Google Search Console vs. Similarweb

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Search Console
Score 9.0 out of 10
N/A
Google Search Console is a search engine optimization software solution offered by Google.N/A
Similarweb
Score 8.3 out of 10
N/A
Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
$0
per month
Pricing
Google Search ConsoleSimilarweb
Editions & Modules
No answers on this topic
Free
$0
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
Google Search ConsoleSimilarweb
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Google Search ConsoleSimilarweb
Considered Both Products
Google Search Console
Chose Google Search Console
If you need advanced SEO information, then of course you need to use expensive tools. Google console will give basic information, but most importantly, it will give promptly and free of charge. So do not ignore the possibilities of this great free tool, because all webmasters …
Similarweb
Chose Similarweb
We have not actually selected SimilarWeb PRO over other tools I mentioned above. We use all of the tools I mentioned: Google Analytics, Google Search Console, Mixpanel, and SimilarWeb PRO. For different tasks and goals, we use different tools accordingly. SimilarWeb PRO, …
Chose Similarweb
The ability to have the lion's share of data I need under one dashboard is a time-saver. Collating data from multiple places makes the process cumbersome. Similarweb solves this problem for me.
Chose Similarweb
Similarweb PRO is by far the best all-in-one tool I have used, offering the most features within the most easy to use interface. While the other tools have benefits to each of them, SimilarWeb is all-in-one, allowing me to accomplish multiple goals across a variety of features …
Chose Similarweb
SimilarWeb offers PRO deeper and wider data, plus more granular traffic source/loss data especially around SEO
Top Pros
Top Cons
Features
Google Search ConsoleSimilarweb
SEO
Comparison of SEO features of Product A and Product B
Google Search Console
8.2
49 Ratings
5% above category average
Similarweb
7.3
11 Ratings
0% above category average
Keyword analysis8.542 Ratings7.111 Ratings
Backlink management8.837 Ratings00 Ratings
SERP ranking tracking9.439 Ratings6.78 Ratings
Page grader8.429 Ratings00 Ratings
Competitive analysis7.616 Ratings8.110 Ratings
Site audit / diagnostics6.341 Ratings00 Ratings
Site recommendations7.839 Ratings00 Ratings
Task management8.518 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Search Console
8.1
46 Ratings
6% above category average
Similarweb
-
Ratings
Local SEO9.134 Ratings00 Ratings
Social SEO8.019 Ratings00 Ratings
Mobile SEO8.343 Ratings00 Ratings
Global SEO7.038 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Search Console
8.6
46 Ratings
2% above category average
Similarweb
-
Ratings
Multi-domain support8.942 Ratings00 Ratings
Integration with web analytics tools8.243 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Google Search Console
-
Ratings
Similarweb
6.7
7 Ratings
18% below category average
Contact information00 Ratings5.94 Ratings
Company information00 Ratings6.56 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
Google Search Console
-
Ratings
Similarweb
5.4
9 Ratings
1% above category average
Industry-Specific Information00 Ratings5.67 Ratings
Independent Research Access00 Ratings5.94 Ratings
Macroeconomic News00 Ratings4.75 Ratings
Search Tools00 Ratings6.98 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
Google Search Console
-
Ratings
Similarweb
6.9
12 Ratings
0% above category average
Competitor Research00 Ratings7.612 Ratings
Consumer Feedback00 Ratings5.94 Ratings
Competitor alerts00 Ratings6.57 Ratings
Market Insights and Reports00 Ratings7.54 Ratings
Best Alternatives
Google Search ConsoleSimilarweb
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Talkwalker
Talkwalker
Score 8.6 out of 10
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User Ratings
Google Search ConsoleSimilarweb
Likelihood to Recommend
9.0
(49 ratings)
8.2
(116 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(1 ratings)
Usability
10.0
(1 ratings)
7.3
(2 ratings)
Support Rating
6.1
(8 ratings)
6.8
(4 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Google Search ConsoleSimilarweb
Likelihood to Recommend
Google
Google Search Console is helpful to understand what terms customers search for and click onto your website from. However, it's not helpful if you're looking for deep competitive insight on search terms people are using and how that impacts your website.
Read full review
Similarweb LTD
Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
Read full review
Pros
Google
  • You can also submit your sitemap directly to Google and get it crawled.
  • You can also index and crawl you updated and new webpages.
  • It also displays errors that are preventing your site pages to get indexed in Google.
  • You get a list of all the keywords for which your site is ranking.
  • You can track its position, CTR and impressions.
Read full review
Similarweb LTD
  • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
  • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
  • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
Read full review
Cons
Google
  • It can be a little difficult to navigate
  • More training resources would be an asset. A beginner is given the power to completely destroy a sites search results at the push of a button. Likewise it is a powerful tool to enhance search results also.
  • An option to take care of multiple versions of the same site simultaneously would be helpful. An option to use the same validation script across all versions and administer them simultaneously would be a time save (i.e. non-www, www, http://, and https:// versions of the same site).
Read full review
Similarweb LTD
  • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
  • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
Read full review
Likelihood to Renew
Google
No answers on this topic
Similarweb LTD
I use it every single day and its essential to succeeding in my role
Read full review
Usability
Google
Google Search Console is a simple program that allows organizations to get a solid understanding of the way their site functions and how users land on it. It can be used for making critical business decisions regarding marketing budgets and that within itself is why it deserves a 10.
Read full review
Similarweb LTD
This is one of the most UI friendly tools out there. Their data presentation and analysis is top of the world. We have never had to give KT to any team to be able to onboard on to this tool. In fact, the data is sufficient enough to get newer insights every time you deep dive.
Read full review
Support Rating
Google
As with all Google software, your primary source of help is their forums, their knowledge base articles, or whatever tutorials you can find on the web. Often answers on their forums are not straightforward and may not address the actual issue you're experiencing. The KB articles are typically written like instruction manuals - for better or for worse. Tutorials on the web may vary, but the odds are good someone out there had the same questions as you and was kind enough to document their experience.
Read full review
Similarweb LTD
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
Read full review
Implementation Rating
Google
No answers on this topic
Similarweb LTD
We liked it, things can always be better
Read full review
Alternatives Considered
Google
SEMRush is a supplementary tool we use to provide competitive analysis. While it does, or should, provide the same data that Search Console does, but I only fully trust Search Console when it comes to basic performance in Google for the sites we develop and own. SEMRush, and other products like it, does provide much more in-depth insights that can help drive business decisions, including site performance on other search engines, along putting organic and paid search performance in one spot. However, SEMRush costs money while Search Console is free.
Read full review
Similarweb LTD
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
Read full review
Return on Investment
Google
  • Given that this is a free tool, the return on investment has been particularly high - we've identified and addressed a few site issues that could have meant a reduction in search traffic.
  • Our organic search traffic has been on the rise in part due to the insights gained from the search traffic analytics provided within the console.
Read full review
Similarweb LTD
  • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
  • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
Read full review
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