, which enabled their clients to donate to us. It was so useful to be able to set it up, and we can track the views and donations received using this code. Another client with issues with our website wanted to set up a monthly subscription, so I sent her a payment link, which worked brilliantly. For clients that want to make one-time donations, it also lets the client choose the amount. The only scenario where we haven't been able to help is when clients want to change the card associated with the payment - whilst we understand it is for security/gdpr, it means they have to cancel and set up something new, which poses the danger that we may lose them as a customer.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Stripe
    • They are reliable. I can count on everything going smoothly with transactions.
    • They are accurate. I don’t run into problems with collecting the proper amounts or being overcharged for fees.
    • They have good customer service. If I have a question about the customer portal or a problem with a customer, they help me resolve these issues.
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Stripe
    • It would be nice to be able to see my Shopify payments from my main payment gateway. I currently have to go to Shopify for that.
    • The ability to be able to offer discounted rates at a smaller threshold would be nice.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Stripe
    Stripe is the leader in the industry when it comes to any type of industry. All that is needed is a plan and then implementing that plan either with a developer, or through the help of Stripe's customer service team to assist in getting you setup. The ease of use time it takes to get up and running is second to none
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Stripe
    Stripe offers a very easy-to-navigate platform with many different functions. From linking it to our website and accounting platform to tracking our payments, being able to issue a refund quickly if required, and setting up QR codes and payment links for subscriptions or one-time donations, it really covers so many aspects that we need and use on a weekly and monthly basis.
    Incentivized
    Read full review
    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Stripe
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Stripe
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Stripe
    Stripe's support is nearly perfect – great attention to detail, fast response times, and a willingness to really dig into issues and get to the bottom of them. In the five years we've been using Stripe, the only negative thing I can say about their customer support is that it seems like there has been a slight shift to less technical front-line support agents, which means it's more likely your issue will have to be escalated before you get more information. This, however, has happened as Stripe rolled out more real-time support features like call and chat, and that really isn't workable if you're escalating everything right off the bat. It's absolutely an acceptable trade-off.
    Incentivized
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    Stripe
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    Stripe
    It took less than an hour to have everything setup and running
    Incentivized
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    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
    Read full review
    Stripe
    Stripe is easier to use and offers better support and rates. My favorite part with Stripe is probably their ready-to-use plug-in that's offered for me. We have multiple eCommerce stores and we rely on our payment process going smoothly. The plug-in from Stripe is free, constantly updated, secure, and very easy to implement.
    Incentivized
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Stripe
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    Stripe
    • It makes getting money from your clients really easy
    • It gives your clients the guarantee that their payment information is totally secure and confidentially used and kept
    • It is very easy to integrate with online assets of the company
    • In a couple of occasions, some companies have wanted me to use Stripe for them to pay me, and I have had a couple of hiccups. This was more related to the way that these companies set up the Stripe integration of my account to their platform. In both cases, the integration has not been possible and to this date, I still do not know why with exactitude.
    • As I said before, the commissions kept by Stripe could be lower, and shared with the CC companies, rather than having us clients pay for all of o it.
    Incentivized
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    ScreenShots