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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    TIBCO Data Virtualization

    Score8.6 out of 10
    N/ATIBCO Data Virtualization is an enterprise data virtualization solution that orchestrates access to multiple and varied data sources and delivers the datasets and IT-curated data services foundation for nearly any solution.N/A
    Pricing
    Google AnalyticsTIBCO Data Virtualization
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsTIBCO Data Virtualization
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AnalyticsTIBCO Data Virtualization
    Considered Both Products
    Google
    No answer on this topic
    Cloud Software Group
    Chose TIBCO Data Virtualization
    Tibco is a more mature environment that targets corporate requirements whereas Power BI has many built-for-purpose use cases at a department, division, or team level and Tableau is more geared toward custom visual development.
    Incentivized
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    78%
    Would buy again
    28 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    97%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    89%
    Happy with the feature set
    31 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    100%
    Lived up to sales and marketing promises
    24 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    87%
    Implementation went as expected
    26 Answers
    Features
    Google AnalyticsTIBCO Data Virtualization
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and TIBCO Data Virtualization
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    TIBCO Data Virtualization
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Best Alternatives
    Google AnalyticsTIBCO Data Virtualization
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    No answers on this topic
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    No answers on this topic
    Enterprises
    Chartbeat
    Score9.2 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsTIBCO Data Virtualization
    Likelihood to Recommend
    8.5
    (193 ratings)
    7.1
    (43 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    6.1
    (3 ratings)
    Usability
    7.4
    (19 ratings)
    5.4
    (5 ratings)
    Availability
    10.0
    (4 ratings)
    8.0
    (2 ratings)
    Performance
    10.0
    (2 ratings)
    6.6
    (20 ratings)
    Support Rating
    7.0
    (42 ratings)
    7.9
    (21 ratings)
    Online Training
    10.0
    (2 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    7.9
    (3 ratings)
    Configurability
    6.0
    (2 ratings)
    8.0
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    3.0
    (1 ratings)
    Product Scalability
    10.0
    (2 ratings)
    8.0
    (2 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Google AnalyticsTIBCO Data Virtualization
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Cloud Software Group
    TIBCO Data Virtualization is well suited for customers who are challenged to deal with extracting data from dozens of different sources and systems, and do not have the time and liberty to hire data engineers and/or ETL developers to write dozens or hundreds of complex ETLs. However, there are situations where TIBCO Data Virtualization severely underperforms, and those are where we are dealing with large volumes of data, in tera bytes or peta byte scale system. For example, a messaging queue which sends 200 million messages every hour will choke TIBCO Data Virtualization if the technology is chosen to route the data.
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Cloud Software Group
    • Connecting to different data silos and presenting the data as a singled unified layer of data.
    • Exposing data to Technical and non technical users through Web UI or reporting tools
    • Secured exposure of data as web services.
    • Row level and column level data security
    • Multi tenancy data security.
    • Real time data by connecting to the operational databases
    • Historical data generation
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    Cloud Software Group
    • Performance of TDV Studio (its own IDE) is poor.
    • Performance of TDV repository database is rather poor for larger numbers of objects .(Note: We have approx. 9tsd objects introspected in TDV and approx. 20tsd objects generated in upper DV layers.)
    • Propagation of privileges to parent/child dependencies does not work when applying recursively on a folder. (It's a huge setback when working with large number of objects organized semantically into subfolders.)
    • Lack of command line client interface for scripting at the time of version 8.4 (I had to write my own CLI.)
    • TDV Studio does an absolutely horrible job with its own code editors when indentation is in place. Also, the editor is brutally slow and feature-poor.
    • Tracking privileges on the level of table/view columns causes occasional problems when regranting.
    • TDV's stored programs ("SQL scripts" in their own terminology) compiler leaves out many syntactic and semantic checks, making them hugely prone to run-time errors.
    • TDV Server's REST API is a very poor (in terms of features) and flawed cousin to its SOAP API (at the time of version 8.4).
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    Cloud Software Group
    It is useful for us to see the data and do analysis. Also we use it to generate reports and see trends or gather insights
    Incentivized
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Cloud Software Group
    TDV's interface is a bit dated and not entirely intuitive. Would recommend some UX design review as the interface leaves a bit to be better understood to be used by users without inherent knowledge of Tibco. Overall I'd suggest more improvement here to ensure usability by a lesser tech audience.
    Incentivized
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    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Cloud Software Group
    We have never encountered issues where it was unavailable when we needed it.
    Incentivized
    Read full review
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Cloud Software Group
    This product's performance is very consistent. It is extremely rare for templates to fail. I've been using this software for 5 years and find it to be both simple and powerful. The impact within the company has been very positive as different processes in different areas, such as data analysis, development, and integrations, have been improved, and, best of all, it has not affected the users. Various systems with which it is connected in order to obtain information.
    Incentivized
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    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    Cloud Software Group
    On a few occasions I have asked TIBCO technical support for help because I have adapted perfectly to their tools, but in those few that I have communicated with their technical team I have received personalized, attentive, responsible attention and I am always assisted by an expert staff the topic. A TIBCO technical support technician spent more than an hour helping me to solve a problem in the initial stage of implementation in my department and this is something that I always appreciate.
    Incentivized
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    Cloud Software Group
    The training was helpful. I was able to understand how to use TIBCO for the data load process that we implemented and how to perform various troubleshooting steps based on the training I received. The technician was thorough and took the time to answer any questions. Once we were shown how to use TIBCO in the test environment, we were able to configure the production environment ourselves.
    Incentivized
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    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    Cloud Software Group
    Other vendors have clearer, more visual implementation documentation. We also did not have our data architect and and server administrator available full-time for implementation. In the future, we will secure the necessary internal resources.
    Incentivized
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    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Cloud Software Group
    We did not need to evaluate another technology in the same category for data virtualization, since we are 100% sure of the capabilities and benefits that we would have with TIBCO Data Virtualization, both for market positioning as well as success stories from other companies. great renown worldwide. From the first day of use, it meets our needs to provide the expected solutions.
    Incentivized
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    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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    Cloud Software Group
    Good scaling
    Incentivized
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    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    Cloud Software Group
    • We took spreadsheets that took hours a month to update and made them update automatically using TDV, saving hours a month of analyst time
    • The incremental cost of TDV relative to straight spotfire licensing made it a no-brainer due to the ease of data management
    • We continue to automate legacy business processes in TDV, saving time all over the organization.
    Incentivized
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    ScreenShots

    TIBCO Data Virtualization Screenshots

    Screenshot of Data Flow EditorScreenshot of Data CatalogScreenshot of Transform Editor